CHANNELS OF COMMUNICATION

PREPARED BY
DAW KHIN PO PO KYAW
 Channels of Communication

Communication channels refer to the various methods or mediums through which

information and messages are transmitted from one party to another.
In both personal and professional settings, the choice of communication channel can
significantly impact the effectiveness of the message.
 Channels of Communication

Written Communication
 Written communication is a fundamental channel of communication in the
workplace. It involves conveying information, ideas, and messages using written
words in various forms.
 Contract, Reports, Letters, Memos, Proposals, Newsletter, Notices,
Announcements, Meeting Agenda, Meeting Minute, Policy and Procedures
Manuals, Handbook, Documentation
 Channels of Communication

Face-to-face (oral or verbal) communication

 A direct and immediate form of interaction where individuals communicate in person.
 Orientation, Meeting, Interviews, Training, Team building, Presentation, Networking,
Non-verbal cues
 Face-to-face communication is often the most effective way to convey complex
messages, build relationships, and address sensitive issues.
 It promotes immediate feedback and can help prevent misunderstandings that can occur
through other forms of communication.
 Channels of Communication

Video Conferencing
 It involves using video and audio technology to conduct meetings, discussions, and
interactions remotely, typically over the internet.
 Video conferencing has become increasingly important in both professional and personal
settings due to its ability to facilitate real-time visual and audio communication.
 Video conferencing offers advantages such as visual engagement, the ability to share
screens and documents, and the opportunity to read non-verbal cues.
 Business Meetings, Remote Work, Interviews, Training and Workshops, Telehealth,
Webinars and Online Seminars, Social Interactions
 Channels of Communication

Phone Calls
 Conversations conducted via telephones, which enable real-time audio
communication.
 Phone calls are a great alternative when you need to communicate a sense of
urgency and get answers quickly. Calls are a real-time, two-way communication
channel that still lets you hear the tone of voice.
 Channels of Communication

Digital communication
 The exchange of information, messages, and data using electronic devices and
digital technologies.
 Digital communication offers several advantages, including speed, accessibility, and
the ability to reach a global audience. However, it also raises concerns about data
security, privacy, and digital etiquette.
 Email, Social Media, Blogs and Vlogs, Websites, E-Commerce and Online
Shopping, Email Marketing, Mobile Apps, Text Messaging (SMS),
 Factors To Be Considered For Choosing Channels Of
Communication

Nature of the Message

 Consider the type of information being conveyed.
 Is it simple or complex?
 Does it require immediate attention or is it for reference later?
Audience Characteristics
 Analyze the characteristics of the audience, such as their preferences,
communication styles, language proficiency, and familiarity with technology.
 Tailor the channel to the audience's needs and expectations.
 Factors To Be Considered For Choosing Channels Of
Communication

Urgency and Timeliness

 For urgent or time-sensitive information, choose channels that offer real-time or
immediate communication, such as phone calls, text messages, or face-to-face meetings.
 For less urgent matters, email or written communication may suffice.
Privacy and Sensitivity
 Some messages are highly confidential or sensitive.
 Consider secure channels, such as encrypted email or private meetings, to maintain
confidentiality.
 Factors To Be Considered For Choosing Channels Of
Communication
Complexity and Detail
 Complex information may require detailed written communication or face-to-face
discussions.
 Simple messages can often be conveyed through quick channels.
Accessibility and Reach
 Ensure that the chosen channel is accessible to all intended recipients.
 Consider factors like internet connectivity, available devices, and language
barriers.
 Factors To Be Considered For Choosing Channels Of
Communication
Cultural and Social Norms
 Be mindful of cultural and social norms related to communication.
 Some cultures may prefer formal written communication, while others may rely
heavily on oral communication.
Technical Requirements
 Evaluate the technical requirements and capabilities of the chosen channel.
 Ensure that both the sender and receiver have the necessary equipment and skills.
 Factors To Be Considered For Choosing Channels Of
Communication
Feedback and Interaction
 Determine whether two-way communication, feedback, and interaction are essential.
 Some channels, like face-to-face meetings, allow for immediate interaction, while
others may be more one-sided.
Environmental Considerations
 Consider the physical environment where communication will take place.
 Noisy or distracting surroundings can affect the choice of channel.
 Factors To Be Considered For Choosing
Channels Of Communication

Ease of Use
 Assess the ease of use of the chosen channel.
 It should be user-friendly and not create unnecessary barriers for the sender or
receiver.
 Information Richness and Communication Media

 To be effective communicators, managers (and other members of an

organization) need to select an appropriate communication medium for each
message they send.

Information Richness
 The amount of information that a communication medium can carry and the
extent to which the medium enables the sender and receiver to reach a common
understanding.
Information Richness and Communication Media
Channels and Characteristics
THANKS FOR YOUR ATTENTION !!!
Social Etiquettes