The document provides guidelines for creating a magazine advertisement, including requirements that the ad should sell an idea or product to its intended audience, use at least 4 cohesive color pictures, and include text. It also asks for 2 paragraphs describing what magazine the ad would appear in, what design principles and advertising techniques were used, and why it is effective. Students will be graded on a 100 point scale for meeting the criteria.
The document provides guidelines for creating a magazine advertisement, including requirements that the ad should sell an idea or product to its intended audience, use at least 4 cohesive color pictures, and include text. It also asks for 2 paragraphs describing what magazine the ad would appear in, what design principles and advertising techniques were used, and why it is effective. Students will be graded on a 100 point scale for meeting the criteria.
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Attribution Non-Commercial (BY-NC)
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The document provides guidelines for creating a magazine advertisement, including requirements that the ad should sell an idea or product to its intended audience, use at least 4 cohesive color pictures, and include text. It also asks for 2 paragraphs describing what magazine the ad would appear in, what design principles and advertising techniques were used, and why it is effective. Students will be graded on a 100 point scale for meeting the criteria.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOC, PDF, TXT or read online from Scribd
Challenge: To produce an advertisement that would be printable in a magazine. This
advertisement should sell your idea or product to an intended audience.
1 Advertisement (Created on Photoshop)
Advertisement sells the idea 15 Advertisement has catch (advertising technique) 10 At least 4 pictures are present 10 Pictures make a cohesive image 10 In color 10 Includes text that adds to the ad 10 Advertisement makes sense 10 Effort/Quality of work 25 Total
2 Paragraphs about the advertisement 35
Please make sure to address the following issues:
What magazine would this ad be in? (Who is your audience?) What Principles of Design are used? What advertising technique is used, and how is it effective? What makes this a good advertisement?
The Creative Copywriter's Companion: One of America's most award-winning copywriters explains how to write great creative copy. Covers all traditional and digital media.