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“HYDROPONIC FARM

BUSINESS MODEL
CANVAS”

PREPARED BY: RUSTY P. LAGANSON, RN, LPT


7. KEY PARTNERS 8. KEY ACTIVITIES 1. VALUE PROPOSITIONS 4. CUSTOMER 2. CUSTOMER
RELATIONSHIPS SEGMENTS
Sellers at the local Sales & marketing PEOPLE
market Partnership & Food security & safety Expo, exhibition, and CROPS
Supermarket collaboration Clean & fresh crops tradeshow Healthy citizens
Infrastructure Installation of poly house High quality crops Vegetarian
providers Installation of hydroponic Delicious crops Business talk &
Local community structures PLANET speech BUSINESS to BUSINESS
Agricultural research Seeds/saplings Efficient use of land Hotels
institutes Setting kiosk near the No agricultural Offices
production area chemicals Restaurants
Trainings to enthusiasts Resource
efficiency(water use)
6. KEY RESOURCES PROFIT 3. CHANNELS
Initial investment Reduce unnecessary
Technology and cost Distributors
infrastructure Stable profit (Supermarket &
Local human resources Improved productivity Retailers)
Resource & Labor Expo, exhibition, &
efficiency tradeshow
Franchise
Flagship store

9. COST STRUCTURE 5. REVENUE STREAMS


“YO
UH
BEL AVE
IEV TO
E IT
YOU . BE FO
SE E R E
—U IT!”
NK N
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