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The masthead is the name of

the publication traditionally


printed at the top of the
page. This is to inform the
audience what the name of
the magazine is.

The genre is a particular


style or category which
is shown at the top of
the page.

The puff is used to


intrigue the audience
into buying the
magazine and normally
offers free gifts.
The font is a set of type
characters and is in
white to stand out from
the dark background

The main image is the


biggest and most eye
catching image on the
page. This relates to the
main coverline.

The target audience is the age


or gender the magazine is
target to. It is to people roughly
around this age but however
can be male or female.

Direct address is when


the person makes direct
eye contact. This is shown
as the woman is looking
directly into the camera.

The coverlines are used to give


more information about what is
included in the magazine.

Uses a medium close up as


it shows the head and
shoulders.
Mise-en-scene
generally dark colours
to highlight what the The colour scheme shows
what connotations there
genre is all about.
are to the magazine. In this
case it is dark to create
mysteriousness.

The rule of thirds is when the


magazine is split into thirds for
coverlines and other features.

The main coverline is the


main story in the
magazine. Its written in
large writing to make it
clear to the audience.

The barcode is located on the


front cover and is a legal
requirement, this is so people
are able to purchase the
magazine.

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