BUSINESS

PROPSAL #1
GR OU P 1

L E A D E R : A N G E L IC A S A N G L ITA N
A S S I S S TA N T: A LE EJ A H K A M ID

M E M B ER S : A D IN A R A D A M
A D M ATE Z A U N G G U I
AZNADIN BAKAL
C H R IS TIA N A N D R E I LIM
D ATU N U R - M O H Y D I N A B A S
D ATU P R IN C E B A LA B A R A N
EM R A IZ A H A N G K A L
EN R IC O JA U D IA N
ER I K A S A R M IE N TO
PI PI MBAP I GROUP 1

1ST:
BUSINESS NAME: PIPIMBAP
PROD UCT CRE ATI V IT Y A ND
I NN OVAT I O N:
• Is th ere a u niqu ene ss i n you r pr odu ct?
Altho ugh there a re certain mark ets that sell the orig ina l Korean
Kimb ap whe re they h ave v egg ies, me at, a nd s pam; no bo dy se lls a
di ffer ent Kimb ap like what we are thin kin g to cre ate. We a re cr eating
it in a F ilipin o s ty le, the i nsid e filling o f the seawee d wr appi ng will
be th e ty pica l Filip ino bre akfast that will give its u niq ue t aste to the
co nsu me rs.

• Wh at sepa rates yo ur prod uct to oth er e xistin g p rod uc ts ?

It's b eca use it's a F ilipino sty le and ta ste th at ever y Filip ino enjo ys,
be cau se no t e very on e app reciate s the tas te o f fo reig n fo od s. Ther e a re
th ose who h ave had true Ko rean Kimb ap b ut h av e not h ad it in a
F ili pino flav or. This is also a un iqu e prod uc t th at is no t commo nly S A MP LE P ICT URE O N LY
fou nd in oth er mark etplac es. This is als o a d ifferen t prod uc t from
what oth er marke ts u su ally sell.
PRODUCTS
1 . SILOG PI PI MBAP ( HOTDOG AND EGG)
• Is crea tivity an d inn ova tion pre sent in yo ur prod uct? 2 . TOCI MBAP ( TOCI NO AND EGG)
The creativ ity is th at we a re go ing to serv e a traditi ona l Filip ino 3 . BEEF PI PIM BAP (BEEF MEAT AND EGG)
bre akfa st. Th is bre akfas t will b e wra ppe d in seawee d wra pp ers, wh ich
is no t a tra ditio nal F ilipin o fo od . Th is is like a Korea n X Pi noy foo d. The korean Kimbap or Gimbap will be our inspiration to
The in nov ation pres ent in o ur p rod uct is tha t we are g oing to mak e a our product Pipimbap. Pipimbap is a filipino style of
ch ang e to the us ual k orean Kimbap t hat is b eing so ld. We will sho w it Kimbap, where our traditional filipino breakfast will be
in ou r p rodu ct t hat its a n a uthe ntic Filip ino sty le. wrap in seaweed wrappers.
PI PI MBAP I GROUP 1

PRODUCTS

1ST: 1 . SILOG PI PI MBAP ( HOTDOG AND EGG)

2 . TOCI MBAP ( TOCI NO AND EGG)

BUSINESS NAME: PIPIMBAP 3. BEEF PI PIM BAP (BEEF M EAT AND EGG)

PR O DUC T DEM AN D

• Is there a need or w ant for your product or s ervice?

There is a need or des i re for our product s ince t here wi ll al ways be peopl e
who s kip breakfast or are t oo l azy to cook t heir breakfast ; now, our product
wi ll ai d these peopl e becaus e it is very convenient t o eat i t al l i n one and
it s a fact t hat peopl e w ant to everythi ng eas y and convenient.

• Is the need already there?

The need is al ready exi st ing; havi ng t o eat i t qui ckl y wil l s ave t hem ti me.
F or exam ple, peopl e who rus h to go to work or school t hat didn't get to eat
breakfas t.

• Is there a room for another product ?

S i nce there are various breakfast that F i li pinos als o loved t hat is not on our
menu. There i s a poss i bi li ty t hat for anot her product.

S A MP LE P ICTU RE O N LY
PI PI MBAP I GROUP 1
1ST:
SA MP LE P IC TU R E O N LY
PRODUCTS
1. SI LOG PIPIMBAP ( HOTDOG AND EGG)
2. TOCI MBAP ( TOCI NO AND EGG)
3. BEEF PI PIM BAP (BEEF MEAT AND EGG)
BUSINESS NAME: PIPIMBAP
M A R KE T C ON DITI ON:
• Who would buy your product and where are they?
The people who would purchase our products are the students, teachers, and even those
who were outside the campus. They can buy our goods for their breakfast, lunch, or even as
a snack. Customers can obtain our goods so long as they are on the NDU campus or in
Cotabato City.
• Can you serve their location?
We may provide them with direct service at their location, and we'll find a location for the
company that is easily accessible to everyone. With that, we can give customers a
satisfying and convenient experience.
• Is the market saturated or is there room/need for more products?
We believe that the market is not yet saturated. But, when the time comes, we must not let
that problem prevent us from growing. We will continue to develop new products to meet
customers ’ demands.
PI PI MBAP I GROUP 1

PAGE 07

1ST:
BUSINESS NAME: PIPIMBAP S A MP LE P ICT UR E O N LY

PR IC ING :

• Wh at d o c ur r en t u s er s pa y f or s i m i l a r p ro d uc t s ?
E xi s t i ng co ns um e rs t y p i cal l y s p en d be t ween 15 0 t o 2 0 0
p es o s f or co m pa ra bl e i t em s l i k e s us h i r o l l s an d, o f
c ou r s e, a ut h ent i c Ki m ba p. T hey p ay i t f or a s et n o t by
p i e ces .

• Wh at d o y o u n eed t o ch arg e s o t h at y ou wi l l be
p r o fi t ab l e, a nd wi l l c on s u m er s pa y y ou r pr i ce?
We m us t se t p ri ces i n r es p o ns e t o co n s u m er d em a nd , t h e
l ev el o f c om p et i t i o n , an d , o f c ou rs e, a p r i ce t h at co v er s
a l l ex p en s es an d m ak es a p r o fi t . Ye s , b ec aus e we wi l l
m a ke o u r P i p i m b ap t as t i er an d en s u re t o b u y o ur PRODUCTS
1. SI LOG PIPIMBAP (HOTDOG AND EGG)
i ng r ed i e nt s at t h ei r l owe s t co s t t o ch arg e a l ower pr i c e
2. TOCI MBAP ( TOCINO AND EGG)
a nd at t r act c on s u m er s . 3. BEEF PI PI MBAP (BEEF MEAT AND EGG)
 PI PI MBAP I GROUP 1

1ST:
S A MP LE P ICT UR E O N LY

BUSINESS NAME: PIPIMBAP

R ISK :

• W ha t a re t he ri sk assoc i a t e d wi t h you r i de a ?

Due t o t he nume r ous i n gr e di e nt s i n our produc t s,

i t ' s possi bl e t ha t our c ost s wi l l be r e l at i ve l y hi gh.
S inc e sea we e d i s a f or e i gn food a nd one of our pro duc t ' s
i ngr edi e nt s, i t ' s po ssi bl e t ha t c ust om e rs won' t e nj oy t he
f la vor of t he se a we ed wra ppe r.

PRO BABI LI TY O F SU CCESS :

• Ca n you re a sona bl y ove rc om e t he ri sks t o be c om e
pr of i t a bl e?
PRODUCTS
We wi l l c er t ai n ly fi nd wa ys t o mi ni mi z e t he ri sks; we wi l l
1. SI LOG PIPIMBAP (HOTDOG AND EGG)
c ompa re pr ic e s or hunt for l e ss e xpe nsi ve i ngre di e nt s t o 2. TOCI MBAP ( TOCINO AND EGG)
re duc e c ost s wi t hout c om promi si ng t he pro duc t ' s qua l i t y. 3. BEEF PI PI MBAP (BEEF MEAT AND EGG)
To e nsur e t ha t e ve ryone e nj oys t he se a we e d wra ppe r, we
wi l l gi ve i t a uni que l y Fi l i pi no fl a vor.