1.

Draft Plan: A plan for the employee newsletter should be submitted by session 6 and it should address the following points. A brief overview of your company and the industry it belongs to. The Mission, Vision, Values, Philosophy of the company. What are the communication media available in your company for employee communication? What are the objectives of the newsletter? What is its name? Justify the name. What kind of content do you plan for the newsletter? How frequently do you plan to publish it?

Rubrics for evaluating Draft Plan:

Criteria Excellent (5) *Covers all the points clearly and comprehensively Good (4) *Covers at least 5 points clearly and comprehensively Average (2) *Covers only 4 points and content lacks clarity and comprehensivene ss Unsatisfactory (.5) *Covers less than 4 points and content lacks clarity and comprehensiven ess

CONTENT (3)

*Objectives are clearly stated and aligned with corporate goals.

* Objectives are clearly stated but fails to integrate with corporate goals * Gives a clear idea of the envisaged plan and content of newsletter but content not aligned with strategy (2.5 -2)

* Objectives have *Objectives are not been disjointed and explained clearly lack clarity of explanation

*Gives a clear idea of the envisaged plan and content of the newsletter and the content is aligned with strategy.

*Has a plan but not clear and convincing in stating the content

*Has no clarity at all on the plan and content

(1.5 1)

(.5)

(3)

CLARITY/ORGANIZATION (1)

*Items are organized into separate units with proper heads and sub-heads and there is a clear flow of thought (1) *No to minimal errors (1)

*Items are organized into separate units with heads and sub-heads but there is a lack of logical continuity (1)

*There is some evidence of organization

*No organization of content at all

(.5)

(0)

PUNCTUATION (1)

GRAMMAR, SPELLING

*Few errors that *More errors and do not detract they limit overall from overall communication communication (.5) (0)

*Errors completely hinder communication (0)