SUPPLIER WORKSHOP

Bogor, 17th November 2008

COLOR – MANAGEMENT
Astrid Schödel
Global Quality Manager

–1–
AGENDA

••INTRODUCTION
INTRODUCTION

••OBJECTIVES
OBJECTIVES

••CUSTOMER
CUSTOMERCOMPLAINTS
COMPLAINTS

••S.OLIVER
S.OLIVERREQUIREMENTS
REQUIREMENTS

••HOW
HOWCAN
CANWE
WEACHIEVE
ACHIEVETHE
THEOBJECTIVES?
OBJECTIVES?

••S.OLIVER
S.OLIVERCOLOR
COLORMANUAL
MANUAL

A. Schödel –2–
INTRODUCTION

COULD ANYONE IMAGINE

TO LIVE IN A BLACK AND
WHITE WORLD?

A. Schödel –3–
 INTRODUCTION

COLORS WE EAT?

A. Schödel –4–
INTRODUCTION

COLORS OCCUR NATURALLY!

A. Schödel –5–
 INTRODUCTION

COLORS WE SMELL!

A. Schödel –6–
INTRODUCTION

COLORS WE WEAR!

A. Schödel –7–
OBJECTIVES

SPEEDINESS!

TO BRING EXACTLY THE LATEST FASHION TRENDS/DESIGNERS`

INSPIRATION VERY FAST DIRECTLY TO THE CUSTOMER!

 THE S.OLIVER DESIGNERS CREATE A NEW COLOR WORLD

EVERY MONTH, WHICH MUST BE EXACTLY THE SAME ON EACH
„POS“ (POINT OF SALE) IN THE WORLD

 BECAUSE THESE COLOR WORLDS TELL OUR CUSTOMER A STORY

ABOUT THE LATEST FASHION TREND OVER THE WHOLE PRODUCT
RANGE

 AND THE REALISATION MUST HAPPEN IMMEDIATELY OTHERWISE

WE WON‘T BE THE FIRST ONE WHO PRESENTS THE LATEST TREND
COLORS
A. Schödel –8–
S.OLIVER FLAGSHIPSTORE – MUNICH GERMANY

 Color Constancy + Metamerism + Photochromism

 Color Matching (Shade variation)
A. Schödel –9–
CUSTOMER COMPLAINTS

COLOR BLEEDING – CONTRAST COLOR

STAINING ON MULTIFIBRE: CO GRADE

4
A. Schödel – 10 –
CUSTOMER COMPLAINTS

COLOR FASTNESS
• TO LIGHT
• TO SWEAT

A. Schödel – 11 –
OBJECTIVES
QUALITY FIRST!
TO BE BETTER THAN OUR COMPETITORS WE MUST OFFER A
HIGHER QUALITY IN ORDER
 TO INCREASE THE CUSTOMER SATISFACTION
 TO SUPPORT CONTINIOUS BUYING INTRESST IN S.OLIVER
PRODUCTS
 TO INCREASE OUR SALE

WHAT ARE THE MARKET DRIVERS

REGARDING COLORS?

 COLOR FASTNESS
 (APPEARANCE AFTER WASHING)
 METAMERISM
 COLOR MATCHING

A. Schödel – 12 –
S.OLIVER REQUIRMENTS – COLOR FASTNESS
CF TO WASHING DIN EN ISO 105 C06 4

CF TO RUBBING DIN EN ISO 105 X12 DRY 4 /

WET 3
CF TO IRONING DIN EN ISO 105 X11 4

CF TO DRY CLEAN DIN EN ISO 105 D01 4

CF TO LIGHT DIN EN ISO 105 B02 4 / 4-5

CF TP PERSPIRATION DIN EN ISO 105 E04 3-4

YOU CAN FIND ALL REQUIREMENTS
CF TO WATER IN THE S.OLIVER QUALITY
DIN EN ISO 105 E01 GUIDELINE
4 CATALOG
CHAPTER 2.4 TEXTILE PHYSICAL TEST PARAMETERS
CF TO SALIVA DIN V 53160-1 5 ONLY FOR BABIES-/CHILDREN
ASSORTMENT (SIZE 50-122)
CF TO SEAWATER DIN EN ISO 105 E02 3-4

CF TO CHLORINATED WATER DIN EN ISO 105 E03 3-4 ONLY FOR SWIM- AND BEACHWEAR

CONTRAST COLOUR (COLOR HOUSEHOLD 4-5 STRONG LINT FLY NOT ACCEPTABLE1
BLOCKING E.G. BLACK-WHITE OR RED- WASHING PROCESS
WHITE)
PHENOLIC YELLOWING COURTAULDS 4 ONLY SYNTHETICS AND BLENDS IN
METHOD WHITE AND PASTELL COLOR

A. Schödel – 13 –
HOW CAN WE ACHIEVE OUR OBJECTIVES?

DIGITAL COLOR COMMUNICATION

SENDING THE REFLECTION VALUE VIA E-MAIL
SPEEDINESS – IN ORDER TO PREPARE THE RECIPE WITHOUT
HOW CAN WE BECOME FASTER? HAVING TO WAIT FOR THE PHYSICAL COLOR
STANDARD

TOLERANCES & STANDARDS

COLOR CONSTANCY; DEFINING S.OLIVER COLOR TOLERANCES
METAMERISM; COLOR MATCHING DEVELOPING OPTIMIZED COLOR STANDARDS

BEST PRACTICE RECIPIES

PROVIDING RECIPIES; PREPARED WITH DYES
WHICH ARE ABLE TO FULLFIL THE S.OLIVER
COLOR FASTNESS
REQUIREMENTS ADDITIONAL RSL-
REQUIRMENTS

S.OLIVER COLOR MANUAL!

A. Schödel – 14 –
S.OLIVER COLOR MANUAL


 HOW
HOW SHOULD
SHOULD THE
THE VISUAL
VISUAL ASSESSMENT
ASSESSMENT BE
BE DONE
DONE


 HOW
HOW SHOULD
SHOULD THE
THE DIGITAL
DIGITAL ASSESSMENT
ASSESSMENT BE
BE DONE
DONE


 REQUIREMENTS
REQUIREMENTS FOR
FOR SPECTROPHOTOMETER
SPECTROPHOTOMETER

 SOFTWARE
SOFTWARE SETTINGS
SETTINGS

 CONDITION
CONDITION FOR
FOR MEASUREMENTS
MEASUREMENTS

 SAMPLE
SAMPLE POSITIONING
POSITIONING

 INSTRUMENTAL
INSTRUMENTAL TOLERANCES
TOLERANCES FOR
FOR S.OLIVER
S.OLIVER COLORS
COLORS

A. Schödel – 15 –
 THANK YOU FOR
YOUR KIND ATTENTION!

A. Schödel – 16 –