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Post Evaluation of

Friday the 14th

Contents
1.

Social Media

4.

Statistics

Feedback and Mentions

5.

Peatix
Shares of links

Registrations (and those who


actually turned up)

3.

Finances

Sponsorship + Logistics

2.

Evaluation Survey

Evaluation Bins

6.

Publicity Stunt + Manpower

Zombie Apocalypse

7. Comments & Team Meeting

Social Media Overview


1. Our Twitter & Instagram handles: @frithe14th
a. Mentions
b. Hashtags
c. Followers
d. Retweets
2. Social media mentions and reach
a. RP Confessions
b. RP LGBT Confessions
c. Competitions

Social Media: @frithe14th (Twitter)


Current number
of followers: 165

Created on:
July 26, 2015

Personality: Slasher/Mysterious

Makes the event seem more personable and unique

Social Media: @frithe14th (Twitter)


Components

Week 1

Week 2

Week 3

Total

Retweets

106

140

836

1082

Hashtags

38

31

344

413

Mentions

18

14

50

82

Favourites

46

42

70

158

New Followers

76

42

47

165

Social Media: @frithe14th (Twitter)


Mentions
@ConfessionsinRP: 10 / Followers: 6,181K
@RPLGBTConfess: 3 (+6 RTs) / Followers:
184

Tweets

Social Media: @frithe14th (Instagram)


Current number
of followers: 78

Created on:
July 26, 2015

Social Media: @frithe14th (Instagram)


Competitions

#SaveYourBFF

#Scream

Non-committee
entries: 6

Non-Committee entries: 2

Registration (Peatix)
Event Page

Top Referrer Domains

1. Registrations (capped it at 280/300)


2. How many of those who registered actually turned up? (164)
3. How many of those who didnt register turned up? (9)
4. Attendance taken (173)
5. Overall turn up (220)
Event URL Shares

Evaluation Bins
70

150

Evaluation Bins

Overall Comments from Evaluation Survey

Overall Comments from Evaluation Survey


What Was Good

What Could Be Improved

Overall Feel

I liked how the experience lasted


the entire time till the 2 movie
ended. it even continued on till the
toilets which was impressive for me
because i never saw it coming.

Venue was slightly too bright at the start


of the event

captured the essence of the event

Atmosphere really made it like a


real horror experience

Programming for the event (For example,


2 locations screening two shows)

It was a good experience. I've never


attend anything similar to this. I
hope there will be such events in the
future.

It was highly enjoyable; I liked the


cozy popcorn vibes and the way
the organizers recruited students
to dress up and scare attendees of
the event. I thought it was a great
idea to include free KFC food as
well as other snacks. It was fun.

Food was sold too late

It had good vibes. felt fun, wasnt


depressing

Finances: Sponsorship
$200 Popcorn Chicken (105) from KFC - Given away for free
Total Food Cost

$74.65

Total Drinks Cost

$67.75

Petty Cash

$50

Revenue plus Petty Cash

$169.90

Profit

($22.50)

Finances: Logistics
Daiso

$20

Spotlight

$15.50

Art Friend

$66.69

SKP Pte Ltd

$53.90

Miscellaneous Stuff

$19

Total

$175.09

Finance: Total Expenses


Food and Drinks Expenses

$22.50

Logistics Expenses

$175.09

Total Expenses

$197.59

Publicity Stunt

Increase in registrations: Hit the target within 12 hours (from 196 to 280)

Publicity Stunt

Manpower
Volunteer Management:
-

Holding room could have been thought through


KFC & up to 2 CCE points given
Thank you email sent as of 21/08
Total attendance:
- Apocalypse: 42 Volunteers
- Friday the 14th: 39 Volunteers

Volunteer Responses:

Comments from People


It was impressive, didnt expect a team of DMC students to pull it off,
- IGNITE! Team Members
It was a dope movement and super amaze idea. It was well thought out and I
had a great night all in all
- Afiq Naiqiuddin, DMC Student
I wasnt expecting it to be so big, I thought it was a simple movie marathon.
But, it was a movie marathon experience!
- Rifaee, Film Factory VP

Post-event Team Meeting


Discussions
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.

Cancelling event day publicity stunts


Crowd Control - problems with the evaluation bins
Emcees were unprepared
Door Handle Problems that were handled
CCE point allocation
Movie Choices, people walking out
Vendors got back to us late and wanted to be part of the event
Complaints from estates about toilet publicity stunt
Power Issues
Technical Issues
Photo IG was always missing from the photobooth

Thank You, Glenn!

Team Etra (E33A)

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