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HOW MICROSOFT BECAME

INNOVATIVE AGAIN
MICROSOFT AND INNOVATION

01 02 03
WINDOWS OPERATING INTERNET
XBOX
SYSTEM EXPLORER

1985 1995 2001


MICROSOFT AND INNOVATION

04 05 06
SURFACE
AZURE DEVICES HOLOLENS

2010 2012 2016


BING V/S BARD
LEADERSHIP
INVESTMENT IN
RESEARCH AND
DEVELOPMENT
How Microsoft Adopted a Startup Mindset

Agile Development Embracing Open-


Source

Culture of Experimentation Partnership with


Startups
PARTNERSHIP & COLLABORATIONS
● collaborations with other companies and organizations to
drive innovation

● Enabled the company to develop new technologies and


products more quickly and efficiently.

● Partnered with startups and universities to collaborate on


innovative projects.
ACQUISITIONS

LinkedIn GitHub Nuance Communications

To expand its social To strengthen its To build outcomes-based


networking capabilities developer tools and AI
services.
FOCUS ON CUSTOMER NEEDS

Accessible &
Design Inclusive
48
thinking
Customer
feedbacks
%
MICROSOFT

INNOVATOR ? FOLLOWER ?
THANKS!

Do you have any questions? KRISHNAPRIYA - 215122046


SOORYANJALY - 215122066

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