Cognitive Theory of

Multimedia Learning
Mia Mallory
Cognitive Theory of Multimedia Learning
Media exists in
many forms
Cognitive Theory of Multimedia Learning


A principle described by Mayer that states that
students learn more from pictures and words
than from words alone
Cognitive Theory of Multimedia Learning
3 main assumptions of this theory;
There are auditory and visual channels
There is limited channel capacity
Learning is an active process

Cognitive Theory of Multimedia Learning
Humans can only process a finite amount of
information
Learners process information by actively
creating mental images



Cognitive Theory of Multimedia Learning
Mayer discusses 3 memory stores:
Sensory short term stimuli
Working-process to create mental constructs
Long Term-repository of all things learned


Cognitive Theory of Multimedia Learning
Mayer asserts that multimedia presentations are
organized dynamically into logical constructs


Mayer emphasizes that learning is important
when combined with prior knowledge

Cognitive Theory of Multimedia Learning



Educators must provide coherent multimedia in
order to guide learners to select relevant words
and images
Cognitive Theory of Multimedia Learning
References:

http://www.learning-theories.com/cognitive-
theory-of-multimedia-learning-mayer.html