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    Rishabh patel
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    Alt text is a short written description of an image that provides context when the image cannot be viewed. It allows search engines to better understand images and rank websites. To optimize images, they should be named descriptively without stuffing keywords, have descriptive alt text, and be compressed to reduce file size and improve page loading speed, which is a ranking factor for search engines.

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    ALT TEXT

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    Alt text is a short written description of an image that provides context when the image cannot be viewed. It allows search engines to better understand images and rank websites. To optimize images, they should be named descriptively without stuffing keywords, have descriptive alt text, and be compressed to reduce file size and improve page loading speed, which is a ranking factor for search engines.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    1 views5 pages

    Alt Text

    Uploaded by

    Rishabh patel
    Alt text is a short written description of an image that provides context when the image cannot be viewed. It allows search engines to better understand images and rank websites. To optimize images, they should be named descriptively without stuffing keywords, have descriptive alt text, and be compressed to reduce file size and improve page loading speed, which is a ranking factor for search engines.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 5

    ALT TEXT

    WHAT IS ALT TEXT?

    ● Alt text also known as “alt attributes” and “alt descriptions”.


    ● It's a short written description of an image, which makes sense of
    that image when it can't be viewed for some reason.
    ● A good alt text gives search engine crawlers more and better
    information to rank your website.
    ● Ex. <img src “example.jpg” alt = “about alt text”>
    STEPS TO OPTIMISE IMAGE

    1. Name images appropriately


    ● Be descriptive: black-puppy.jpg > puppy.jpg
    ● Keep optimum length: black-puppy.jpg > my-super-cute-black-puppy-
    named-jeff.jpg
    ● Don’t stuff keywords: black-puppy.jpg > black-puppy-dog-pup-pooch.jpg
    ● Use dashes between words: black-puppy.jpg > black_puppy.jpg
    ● Use primary keyword
    ● Don’t use “image of”, “photo of”
    2. Use descriptive alt text
    3. Compress images

    ● Compressing images makes file sizes smaller, leading to faster load times.
    That’s important because page speed is a ranking factor on desktop and
    mobile.
    ● Tools : ShortPixel, WordPress plugin

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