ACTIVIDAD DE APRENDIZAJE16

EVIDENCIA 8: PRESENTATION “STEPS TO

EXPORT”
ESTUDIANTE
MARYURI LOPEZ LICONA
 step 1
• Having created the company, in
the form of a natural or legal
person to be able to carry out
business abroad.
 Step 2
• Develop a commercial and marketing
plan adapted to the market. Before
exporting, it is advisable to have
promotional material, especially a
good web page, describing what the
product is, what it is for, who it is for,
what its added value is. It is also
relevant to have a strategy in other
communication channels, such as
social networks or forums, especially
those aimed at internationalization.
 Step 3
• Determine the tariff of the product.
The tariff classification of a
merchandise implies assigning it a
code that can be based on the
nomenclature of the "International
Convention of the Harmonized
System of description and
codification of merchandise" of the
World Customs Organization (WCO),
World Customs Organization, or in
the Common Customs Tariff of the
European Union.
 Step 4
• Select potential markets. It is
important before starting to export
to find out in which countries the
product, service or technology of
the startup can be successful. For
this reason, it is advisable to carry
out market research and check as
far as possible that what we want
to market does not exist in that
market, that is, that we will not
have competition.
 Step 5
• Financial capability. It is
important to have the support of
a banking entity that has
experience, and to be able to be
present, in other countries of the
world. The startup can negotiate
with the chosen bank but can
also opt for other export
financing instruments offered by
internationalization support
entities such as ICEX.
 Step 6
• Tax registration. In Spain, to start
exporting, it is necessary to have an
EORI number. It is a unique number
that each customs authority of a
Member State of the European
Union assigns to an economic
operator so that it can initiate the
steps to export and import. The
economic operator must appear in
the Registry and identification of
Economic Operators and must
request it from the Tax Agency.
 Step 7
• Choice of Incoterm. Once we have
found a buyer, we must agree with him
an Incoterm. These terms are prepared
by the International Chamber of
Commerce, ICC, or International
Chamber of Commerce and have a
simplifying function because they
facilitate the negotiation between the
seller and the buyer. Incoterms clarify
aspects related to international trade, for
example, who pays for transport, where
the goods are delivered, who is
responsible for customs expenses, etc.
 Step 8
• Payment method. After determining the
Incoterm, you have to choose the payment
method, which seller and buyer must
negotiate. Depending on the amount of the
operation, the requirements of the
destination country or the largest entity of
one of the parties, one form of payment or
another will be used. The most suitable for
a startup that makes its first export is the
payment against receipt of the invoice, but
there are also other secure formulas such
as the documentary credit, widely used in
international purchases and sales.
 Step 9
• Processing of export documents.
The basic documents that a
startup will need to have in order
to carry out an international trade
operation are, essentially: the
commercial invoice, the list of
contents (or packing list) and the
certificate of origin, depending
on whether it is required in the
importing country.
 Step 10
• Organization of export logistics. It is highly
recommended that a startup that is starting to
export hire the services of a freight
forwarding company. The function of a
freight forwarder is to organize the complete
logistics chain of an export, from contracting
the transport to move the merchandise from
the country of origin to the destination, to all
the necessary documentary and customs
processing. In addition, as a connoisseur of
international markets, a freight forwarder can
also advise the startup on any other step or
procedure that must be taken or done
depending on the country to which it is
exported.
Muchas gracias