Organization structure

training

by
GANAPARTHI VISWANTH
2228403
CONTENTS
01. Introduction 02. FINACIALS

03. HISTORY OF 04. VISION AND 05. PRODUCTION

ORGANIZATION MISSION PROCESS

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Contents

SWOT ANALYSIS PROMOTIONS

PROFILE OF CUSTOMER AND RANKING

PRODUCTS MARKET

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Introduction
Kajaria’ is the largest manufacturer of
ceramic/vitrified tiles in India and the 8th largest in
the world. It has an annual manufacturing capacity
of 82.80 million sq. meters presently, distributed
across eight tile plants - one at Sikandrabad (UP),
one at Gailpur (Rajasthan), one at Malootana
(Rajasthan), three at Morbi (Gujarat) and one at
Vijaywada and one at Srikalahasti (Andhra
Pradesh).

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 History of organization

 Started production in Aug 1988 at Sikandrabad (UP) with 1 MSM p.a.

 Current Capacity 8.40 MSM p.a. of glazed vitrified tiles.

 Commissioned 2nd plant in March 1998 at Gailpur (Rajasthan) with a capacity of 6 MSM p.a.
 Current Capacity is 34.30 MSM p.a. of ceramic wall and floor tiles and glazed vitrified tiles.

Subsidiaries - Tiles:
 2012: Kajaria Vitrified (formaly known as Jaxx Vatified Pvt Ltd) (87.37% stake), Morbi, Gujarat : 7.60
MSM p.a. polished vitrified tiles.
 2012: Vennar (51% stake), Vijayawada, Andhra Pradesh : 2.90 MSM p.a. ceramic wall & floor tiles.
 2012: Cosa (59% stake), Morbi, Gujarat: 5.70 MSM p.a. of polished vitrified tiles.

 Commissioned 3rd plant in Jan 2016 at Malootana (Rajasthan) with a capacity of 6.50 MSM p.a. of polished vitrified tiles.

 Commissioned 4th Plant in Sep 2019 at Srikalahasti (Andhra Pradesh) with a capacity of 5 MSM p.a. of glazed vitrified tiles.

 In April 2022, commissioned another unit at Kajaria Vitrified (Morbi, Gujarat) with a capacity of 4.40 MSM p.a. of ceramic floor tiles taking
total capacity to 12.00 MSM.
 In May 2022, commissioned another unit at Srikalahasti (Andhra Pradesh) with a capacity of 3.80
MSM p.a. of value added glazed vitrified tiles taking total capacity to 8.80 MSM.
 In May 2022, commissioned another unit at Gailpur (Rajasthan) with a capacity of 4.20 MSM p.a. of glazed vitrified tiles taking total
capacity to 38.50 MSM (ceramic 29.40 MSM and GVT 9.10 MSM).
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Vision and mission

vision mission

 *Kajaria’s main mission is to make its product keeping in

 Kajaria’s main mission is to make its product keeping in mind the
ecological environment in the country. It aims that the pollution  mind the ecological environment in the country. It aims
should not be increased.
 that the pollution should not be increased.
 To work with vigour, dedication and innovation to achieve
excellence in service, quality, reliability, safety and customer care
as the ultimate goal.
 *To work with vigour, dedication and innovation to achieve

 To contribute towards community development and nation  excellence in service, quality, reliability, safety and
building.
 To be a responsible corporate citizen nurturing human values and  customer care as the ultimate goal.
concern for society, the environment and above all, the people.
 Our mission is to strive for excellence in production and
 *To consistently achieve high growth with the highest
marketing of ceramic levelsof productivity.

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PRODUCTION PROCESS
FINANCIALS
Tile sales growth (msm per annum)
91.7
80.3 78.1 51.6
72.0 75.4
67.7 38.3 41.4
64.3 40.9
58.7 35.6
37.3
52.0 33.0
45.6 28.9

23.4
19.5
42.0 40.1
34.7 36.7 34.5
29.8 31.3 32.14
28.6
26.1

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Growth by sector table

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“
SHARE HOLDING PATTREN

Larissa
CEO CFO O

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Profile of products

GVT TILES BATHWARE PLYWOOD

30x90cm  Concealed cistern  FLUSH DOOR

25x75 cm  Washbasin  BLOCKBOARD
30x45 cm  PLYWOOD
Bathroom
Kitchen
Living room
Outdoor
Commercial uses

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 GVT TILES
Glazed vitrified tiles possess high flexural and are therefore
long-lasting. These tiles look aesthetically appealing and
impressive irrespective of the area where it is installed. It is
considered as one of the best tile options that provide benefits
like high durability, low porosity, strength, and resistance to
stains. Available in various finishes like Carving, Crackling,
Gloss Matt, Marbletech, Premium Polished, Matt Diamond
Shield, Metallic Streak, Roto Matt, Sparkle, Sugar Hone &
Wood each piece from this collection is sure to bring
international fashion to your floors and walls.
An amazing range of designs, patterns, and sizes is available in
glaze on the surface tiles. The designs available in these tiles
resembles stone, slate, or wood texture. Explore the amazing
range of glazed vitrified tiles and enhance the beauty of your
space!
SWOT ANALYSIS
DISTRIBUTION AND MARKET SENARIO

• Indian tile production is 1,320 million sq. mtr. as of CY20 –

increased by 4.3% over previous year.

• Indian tile consumption is 885 million sq. mtr. as of CY20

–declined by 2.7% over previous year.

• Export grown from 360 MSM in CY 2019 to 437 MSM in CY

2020.

• Industry size is estimated to be ~Rs. 33,700 crore as of FY22.

Out of this, domestic consumption is ~Rs.21,000 crore and
exports constitutes ~ Rs.12,700 crore.
PRODUCTION CAPACITY AND PLANTS
Thank you

GANAPARTHI VISWANTH