Professional Documents
Culture Documents
Brainstorming:
Philippine culture expressions, terms, behaviour, and practices unique to the
Philippines expressions like “Ano ba yan!” “ukay-ukay” “Philippine hospitality”,
bringing home pasalubong, the so-called tingi-tingi system.
General Topic Selected:
The tingi-tingi system (the practice of buying and selling by piece or small
amounts, e.g., one stick of cigarette versus a pack, a sachet of shampoo versus a
bottle).
Specific Topic:
The cultural significance of the tingi-tingi system in the 21st century.
SPEAK AND
SELL: THE LINGUISTIC
ACCOMMODATION STRATEGIES IN
MULTI-LEVEL MARKETING COMPANIES
Asking Research Questions and Establishing the
Significance of One’s Research
Criteria for Depth, logic, clarity, unity, Clear and simple organization of ideas
evaluating grammar and critical thinking. in a format that meets the needs of
busy readers.
Stylistic Differences
(Locker and Kienzler 2013),
Conversational style Traditional Research Paper Professional writing
- Short, simple words, - More formal - Can have both features of the first two
slang expressions and - Features many abstract, mentioned styles.
contraction academic, or technical terms - Meant to sound conversational.
- Friendly and and few or no contraction - Short and simple words may be used, as
personal tone - 1st and 2nd person pronouns are well as occasional contraction.
- Uses 1st and 2nd used minimally. - Local expressions and slangs are
person perspective. - Paragraphs tends to be long. avoided.
- Can contain - There is attention paid to the - There is an attempt to sound friendly.
references to personal use of Standard Edited English - Sentences and paragraphs tends to be
experience. short, but Standard Edited English is
used.
Professional Purpose
Record Important workplace information.
Ex. Minutes of the meeting, secretarial notes, and official documentation of
proceedings.
Give or ask for information from people:
within the company via memos
outside the company via business letters or via professional reports
Persuade readers to take actions- pay a fee, buy something, accept changes, give
someone a job etc.; this purpose can be seen in professional proposals, marketing
or promotional materials and job application letters.
To build an individual or company’s positive image to establish rapport-
essentially to build goodwill.
Audience of Professionals