Apple’s

core
Submitted By - Group 8

Aditi Gangwar PGP12035

Aishwarya Soni PGP12026
Manvi Pandey PGP12006
Nikitha M PGP12034
Shivam Lavti PGP12049
Tiyasa Biswas PGP12031
TABLE OF CONTENTS
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PROJECT 2
PROJECT
SCHEDULE TIMELINE

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STATUS 4
UPCOMING
REPORT REPORT
 History

1975 1976 1980-

A 10-page agreement signed
Wozniak created a computer 1979-Jobs became millionaire at
giving equal shares to both
(later known as Apple I) 24 years December 12, 1980 :
Wozniak and Jobs of Apple with
based on his design at Apple went public at $22/share .
10% Wayne ( former Atari
Homebrew Computer Club. Jobs began the Lisa computer
employee).
A first in history where a project . In July 1981, Scott
Apple II , a user friendly
typed character can be seen stepped down as a top executive
computer was introduced & had
on the screen : June 29,1975 and in 1983 , John Sculley was
stunning success. It was the
hired as chief executive
largest selling product in Apple
Leadership style
Steve jobs
autocratic

● Extremely transactional in nature with extreme powers over members of the team. Not much
input was sought from members of the team even if it included interest of the organisation

● Steve Jobs is often very authoritarian, his decisions are made with little consultation, and his
decisions are quicker, so he can react quickly to changes in the business environment.

● This leadership style is beneficial in entrepreneurial organizations during their formative and
early years, which makes certain effective style of decision making.
 05
Surrounded himself Innovator
with like-minded
people to follow his
lead. 01 04
Meticulous Eye For
Detail

Unabashedly
demanding from 02 03 Reluctant to Delegate
employees

Creativity Leapfrogging Taking End-to-End Leading by Example

Responsibility
Personality Traits

● Personality - ENTJ
● Locus of Control: Demonstrated a level of internal locus of control throughout his career at
Apple, NeXT and Pixar, trusting that his actions can determine outcomes in their environment
● Self-efficacy: Individual's belief in personally being able to perform a given task effectively.
High level of self-efficacy throughout his career by leading challenging and innovative
projects
● Lower level of second traits as his attitudes and preferences do not change under exceptional
circumstances.
● Referent Power
● Instilled reward and coercive powers simultaneously.
 STEVE WOZNIAK - Leadership
QUALITIES
● Trait Theory
Intelligence : Had interest in technology since childhood. Learned lot about electronics and
engineering
Strong Values : Wozniak imbibed strong values like honesty, ethics from his father
Energy: Willing to attempt the unlikely or unachievable
● Persistence : Created a computer game with fewer chips in four days, Keen on building a
personal computer based on his design
● Integrity: Believed in honesty and truthfulness
Woznik was made aware by Alcorn that Jobs was paid far more
than $700 and woznik had been deceived by Jobs of his fair share
of remuneration.

Dilemm How Wozniak should react to Jobs after knowing his

tendency of unethical conduct?
a:
 recommandation
Confront Jobs Be cautious Disclose Jobs Affairs

Now being aware of Jobs Woznik can choose to unravel

Woznik can confront Jobs of derogatory ethics Woznik can jobs character flaw in front of
his behaviour giving him a be cautious of any future people which will create an
chance to explain himself. endeavors. unavoidable situation for Jobs.

This also has high tendency of He should also be legally more This might even force Jobs to
Jobs being counter aggressive. sound in order to protect his mend his ways or atleast
interest in the company. coerce him to present proper
justification.
Thank you