Professional Documents
Culture Documents
EXECUTIVE SUMMARY
What Is an Executive Summary?
In 2006, Ford spent $3.5 billion on insurance benefits for 570,000 current and past employees, Statement of main topic
adding $1200 to the ticket price of each car.
Rather than striving for a mutually beneficial relationship with its suppliers, Ford takes the and explanation
“crush their bones” approach, forcing unrealistic price reductions that squeeze the suppliers,
often driving them into bankruptcy. This approach is detrimental because Ford’s high
expectations can lead to lower quality goods as suppliers try to meet Ford’s requirements.
Until 2006, Ford was structured so that each regional unit operated autonomously. This
breakdown of communication made business inefficient.
The unprecedented growth in models vying for customers in the U.S. has ended the Big Three as
we know it. In 2002, there were 215 models and a 50 percent increase is expected by the
decade’s end.
Conclusion
Ford’s fundamental weaknesses include cost management, supplier relations, utilization of internal
resources, and planning for the future. To address these problems, Ford needs to adopt an open book Concluding
management approach, develop a set of best practices that parallels the business processes of efficient
industry players, and become the number one producer of hybrids in the light truck segment. Paragraph
A few tips--
The Executive Summary is all about getting critical
information into a boss’s hands so s/he can make a
decision. Keep it short and as complete as possible.
Keep your main points in mind as you write the
summary. You do not need to include every point in the
summary, but ensure that the major ideas are covered
succinctly.
No need to cite references, but if you are summarizing
another work, introduce the document in the opening
paragraph. Provide enough reference information for
your reader to easily find the original document.
Remember--
The most important outcome of an Executive
Summary is that the reader would be able to make
a decision based exclusively on the information
presented in the Executive Summary.
HOW TO WRITE AN
EXECUTIVE SUMMARY