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QUESTIONNAIRE

We the student of PEARL ACADEMY OF FASHION are conducting a survey on Van Heusen. All information will be kept confidential and will be used only for the survey. Name:- ______________________________________ Email id:- ______________________________________________

Gender: Age:

Male

Female 20 - 35 35 45 Above 45

Below 20

Marital Status:

Single

Married

1. What kind of clothes do you prefer? (i !randed "treet "hop

ii!

#. When are you willing to buy? (i (ii (iii (iv "easonally $ccasionally $nce in a month $nce in a year

%. What do you prefer in cloths? (i (ii &uality 'rice 'roduct range "tyle

iii!
(iv

(. What product range are you looking for? )nstead of this place &11 over here.. (i (ii (iii (iv *asual +ormal "ports wear 'arty wear

,. +rom where do you prefer to buy clothes VH? -ick $ne

PEARL ACADEMY OF FASHION, NEW DELHI

(i

.alls /0clusive VH stores 1epartment stores2 .ulti !randed "tores

ii!

3. Are you pricing conscious? (i 4es 5o

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6. What price range does Van Heusen offers? How much do you usually spend per visit at VH? (i (ii 4es 7ive 'rice bands as options from .in -o .a0 5o

8. What did you liked in Van Heusen? How do you find the following at VH on a scale of /0cellent to 'oor? (i (ii (iii (iv (v &uality 'rice 1esigns !rand name 9ange of product Availability of "i:es +it *olors

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(vii (viii

;. Are you satisfied with the e0isting products of Van Heusen? (i 4es 5o

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1<. Are the prices of Van Heusen capable to attract customers? (i 4es 5o

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11. What are the options you get in Van Heusen? What do you prefer to buy the most and the least from VH? 9ank your preference= 1 being the most preferred and ( the least

PEARL ACADEMY OF FASHION, NEW DELHI

(i (ii (iii

+ormals *asuals 'arty wear "ports wear

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1#. 1o you find value for money while buying Van Heusen products? (i 4es 5o

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1%. What other brands are you aware of? )f not Van Heusen= where else do you shop from?? (i (ii Allen "olly !lackberry Any other= 'lease "pecify>>>>>>>>>>>>>>>>>>>>>>>>>

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1(. 1o the products of other company provide that much good ?uality of products as compared to Van Heusen? (i 4es 5o

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1,. What kind of range do you find in Van Heusen? (i (ii .any +ew

PEARL ACADEMY OF FASHION, NEW DELHI

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