LESSON 3

THE ACCOMMODATION SECTOR IN THE

PHILIPPINES; CURRENT TRENDS, ISSUES
AND OPPORTUNITIES
GROUP 2
ISIANG, MHAYCEE ARZYRYL D.
ADLAWAN, JENILYN
PERAL, ROCHELLE
 Article in the Manila Times(January 30,2020)
-Philippines have breached the 8 million foreigner visitor mark in 2019.

 Lovely Japanese couple

- Registered as the 8,000,000th and 8,000,001st visitors of our country, according to
Bernadette Romulo-Puyat(DOT secretary)

 COVID-19 virus
- the borders are closed down due to the threats of it
INTRODUCTION
 The Philippine tourism data and statistics have been disrupted; thus, as a result, a
number of tourism and hospitality establishments have been affected immensely.
 The Philippine hotel sector may have considered 2020 as the return of the Golden
Age of the Philippine Tourism.
 Pandemic has made us rethink new ways of coping up with the change in the demand
for the industry
 Philippine accommodation and lodging sector, its trends, contemporary issues, as well
as what lies ahead for all our tourism and hospitality professionals.
CURRENT TRENDS IN THE PHILIPPINE
ACCOMMODSTION AND LODGING SECTOR
The Philippine accommodation and lodging sector has been in line with the ever-
changing trends in the global scene. With the emergence of new markets and
technology, there are several adjustments in the current local scene.
CURRENT TRENDS IN THE PHILIPPINE
ACCOMMODSTION AND LODGING SECTOR
The Philippine accommodation and lodging sector has been in line with the ever-
changing trends in the global scene. With the emergence of new markets and
technology, there are several adjustments in the current local scene.
CURRENT TRENDS IN THE PHILIPPINE
ACCOMMODSTION AND LODGING SECTOR
The Philippine accommodation and lodging sector has been in line with the ever-
changing trends in the global scene. With the emergence of new markets and
technology, there are several adjustments in the current local scene.
CURRENT TRENDS IN THE PHILIPPINE
ACCOMMODSTION AND LODGING SECTOR
The Philippine accommodation and lodging sector has been in line with the ever-
changing trends in the global scene. With the emergence of new markets and
technology, there are several adjustments in the current local scene.
The Emergence of Themed Hotels

• Hotels and all other accommodation establishments seem to change their façade
and even their rooms to adapt to the changing taste of their hotel guests, or the
current trends.
• hotels serves as a “place to sleep” and a “temporary home”
Camp Netanya resort & Spa
 Camp Netanya resort & Spa

The well-thought hotel architecture is an

“eye-candy” for the guest travelers
say,”Hotel facilities must also be
Instagram-worthy.” This adds a certain
value for their money apart from the
usual purpose of an accommodation,
which is to be a temporary abode for the
travelers and guests.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
Some hotels go to the
extreme when we talk about
experience for their guests.
Underwater guest rooms,
back-to-basic-themed rooms
and facilities, and even the
concept of glamping
(basically; camping in style)
(glamorous camping)have
been adopted by the hotel
property owners so that their
guests’ stay will always be
remarkable and something
worth remembering.
GLAMPING

Form of camping involving accommodation and

facilities more luxurious than those associated with
traditional camping.
 Sustainable Hotel Practices
1. Installing energy-saving technology
2. Embracing recycling
3. Encouraging guests to green
4. Starting composting
5. Saving water
6. Planting gardens on their properties
7. Supporting local, sustainable businesses
8. Implementing alternative energy sources
9. Taking extra care of linens
10.Encouraging employees to practice sustainable hospitality
11.Retaining the cultural roots and influence of the community
Coastal cleanups, tree-planting, activities, and site rehabilitation plans are being
implemented as part of the hotel’s CSR(Corporate Social Responsibility)
Fundacion Pacita in Batanes
maintained the cultural influence in its
architecture
IMPLEMENTING TECHNOLOGY IN THE HOTEL FACILITIES

With the onset of the internet

era, connectivity has become
part of the daily lives of
everyone. Upgrades on the
hotel’s entertainment facilities
have also integrated modern
technologies. Services can
always be purchased using the
guests’ smartphones and other
gadgets.

Henn Na Hotel in Tokyo, Japan

CONTEMPORARY ISSUES IN THE PHILIPPINE
ACCOMMODATION SECTOR
• Fluctuating travel demands, seasonality of jobs, the existence of alternative
accommodation options, and increasing competition are among some of the
country’s concerns in the accommodation sector.
• Demand fluctuation and seasonality has been a common concern in the hotel
business. Not every day is a profitable day in the hotel. Some days run full and
out of rooms; some days, hotels are like ghost towns and have low occupancy.
• Job security in the hotel is another issue
• The existence of alternative accommodation options and increasing competition
is another thing that hotel managers must look into.
THE FUTURE OF THE PHILIPPINE ACCOMMODATION
SECTOR
• The COVID-19 pandemic has severely impacted the travel and tourism sector,
causing hotels to implement security, health, and safety protocols. Stricter dining
policies and business continuity challenges will arise. As travel regains momentum,
future hoteliers must prioritize guest satisfaction, exceptional services, and safe
spaces to maintain business continuity.
 THE PHILIPPINE HOTEL CLASSIFICATION SYSTEM
The Department of Tourism (DOT) has issued a Memorandum Circular Order No.
2012-02, governing the accreditation of accommodation establishments, specifically
hotels, resorts, and apartment hotels, requiring specific star rating points.

Star Grading Total Score (Hotel, Resort, Apartel)

1 star 251-400 points

2 star 401-550 points

3 star 551-700 points

4 star 701-850 points

5 star 851-1000 points

7 Dimensions that the accrediting establishment must comply with(+2
dimensions for accreditation of apartment)

Business Area Hotel Resort Apartel

Arrival and Departure 10% 10% 8%
Public Areas 10% 10% 7%
Bedrooms 30% 30% 30%
Bathrooms 15% 15% 15%
Food and Beverage 15% 15% n/a
Lounge Area n/a n/a 15%
Kitchen Area n/a n/a 10%
Amenities 10% 10% 5%
Business Practices 10% 10% 10%
Total 100% 100% 100%
In Book Two, Section 1 of the Accreditation Manual, there are descriptive explanations provided to identify if the
property is a one-star or a five-star brand.

a. One Star: 25-40% achievement (251-400 points) - These enterprises appeal to budget-minded travelers. There is
a limited range of facilities and services.

b. Two Star: 40-55% achievement (401-550 points) - These enterprises appeal to the tourists seeking more than
basic accommodation. They offer expanded facilities and a higher level of comfort.

C. Three Star: 55-70% achievement (551-700 points) - These enterprises offer a very good level of
accommodation. There are more spacious public areas, higher-quality facilities, and a greater range of services.

d. Four Star: 70-85% achievement (701-850 points) - These properties are upscale in all areas. Accommodation is
refined and stylish. The service is responsive and often includes an extensive array of facilities.

e. Five Star: 85-100% achievement (851-1,000 points) - These properties reflect the characteristics of luxury and
sophistication. The facilities are world-class in every manner, and the meticulous service exceeds all guest
expectations.
The validity of the Certificate of Accreditation is two years subject to renewal by the accommodation
establishment unless sooner revoked by the DOT. The DOT has also laid down the ground for cancellation and
downgrading of an accredited establishment. Such grounds are as follows:

1. Making any false declaration or statement or making use of any such declaration or statement or any document
containing the same or committing fraud or any act of misrepresentation for the purpose of obtaining the issuance
of accreditation.
2. Failure to comply with or contravene any of the conditions set forth in the certificate of accreditation.
3. Failure to meet the standards and requirements for the operation of the establishment as prescribed in these
Rules and Regulations.
4. Allowing or permitting the establishment or its facilities to be used for prostitution particularly those involving
children or any illegal, immoral or illicit activities.
5. Violation of or non-compliance with any of the provisions of these Rules, promulgated orders, decisions and
circulars issued by the Department and other concerned government agencies.

The hotel and accommodation sector of our country is being regulated and periodically monitored by the DOT to
ensure that our hotels are in compliance with the minimum standards set to provide high-quality and high-touch
service to all of their guests.