RESEARCH

LANGUAGE
RESEARCH
- A systematic way of
investigating
- Nature is to investigate or
discover something relevant
- Gathers Data
- Presents Data Gathered
- Concludes and Provides
Recommendations
20XX Pitch deck title 2
RESEARCH
LANGUAGE
QUALITIES
TONE
Manner of presenting: INQUIRING /
INVESTIGATIVE; DESCRIPTIVE, CONCISE

WRITING MECHANICS
ACADEMIC WRITING
OBJECTIVE WRITING
VOCABULARY
Operationalized

20XX Pitch deck title 3

KEY TERMS
THEORY VARIABLE
Acceptable general DEPENDENT= requires
other factors to cause or
principle to explain
influence change
phenomena INDEPENDENT=
influential/ predictor

HYPOTHESES ASSUMPTIONS
Relationship between Accepted true with
variables little supporting
evidence
20XX Pitch deck title 4
ADVOCACY &
CAMPAIGN
ADVOCACY CAMPAIGN
Act or process of
Organized course of
supporting a cause or
proposal action to achieve a goal

Involves speaking or and

acting with intention of
affecting changing
specific policies or ideas
20XX Pitch deck title 5
TYPES OF ADVOCACY
1. Express an Issue
2. Budget Advocacy
3. Federal Advocacy
4. Bureaucratic or Professional Advocacy
5. Mass Advocacy
6. Media Advocacy
7. Health Advocacy
8. Self- Advocacy

20XX Pitch deck title 6

THANK YOU
20XX Pitch deck title 8
20XX Pitch deck title 9
BUSINESS MODEL

RESEARCH ABSTRACT DESIGN

20XX Pitch deck title 10

20XX Pitch deck title 11
1.Advocacy: Liberties of the
Black South African People

Advocacy Type: Express an Issue/

Federal Advocacy

Campaign: Abolish the Apartheid

Policy

20XX Pitch deck title 12

2. Advocacy: UNICEF

Advocacy Type: Health

Advocacy

Campaign: Heroes for Children

Run/ 1,000 Days of Life
Campaign

20XX Pitch deck title 13

 Advocacy: Philippine Red
3.

Cross and Gabriela

Advocacy Type: Health/

Federal

Campaign: Providing Relief

Goods in any Relief Operation
20XX Pitch deck title 14
Post-Test
1. C 6. C 11.
2. D 7. D 12. A
3. A 8. D 13. A
4. B 9. C 14. B
5. A 10. B 15. B
20XX Pitch deck title 15
TWO YEAR ACTION PLAN

Draft blueprints Run focus group Gather feedback

Feb 20XX May 20XX Oct 20XX

20XX JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

20XX JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

Test design Launch design Deliver to client

Feb 20XX July 20XX Dec 20XX

20XX Pitch deck title 16

FINANCIALS
Year 1 Year 2 Year 3
INCOME
Users 50,000 400,000 1,600,000
Sales 500,000 4,000,000 16,000,000
Average price per sale 75 80 90
Revenue @ 15% 5,625,000 48,000,000 216,000,000
Gross profit 5,625,000 48,000,000 216,000,000
EXPENSES
Sales & marketing 5,062,500 38,400,000 151,200,000 70%
Customer service 1,687,500 9,600,000 21,600,000 10%
Product development 562,500 2,400,000 10,800,000 5%
Research 281,250 2,400,000 4,320,000 2%
Total expenses 7,593,750 52,800,000 187,920,000

20XX Pitch deck title 17