Analytics in Tableau

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 Introduction
• In this presentation, Used Car data set is used to create a data story
exploration.
• The presentation used Tableau software to create visualizations that seek
to underpin the descriptive nature of variables.
• Various relationship, patterns, and trends are identified from the variables in
the Used Car dataset.
• Dashboard tool in the Tableau software was used to combine different
types of charts, tables to achieve effective visual presentation.
• The Used Car Data comprise vehicles listings from Craigslist
• The data set comprise many variables; key ones being: VehicleType, price,
seller, brand, FeulType, Kilometer, Manufacturer, yearofRegistration, and
dateCreated.
 Problem
• Over the years, there has been a raging debate on the key aspects that
influence the price of used cars on global market places such as
Craigslist.
• Some automotive experts suggests that car brand, year of manufacturing,
fuel type and consumption, as well as the manufacturer are key influence
to used car prices (Chen et al., 2017).
• Other experts believe that used car prices are mainly determined by
current car condition, seller, mileage, vehicle type, and model (Andrews &
Benzing, 2007).
• Therefore, there is still no clear significant determinant of used cars price
in the global market not only on the Craigslist.
• Also, it is still unclear as to whether the selling prices of used cars have
been increasing over the years.
 Hypothesis
• Fuel type is not significant determinant of used car
prices
• There is no correlation between used car price and
manufacturing year when controlled by car condition
and transmission
• There is not significant correlation between used car
mileage and selling price based on car condition
• There is no linear increment in prices of used cars
based on historical years
 Objective
• To explore is fuel type is not a significant determinant
of used car prices.
• To establish correlation between used car price and
manufacturing year when controlled by condition and
transmission type.
• To examine if there is a significant correlation between
used car mileage and selling price based on car
condition
• To perform a forecast analysis to determine if there is a
linear price increment of used cars over the years.
 Data Cleaning and Preprocessing
• Given that the "Used Car" was huge; comprising many variables and
null values and missing values, data cleaning was required.
• The data was reduced only to include a few key variables.
• Only six (6) variables out of 21 in the dataset were selected to help
test the hypothesis and achieved objective.
• This includes; Mileage, price, condition, year of production, and fuel
type.
• Variables that were not useful were to were dropped from the analysis.
• Rows with null and missing values were removed from the dataset.
• Data values that seem to present extreme outliers were also removed
• The cleaned "CSV" dataset was then imported into Tableau software
for analysis and visualization.
 Visualization
Fuel type and prices

• From the clustered bar-

chart above, it is
observed that for
automatic cars, on
average, cars that used
petro/gas are sold at
higher price (average of
$488,285) than those
automatic cars that uses
diesel (average price of
$196,401), hybrid, and
electrical cars. Have an
average price of less
than $10,000.
• For manual transmission
car, still manual petro
used has an average
price of $373,271 as
compared to manual
diesel used cars at
$160,435.
 Visualization
Fuel type and prices

• The average price of

cars based on fuel
type is as follows;
diesel $190,278,
electric $28,784, gas
$481,734, and hybrid
$34,841
• The dashboard
shows prices of used
cars based on fuel
type
• From the dashboard,
it is evident that price
of a used car is
significantly
determined by fuel
type.
 Visualization
Car condition and price

• The average price of a used car

in an excellent condition is sold
highly at $178,474, followed by
those in good condition at
$157,159.
• While those used cars with fair
condition are sold at low prices
of less than $31,657.
• A correlational analysis was
completed and visualised on a
heat-map to determine if car
price is correlated with
manufacturing year when
controlled by condition and
transmission
• in the heat-map above, the
correlation between price and
manufacturing year is generally
weak for all automatic car while
for manual car, the correlation is
strong for used cars in new
condition as well as those
salvaged.
• Results are shown in dashboard
on the right
 Visualization
Car mileage and price

• As observed in Figure
on the right, the
correlation between car
price and mileage
differs across car
condition.
• There is no correlation
between car price and
mileage. Therefore,
mileage of used car
does not significantly
determine price.
• Though, for used cars
with like-new condition,
seems to have a
positive but weak
correlation (0.00466).
 Visualization
price and year

• As observed in figure on
the right, there is no
linear correlation
between year and used
car prices.

• Therefore, future price of

the used car can either
increase or decreased
slightly or sharply
depending on various
factors such as demand
and supply forces.
 Conclusion
• Petrol cars are the most number of car for sale with high price

• Less driven (new-like condition) used cars have high price.

• Variables such as car condition, and fuel type, and
manufacturing year are good predictor and positively
correlated with price.
• Aspects such as car mileage have no significant correction
with age.
• However, for car in new like condition, mileage tends to have a
positive but weak correlation.
 Recommendation

• For seller to ensure they sell their used cars

at a higher or better prices, they ought to
prepare the car in order for it to look like a
new car.

• Since used cars in new condition slightly

determines high selling prices.
 References

• Chen, C., Hao, L. and Xu, C., 2017, May. Comparative

analysis of used car price evaluation models. In AIP
Conference Proceedings (Vol. 1839, No. 1, p. 020165). AIP
Publishing LLC.

• Andrews, T. and Benzing, C., 2007. The determinants of

price in internet auctions of used cars. Atlantic Economic
Journal, 35(1), pp.43-57.