Professional Documents
Culture Documents
ENTREPRENERSHIP
MODULE CODES: BAG09202 {MBA Gen); PSG09207 (MPSM) & ITG09202
(MBA ITM)
JANETH J. MARWA
Subtopics
• Relationship between entrepreneurship and
small business
• The Role of Entrepreneurship in society and
Creation of new business venture
• Key elements of Innovation and innovation
process
Relationship between entrepreneurship and small business
• What is Innovation?
“The purpose of innovation is to continuously
grow and renew an enterprise with new or
better products, more efficient processes, or
enhanced business models,” adds Walter. ...
“Indeed, an entrepreneur is someone who is
willing and able to transform an invention into
an innovation.”
Small Business Vs Entrepreneurship
• A small business is an organization,
partnership or sole proprietorship that has
fewer resources and annual revenue than a
medium or large company.
An entrepreneurial venture is the concept of
starting a small business to offer a product or
service with the intention of disrupting an
industry or maximizing profit.
What is Entrepreneurship?
• Collaboration
Teamwork is essential to getting things done. In
today's global and digital world, challenges are more
complex; it's becoming increasingly important to bring
more, diverse minds to the table and to break down
silos.
• Ideation
New ideas help your organization stand out. With intense
competition for resources, organizations must differentiate in
order to survive.
Key elements of Innovation and innovation
process
• Implementation
Organizations must engage the best people to
champion their ideas and keep those great ideas
moving forward.
•Value Creation
Organizations must implement ideas and
programs identified as most effective in
delivering valueto stakeholders.
Discussing Questions
• Differentiate between Start-up and Small
business
• Does indigenous business engage in strategic
orientation?
• What is the current performance of small
business in Tanzania?
• Differentiate between franchise and business
acquisition.
• Discuss the essence of business model in small
business
Discussing Question
• Describe type of business venture
• Determine Proper mechanism for business
venture