1

Business
Communication
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Message
•• The
The message
message is is the
the main
main idea
idea that
that you
you wish
wish to to
communicate.
communicate.
•• It
It is
is of
of both
both verbal
verbal (written
(written or
or spoken)
spoken) symbols
symbols and
and
nonverbal
nonverbal (unspoken)
(unspoken) symbols.
symbols.
•• First
First decide
decide exactly
exactly what
what your
your message
message is,
is, also
also
consider
consider the
the receiver
receiver of
of your
your message.
message.
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Medium/Channel
•• It
It means
means thethe way
way by by which
which aa message
message is is
communicated.
communicated.
•• You
You can
can choose
choose electronic
electronic mail,
mail, the
the printed
printed word.
word.
•• The
The choice
choice of
of medium
medium isis affected
affected by
by the
the relationship
relationship
between
between the
the sender
sender and
and the
the receiver.
receiver.
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Oral Communication
•• The
The oraloral communication
communication bringsbrings back
back immediate
immediate
feedback.
feedback.
•• It
It has
has aa conversational
conversational nature
nature with
with shorter
shorter words
words and
and
sentences.
sentences.
•• It
It stresses
stresses on
on interpersonal
interpersonal relations.
relations.
•• This
This medium
medium needs
needs less
less technical
technical details.
details.
•• Its
Its sentence
sentence structures
structures are
are simple.
simple.
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Written Communication
•• This
This medium
medium isis more
more formal
formal with
with focus
focus on
on contents.
contents.
•• It
It can
can convey
convey any
any amount
amount of
of technical
technical information.
information.
•• It
It is
is best
best for
for permanent
permanent record.
record.
•• This
This medium
medium uses
uses longer
longer words
words and
and longer
longer sentences.
sentences.
•• It
It brings
brings delayed
delayed feedback.
feedback.
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Inside Your Organization
For
For internal
internal communication,
communication, written
written media
media may
may be:
be:
•• Memos,
Memos, reports,
reports, bulletins,
bulletins, job
job descriptions,
descriptions, posters,
posters,
notes,
notes, employee
employee manuals,
manuals, electronic
electronic bulletin
bulletin boards
boards
and
and even
even internal
internal faxes.
faxes.

Oral
Oral communication
communication may
may take
take the
the form
form of:
of:
•• Staff
Staff meeting
meeting reports,
reports, face
face to
to face
face discussions,
discussions,
presentations,
presentations, audio
audio tapes,
tapes, telephonic
telephonic chats,
chats,
teleconferences
teleconferences or
or videotapes.
videotapes.
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Outside Your Organization
External
External written
written communication
communication mediamedia may
may be:
be:
•• Letters,
Letters, reports,
reports, telegrams,
telegrams, cablegrams,
cablegrams, mailgrams,
mailgrams,
faxes,
faxes, telexes,
telexes, postcards,
postcards, contracts,
contracts, ads,
ads, brochures,
brochures,
catalogs,
catalogs, news
news releases
releases etc.
etc.
Orally,
Orally, itit may
may bebe
•• Face
Face to to face
face discussions,
discussions, telephone
telephone oror presentations
presentations
in
in solo
solo oror panel
panel situations.
situations.
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Receiver / Decoder
•• The
The receiver
receiver // decoder
decoder of
of your
your message
message is
is your
your reader
reader
or
or listener.
listener.
•• He
He isis influenced
influenced byby nonverbal
nonverbal factors
factors such
such as
as touch,
touch,
taste,
taste, and
and smell.
smell.
Receiver/Encoder
Receiver/Encoder
(experiences,
(experiences, attitudes,
attitudes, skills)
skills)
Receptor
Receptor mechanisms
mechanisms Perception
Perception Decoding
Decoding
Idea
Idea interpretation
interpretation