Marketing Plan

Marcos’ Trading
Wheat & Corn
 Starting a rice and corn trading
business can be a lucrative and
rewarding venture. It is important to
have a clear plan in place for how you
will source your products, market
them to customers, and manage your
finances. Starting a rice and corn
trading business will require a
combination of hard work, market
research, and financial management.
With careful planning and dedication,
it can be a successful and fulfilling
venture.
 Products
Rice is a widely traded commodity that is used for both food and
non-food purposes. It is typically classified into two main
categories: rough rice, which is the raw, unprocessed form of the
grain, and milled rice, which has had the husk, bran, and germ
removed.

Corn, also known as maize, is a type of cereal grain that is widely grown
around the world and is used for a variety of purposes, including food,
feed, and fuel. It is a major agricultural commodity and is traded in both
physical and financial markets.
Corn is typically classified into two main categories: field corn, which is
primarily used for animal feed, and sweet corn, which is consumed as a
vegetable.
 Price

There are many different types

of corn, including dent corn,
sweet corn, and popcorn, among
others. The price of corn can be
Rice/ influenced by a variety of
Wheat There are a number of different types of rice, including long factors, including supply and
grain, medium grain, and short grain, as well as many demand, weather conditions,
different varieties within these categories. The price of rice transportation costs, and
can be influenced by a variety of factors, including supply political and economic
and demand, weather conditions, transportation costs, and conditions in the countries
where it is grown and traded.
political and economic conditions in the countries where it is
grown and traded.
Corn
 Place
This is where I want to
build my trading business. I
must build my business in a
place that people can have
an easy access and has a
wide space for storing the
crops that I will be buying.
Some area will serve as our
warehouse. It is very
convenient to have it place
here at the boundary of
Tungel and San Jose,
Baggao, Cagayan cause it is
near the road and to my
place. Tungel, Baggao, Cagayan
Promotion Plan
The Plan in promoting the
trading business has two
categories; The short-term goals
and the long-term goals in
promoting it.
The Shor-term goals that are
included in our Promotion
plan are; Making a unique
way of reaching our target
customers to sell their crops to
us and to have our business
name be spread around
Baggao, in order to gain more
audience and to plant curiosity
to their mind.
The Long-term goals that
we are trying to aim for
are; Establishing and
Expanding the business,
Adding other crops to our
trading business to
accommodate other
farmers who plant other
crops such as sugarcane,
peanut and others and
lastly, recognition of our
trading business all around
Luzon, to connect and
have more dealers and
buyers that can give me
more profit to expand the
business.
 People
Our Target customers are the Farmers
and Reseller/Distributors.

The Farmers can sell their crops (wheat and

Corn) to us. WE will buy it in a fair value
way so that the farmers can feel that we are
not there to show greediness but rather to
support and help them in farming.

The Resellers and Distributers can buy the

wheat and corn that our business bought
from the farmers. We will be selling these
on the price that depends on the supply and
demand factor of the consumers.
 Packaging

The packaging or the wheat and

corn are sacks that will have our
Logo on the front and back so
that people can easily distinguish
our products from other trading
business. We will also put
descriptions below the logo to
show some information on what’s
inside the sack.
 Positioning
In making our Trading business known to
everyone and for them to remember us easily,
we must make sure that we can offer this kind of
service to them;

The convenience choice: The business offers

convenient delivery or easy ordering options;
We can position our business as the most
convenient choice for busy customers.

The specialist: Our business has a deep

expertise in agriculture and trading area, we can
position ourselves as a specialist in that field and
target customers who are looking for specialized
products or services.
 A marketing plan can be an important tool for
achieving success in a trading crops business. It
helps you define your target market, understand
your competition, and develop strategies for
promoting and selling your products. A well-
thought-out marketing plan can also help you
allocate resources effectively, measure progress
towards your goals, and make necessary
adjustments along the way.
 Marketing Plan

Marcos’ Trading
Wheat & Corn

Thank you!