AN ONLINE BOOK STORE

(“BOOK EVERYWHERE”)

SUBMITTED BY: KALPANA TIWARI

SUBMITTED TO: SHUBHANGI SRIVASTAVA

CLASS: MBA
ROLL NUMBER: MB20030
 INTRODUCTION

 The “Book Everywhere” is a student-to-student Internet marketplace

providing college students with the opportunity to trade college
textbooks, post classified ads, and buy products in terms of study
material for college purpose.
 The respective students (seller) will upload their books on the platform
for the prospective students (customer) for selling mechanism.
 Also They Can Books On rent As they are not capable to buy it, they
can get it on rent from direct other students.
 Here there is no mediator between seller and customer which are both
students so that that can get them on rent or to by with minimum
costing.
 Our Vision & Mission Statement

 Our Vision is to become the most leading online business of books

which will be most supportive and reputed business by the customers
and also we provide every college, books so that the learners can stay
connected with us.
 Our mission is to establish a online bookstore that will make available a
wide range of books
 Provide the highest standards of customer service.
 Business is not for only the profit but also for the customer values.
 We will keep our employees happy.
 Our customers are our employers.
 How our Plan will Work

 BOOK EVERYWHERE works like just another classifieds portal- it has

a parallel system of customers running side by side. Students who wish to
sell their books and stuffs can upload their advertisements just like one is
expected to do so in a classifieds portal. Students who wish to buy books
may browse through the listing.

 Seller student need to upload pictures of their books, along with a title and
little description of the same and the expected sales price of the books. The
buyer students are allowed to browse through the several alternatives, contact
the seller student, negotiate with them one to one and then purchase the item.
 
 The surprising fact is, BOOK EVERYWHERE doesn’t act as a liaison
between the buyer and seller. It acts as a mere catalyst for connecting the two
online through a classified portal. The conversation, bargaining, advances,
and transactions remain between the buyer and seller.
 Customer To Customer Model

Business builds
and manages the
online market
place, connecting
Students the students- Students
students post
search
books
books via via
internet internet
 Problems Facing by students

 At the end of the semester college student started finding way to sell
their used book because of the price burden for the next semester’s
books.
 Then in that situation traditional method has been adopted by the
student, that is to re-sell the used books in the market which is
controlled by the local bookstores. And bookstores monopolize the
market, students receive only a fraction of the value paid for the book,
typically 75% or less of the purchase prices. The bookstores then re-sell
the books back to other students, receiving over 125% profit.
 The current situation creates a lose-lose situation for students and a
win-win situation for bookstores.
 SOLUTIONS

 By selling textbooks to other students, the seller can receive more money than
the bookstore will pay and the buyer can pay less than the bookstore charges.

 The “Book Everywhere” will achieve market dominance by utilizing extensive

domain experience, a local grass roots marketing strategy, an exceptional
management team, superior software, and the formation of strategic alliances,
memberships and partnerships with companies within the college market.

   The “Book Everywhere” will enable students to buy, sell, and trade used
textbooks directly to other students, by-passing the university bookstores.

 It will enable a feature of renting books for those who can’t but it from those
students who are going to use those books in future but not in present.
 MARKET TRENDS

 93% of college students use the Internet

 96% of college students use the Internet every month.

 72% of college students access the Internet at least daily.

 92% of college students own a computer.

 13% of college students plan on buying a computer in the next year.

 SOURCES TO GET IN TOUCH WITH

 “BOOK EVERYWHERE ” website.

 The web app.
 The mobile app.
 Social sites.
 Affiliated networks like reviews, coupon websites, bloggers, etc.
THANKYOU…..