CV Final Topic 1

Writing a CV is like writing a
story of you
Learning Objective
1
Prepare to search for a job in the

digital age by understanding the
changing job market, identifying
your interests, assessing your
qualifications, and exploring
career opportunities.
©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part. Ch. 13 / Slide 2
Job Searching in the Digital
Age
The Internet has drastically
changed
the job search:
Search Online
Job boards engines Social networks résumés and
interviewing
However, personal networking and

referrals remain the primary route
to hiring.
Explore Career Opportunities
Visit campus Search the Use your Take a

career Web. library. summer job,
center. internship, or
part-time
position.
© Sam/Fotolia, © denis_pc/Fotolia
Explore Career Opportunities
Interview Volunteer Monitor the Join

someone in with a classified professional
your field. nonprofit. ads. organizations.
© denis_pc/Fotolia, © mostafa fawzy/Fotolia
Learning Objective
Searching the Open Job Market 1
• Explore the big boards

(Monster, Career
Builder).
• Check company
websites.
• Search niche sites (Dice,
Accountemps,
GettingHired).
• Use LinkedIn and
social networking
sites.
• Browse print and
online newspapers.
© leremy/Fotolia
With every hiring decision,
companies take great risks and
need to prevent the following:
Learning to Think
Hiring someone who doesn’t
Like an Employer meet expectations
Letting a better candidate slip

through their fingers
Learning to Think Like an
Employer
Many companies judge the success of their recruiting efforts
by the quality of hire, a measure of how closely new
employees meet the company’s needs. Candidates are judged
by:
• Perceived ability to perform the job
• Ability to handle responsibilities
• Reliability
• Motivation
• Whether they “get it” when it comes to being a
professional in today’s workplace.
Avoiding Mistakes
Take care to avoid the simple blunders that can torpedo a job search, such as
• Not catching mistakes in your résumé
• Misspelling the name of a manager to whom you are writing
• Showing up late for an interview
• Tweeting something unprofessional
• Failing to complete application forms correctly
• Asking for information that you can easily find on a company’s website
• Making any other error that could flag you as someone who is careless, clueless, or disrespectful
Learning Objective
3
Expand your job-search

strategies by using both
traditional and digital
tools in pursuing the
hidden job market.
Pursuing the Hidden
Job Market With Networking
Your goal: Transforming yourself

from an unknown into a known
quantity.
© denis_pc/Fotolia
Three-Step Plan to Build Your Personal
Network
Family, friends,
and friends of
Step 1: Current and
former
friends
Social
networking
teachers contacts
Develop a
contact list.
College alumni Your dentist,

doctor, etc.
Current and
former work
colleagues
© Iadam/Fotolia, © nattstudio/Fotolia
Network
“Hi, ____. I’m looking for
a job, and I wonder if
you could help me out. “Do you know
Step 2: When could I come over anyone who might
to talk about it?” have an opening
Make contacts for a person with
in person and my skills?”
online.
“Do you know of anyone
else who might know of
someone who might
have an opening?”
Network
Step 3: “Hello. I’m ____, a friend of ____.

He suggested that I ask you for
Follow up on help. I’m looking for a position as a
your referrals. ____, and he thought you might be
willing to spare a few minutes to
steer me in the right direction.”
Make the Most of LinkedIn
Provide a
Write a solid Customize
professional
profile. your URL.
photo.
Use specific Solicit Update your

keywords in recommen- status
your career dations. regularly.
summary.
Branding You: 4 Ways for
Grads to Stand Out
Create a
tagline (e.g., Distribute a
Enthusiasm business
plus fresh card.
skills).
Build a
Prepare an powerful
elevator online
speech. presence.
© denis_pc/Fotolia
Résumé Segments
Main Heading
Keep it professional and
uncluttered.
• Your name on a line by itself
• Address, phone, e-mail
Résumé Segments
Career Objective
If included, customize for the targeted
position.
identifies either a specific job or a

general career track you would like to
pursue. If you have little or no work
experience in your target profession,
might be your best option.
A B
Position with advertising firm
To obtain a meaningful and designing Web sites, publications,
rewarding position that logos, and promotional displays for
enables me to learn more about clients, where creativity, software
the graphic design field and knowledge, and proven
allows for advancement. communication skills can be used to
build client base and expand
operations.
Ch. 13 / Slide 24
Position with advertising firm designing Web sites, publications, logos, and
promotional displays for clients, where creativity, software knowledge, and proven
communication skills can be used to build client base and expand operations.
Company of
industry
where you The skills you
What would Work that
want to work want to utilise
be your goals you want to
do
Ch. 13 / Slide 25
©2016 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible
Résumé Segments
Summary of Qualifications
• Provide 3 to 8 bulleted statements.
• List your most impressive qualifications
regarding experience, skills, education,
and awards.
• Customize the qualifications to fit the
requirements of the targeted job.
Résumé Segments
Education
• Name your degree, date of graduation,
and institution.
• List your major and GPA.
• Give information about your studies, but
don’t inventory all your courses.
Résumé Segments
Work Experience
• List your jobs. Start with the most recent.
• Include employer's name and city, dates of
employment (month, year), and most
significant title.
Manager, Fleet Equipment, Kettering, Ohio. June 2015 to present.

Tax preparer, Volunteer Income Tax Assistance program (VITA). March 2015 to present.
Sinclair College, Dayton, Ohio.
Salesperson, Kmart, Dayton, Ohio. April 2014 to May 2015
Résumé Segments
Work Experience
• Use action verbs to describe your
experience.
• Summarize and try to quantify your
achievements.
• Include nouns for the skills and keywords
of the targeted position.
Prepared state and federal tax returns for individuals with incomes under $25,000.
Conducted interviews with over 50 individuals to elicit data regarding taxes.
Calculated legitimate tax deductions and recorded them accurately.
Résumé Segments
Capabilities and Skills
• Highlight your technical skills. Mention
ability to use the Web applications,
software programs, social media, and
communication technology tools.
• Emphasize your nontechnical skills. Give
evidence of communication, management,
and interpersonal skills. Employers want
more than empty assurances.
Organized holiday awards program for 1,200 attendees and 140 awardees. Praised by
top management for enthusiastic teamwork and achievement.
© photo copyrights here
Résumé Segments
Awards, Honors, and
Activities
• Show that you are well-rounded.
• List awards and extra-curricular activities,
especially if they demonstrate leadership,
teamwork, reliability, initiative, and
efficiency.
Awards Dean’s list Volunteer
Scholarships Certificates
Résumé Segments
Final Tips
• Don’t include personal info such as

birth date, marital status, height,
weight, etc.
• Consider whether it’s necessary to
include your home address.
• Have references available but don’t
list them on your résumé.
• Double-check for parallel phrasing.
• Avoid personal pronouns.
Résumé Segments
Final Tips
• Use quality paper and a quality printer.
• Have a friend or colleague critique your
résumé.
• Proofread! Proofread! Proofread!
Nothing kills a
résumé faster
than a typo or
misspelled word.
Photograph
© photo copyrights here
Ch. 13 / Slide 37
Ch. 13 / Slide 38
Organizing Your Résumé Around
Your Strengths
é Around Your Strengths
ways to organize
a résumé
Combination of
Chronological Functional
the two
Choosing a Résumé Style
Chronological Functional
• Focuses on experience • Focuses on skills rather
• Favorite of recruiters than past employment
• Best for people with little
• Best for people with
experience, frequent job
experience and steady
changes, different career
career growth
areas, or employment
However: This style is gaps
also used by many
However: This style is hard
students.
to write and recruiters
may be suspicious.
The Chronological Résumé
• In a chronological résumé, the work experience section dominates
and is placed immediately after your contact information and
introductory statement.
• The chronological approach is the most common way to organize a

résumé, and many employers prefer this format because it presents
your professional history in a clear, easy-to-follow arrangement.
The Chronological Résumé
List your jobs in reverse chronological order, beginning with the most
recent position and giving the most space to the most recent positions.
For each job, start by listing these facts:
• The employer’s name and location
• Your official job title
• Dates you held the position (write “to present” if you are still in your
most recent position)
• Highlight accomplishments in a way that is relevant to your readers
The Functional Résumé
• A functional résumé, sometimes called a skills résumé, emphasizes
your skills and capabilities, identifying employers and academic
experience in subordinate sections.
• This arrangement stresses individual areas of competence rather than
job history.
The Functional Résumé
The functional approach also has three advantages:
• Without having to read through job descriptions, employers can see what
you can do for them.
• You can emphasize earlier job experience.
• You can deemphasize any lengthy unemployment or lack of career
progress.
Be aware that because the functional résumé can obscure your work history,
many employment professionals are suspicious of it. If the chronological
format doesn’t work for you, consider the combination résumé instead.
The Combination Résumé
• A combination résumé meshes the skills focus of the functional
format with the job history focus of the chronological format.
• The chief advantage of this format is that it allows you to focus
attention on your capabilities when you don’t have a long or steady
employment history, without raising concerns that you might be
hiding something about your past.
Résumé Length
1 page
Nine or fewer years of
experience
2 pages
Ten plus years of
experience
3 pages
Senior executives with
many accomplishments
However: Make your

résumé as long as
necessary to present
Poor Résumé
RÉSUMÉ OF
JENNIE JENKINS
3320 Lafayette Street, #12, San Leandro, CA 94561 jigglegirl@gmail.com
OBJECTIVE: An entry-level position where my proven communication, accounting,

and administrative skills could be utilized in a path to management.
DEGREE from San Francisco State University, Broadcast Communication Arts,

Bachelor of Arts. 3.2 in major.
EXPERIENCE
Apprentice KPFA – 94.1 in Berkeley, CA. Duties included scheduling studios. Also
recruited staff. Some paperwork. Often given responsibility to act as production
manager. 10/15 to present.
Pacifica House
Position of financial manager. Duties included payroll and benefits for
employees of shelter. Was responsible for books, also for cash transactions.
Took care of some donations. Expected to help raise funds. I prepared all payroll
reports. Also petty cash. Chaotic. Underfunded.
Poor Résumé
Spring, 2013
Worked one spring with Renaissance Rainbow, which is a performance arts
troupe operating out of San Francisco. My duties included scheduling interviews
with print and broadcast journalists. Was responsible for volunteers and
publicity.
Other temporary positions

Manpower, Inc. San Francisco. Worked at many different places as temp.
2011-2014. Dohring Company. File clerk, receptionist, general duties.
Other places. Good Earth Restaurant – server – 2010-2011
Personal
Self-starter, can finish jobs without supervision.
Marital status: single Birth: 6/16/88
Health: Excellent Hobbies, Knitting, singing,
like to read
First Baptist Gospel Choir Awards: Spirit Award, Oakland H.S.
Dean’s List, college, 2 semesters
Improved Résumé
Jennifer Marie Jenkins
3320 Lafayette Street, #12
San Leandro, CA 94561
(415) 781-5592
jennifer.jenkins@gmail.com
Objective: Administrative position involving accounting, employee benefits,

customer service.
SUMMARY OF QUALIFICATIONS
• Two years’ experience in responsible administrative and accounting positions
• Disciplined self-starter; able to work well without supervision
• Proficient with PCs including Word 2011, Excel, and the Internet
• Can be counted on to follow through on every detail until a task is successfully
completed
• BA degree, San Francisco State University
RELEVANT EXPERIENCE
10/15 to Apprentice, Radio Production, KPFA – 94.1, Berkeley, CA
present • Schedule studios, recruit support staff, act as production manager
• Process scripts, permissions, and logs for weekly productions
Improved Résumé
2014-15 Financial manager, The Pacific House (shelter), San Francisco, CA
• Used computer to manage payroll, employee benefits for staff of 26
• Completed all projects on time, despite chaotic environment
• Managed agency’s cash flow involving funder reimbursements, in-
kind donations, and fund-raising
• Processed all accounts payable and receivable, monthly and quarterly
statistical reports for local, state, and federal funding agencies;
oversaw petty cash
• Designed flow sheet to track success of $35,000 fund-raising project
2013, Publicity coordinator, Renaissance Rainbow (performance arts
Spring troupe), San Francisco, CA
• Scheduled all media interviews, supervised volunteers
• Coordinated publicity mailings for African-American Performance Arts
Festival
2011-13 Temp positions, Manpower Temporary Services, San Francisco, CA
• Developed customer service skills as telephone interviewer for
Dorhring Company
• Maintained files, routed incoming telephone calls, input employee
progress journals, prepared interoffice memos, recorded accounts
payable checks, keyboarded accounts payable correspondence,
learned e-mail systems and software programs in various assignments
EDUCATION
BA in Broadcast Communication Arts, San Francisco State Univ., 2011
GPA in major: 3.2
Dean’s list, 2 semesters

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CV Final Topic 1

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Writing a CV is like writing a

Prepare to search for a job in the

However, personal networking and

Visit campus Search the Use your Take a

Interview Volunteer Monitor the Join

Searching the Open Job Market 1

• Explore the big boards

Letting a better candidate slip

Expand your job-search

Your goal: Transforming yourself

College alumni Your dentist,

Step 3: “Hello. I’m , a friend of .

Use specific Solicit Update your

identifies either a specific job or a

Manager, Fleet Equipment, Kettering, Ohio. June 2015 to present.

Awards Dean’s list Volunteer

• Don’t include personal info such as

• The chronological approach is the most common way to organize a

However: Make your

OBJECTIVE: An entry-level position where my proven communication, accounting,

DEGREE from San Francisco State University, Broadcast Communication Arts,

Other temporary positions

Objective: Administrative position involving accounting, employee benefits,

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