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MEDIA PIE

DIGITAL MARKETING AGENCY


MEDIA PIE
MEDIA PIE
WHO WE ARE
MEDIA PIE

MEDIA PIE
Digital Marketing Agency
offering result driven services
WHAT WE DO
MEDIA PIE
OUR VISION
MEDIA PIE
To be leading provider of integrated digital
marketing solutions and continually
develop result-driven strategies to meet
specific client needs.

OUR MISSION
INNOVATE. TRANSFORM. INSPIRE.
OUR SERVICES
MEDIA PIE
CONSULTING SERVICES
MEDIA PIE
CONSULTING SERVICES
MEDIA PIE
CONSULTING SERVICES
MEDIA PIE

YOU CUSTOMER
CONSULTING SERVICES
MEDIA PIE
MEDIA PIE
MEDIA PIE
HOW IT WORKS
DIGITAL STRATEGY AND PLANNING MEDIA PIE

Where do How do we
Where are How do we
we want to know our
we now? get there?
be? impact?

Digital Review Digital Strategy Digital Plan Measurement


• Consumer Insights • Link to vision, brand idea, Simple: Plan (KPI)
• Competitive Audit corporate objectives • Roadmap of tactics by • Measures of success
• Digital Review • Digital vision strategy. • Balanced scorecard
• Business + Brand • Strategies to achieve defined development.
Performance objectives. Experience Development:
• Socio-economic class • User & business
• Target audience requirements
• Personas, customer
experience mapping &
user flows, etc.

Emerging Tech Perspectives Includes optimization of


existing digital assets
HOW IT WORKS
KEY PERFORMANCE INDICATOR- FOR REPORTING MEDIA PIE

Reach Credibility

Exposure Enrollments Time on Site Mentions Repeat Visitors


Reach Signups Pages viewed Shares Organic Reach
Factors

Clicks Logins Sessions Re-tweets Active Users


Actions Followers Bounce Rate Likes Redemptions
SMS Talkers Downloads Sentiments
Comments Associations
SMS Replies

CPM: Cost per milli. Size of Base Avg Time on Site No. of Mentions % of Return visitors
CPC: Cost per Click No. of Signups Avg Pages Viewed No. of Shares % of Organic Reach
CPA: Cost per Action No. of Registrations No. of Sessions No. of Re-tweets No. of Active Users
KPIs

No. of Followers Bounce Rate % No. of Likes No. of Redemptions


No of SMS Talkers No. of Downloads -ve/+ve Sentiments
No. of Comments Strong/Weak
No. of SMS Replies Association

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