OBJECTIVES:

At the end of the lesson, the students must be able

to:
• discuss and explain business plan;

• discuss the importance of business planning;

• explain the basic principles of business
planning; and
• appreciate certain benefits in business
planning.
BUSINESS PLAN
• Written document describing
the nature of the business,
sales and marketing strategy,
and the financial
background.
FAST FACT:
• 90% of new business fail in the first
two years because of lack of
planning.
Importance Of Business
Planning
To raise money
for your business.
To make sound
decisions.
To help you
identify potential
weaknesses.
To communicate
your ideas with
stakeholders.
Basic Principles
of Business
Planning
Planning must be realistic.
• It must be based
on available
human, financial
and physical
resources.
Planning must be based on the needs of
the community.
• It should fit the
needs of the
people in the
community.
Planning must be flexible.
 Entrepreneur should
be able to adjust and
plan if development
changes occur or
changes in
government laws or
policies happen.
Planning must start with simple
projects.
• Simple
management and
technology.
HENRY SY
 LET US APPLY WHAT YOU HAVE LEARNED.
You are planning to get into T-shirt printing service business. Conduct a
market survey if the service will become successful.
Directions: Divide yourselves into four groups. Simulate conducting a market
survey in your group. Then, present a report on the market survey done by
answering the following questions:
1. How did you conduct the market survey?
2. As a result of the survey, do you think your proposed business will be
successful? Why? or Why not?
3. What principle did you follow in conducting the market survey as part of
your business plan?
4. Why do you consider this activity (market survey) as an important tool in
planning a business?
GENERALIZATION
 What is a business plan?
 What is the importance of a business
plan?
 What are the principles of business
planning?
EVALUATION

In a ½ crosswise, answer the following

questions briefly:
 What is a business plan?
 What is the importance of a business plan?
 Give at least two principles of business planning.
ASSIGNMENT:
• Search in the internet the types of business
plan.