Professional Documents
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Nominal scale (1) What is marital status Married Widowed Divorced Separated
(2) What is your Gender? Male Female Ordinal (3) How do you feel today
1. 2. 3. 4. 5.
Interval Scale (4) Mathematics is important for my future profession I totally disagree (1) (2) (3) (4) I totally agree (5)
Ratio Scale (5) How many hours do you spend on internet daily? 0 2 4 6 8
Likert Scale (6) Customer care service employees have full knowledge about product 1 Strongly Disagee Agree 2. Diasgree 3.Neither disagree nor agree 4. Agree 5. Strongly
Rank order Scale Questions (7) Please rate following features of product ,from most to least important to you [1 most important 5 Least important] 1st Air tight packaging Price Free Gifts Discounts 2nd 3rd 4th 5th
Best Quality
Hard (Very Hard) (Somewhat Hard) (Neither hard nor easy) (Somewhat Easy) (Very Easy) to navigate
Easy To Navigate
Constant sum
(9) Distribute 10 points among following features for product Air tight packaging Price Free Gifts Discounts
Stapel Scale (10) How satisfied you are with our product (Positive towards right) 1 2 3 Satisfied 4 5 6