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The Principles
organize the Visual Elements into a
pleasing and comprehensible
WHOLE.
This organization is called
Composition

Basic Principles of Composition


I. CONTRAST -------- variety
II. PROPORTION ---- relationship
III. SCALE --------------- size magnitude
IV. BALANCE ---------- equilibrium Gravitational
curves
V. RHYTHM ------------ repetition
VI. UNITY --------------- harmony
VII. CHARACTER ---- expressiveness
hierarchy

dimension

to shape enclosing elements

Contrast in art and design


occurs when two related
elements are different

VARIETY

SHAPE

VARIETY - Contrast of form

M
A
S
S

VARIETY - Contrast of form

Direction or
Type

VARIETY - Contrast of Line

VARIETY - Contrast in size

Texture
Openings
Planes

VARIETY - Contrast of Tone

Proportion is largely a matter of


relationship. It is evident by
comparison which the eye makes
between the size, shape, and tone
of various objects or parts of
composition.
PROPORTION - Relationship

Proportion is largely a matter of


relationship. It is evident by
comparison which the eye makes
between the size, shape, and tone
of various objects or parts of
composition.
PROPORTION - Relationship

Divine Proportion is also known as the Golden Mean, Golden Ratio and
Golden Section . It is a ratio or proportion defined by the number Phi (=
1.6180339887... )

PROPORTION - Relationship

The golden section, golden mean a line that is divided such that the lesser portion
is to the greater as the greater is to the whole.

PROPORTION - Relationship

PROPORTION - Relationship

PROPORTION - Relationship

PROPORTIONS
Anthropomorphic
proportions - refers to
the measurement of
the human individual
for the purposes of
understanding human
physical variation.

PROPORTIONS- may be based


on the following factors:
1. Natural Material Proportions
2. Manufactured Proportions
3. Mode of Construction or Structural Proportions
4. Requirements of the Program, Function or Government
Ordinances
- the proportion of the height a room is controlled by local
building ordinances, logic and artistic sense.
- Auditorium proportions are influenced by the visual and
acoustical considerations.
- Proportions between heights and areas of rooms are
controlled by the capacity and lighting requirements of
the room.
5. Tradition and General Accepted Taste

PROPORTIONS

Relative Proportiondeals with the


relationship between
the parts of an object
and the whole.

PROPORTIONS
Absolute Proportiondeals with the
relationship between
the different parts of an
object or the whole to
the various parts

SCALE- size
- refers to how we perceive the size of the
building element or space relative to other
forms.

Human
General Scale
Scale

Balance is concerned
with the distribution
of visual interest
Simply an equal
distribution of
weight.
BALANCE- equilibrium

symmetrical
balance -refers to
an even distribution
of visual weight on
either side of an
imaginary axis. The
results look formal,
organized
and orderly.

BALANCE- equilibrium

BALANCE- equilibrium

Near Symmetry two halves are


not exactly the
same. Slight
variations will
probably not
change the
balance but there
is more potential
for variety and
hence more
interest.

BALANCE- equilibrium

FORMAL

BALANCE- equilibrium

RADIAL

BALANCE- equilibrium

ASSYMETRICAL

BALANCE- equilibrium

GRAVITATIONAL OR
PICTURESQUE

BALANCE- equilibrium

Unaccented
rhythm if equally
spaced windows are
introduced on the
unbroken wall, then
regular repetition is
present

RHYTHM- movement, repetition,


spacing

RHYTHM- movement, repetition,


spacing

Unity is one of the goals of


composition. It allows the viewer
to see an integrated whole,
rather than unrelated parts.

UNITY - hierarchy, harmony

repetition

UNITY - hierarchy, harmony

competition

UNITY - hierarchy, harmony

confusion

UNITY - hierarchy, harmony

The unity of simple geometric forms is easy to


understand.
They are elementary in their shapes, and no
proportion of the whole tends to detach itself and
to create new forms, or centers of interest.
Elementary geometric (shapes) FORMS are
compact and direct; they tell a single story in the
briefest possible manner.

UNITY - hierarchy, harmony

The simplest kind of unity dealing with motifs of


more than one member is to be found in
ordinary repetition.
If this unity would be more emphatic and
interesting, an accent may be introduced into the
composition, so that a dominant note is added to
the regularity of the repetition.
In other words, the highest type of unity is
secured if there exists no doubt as to the
presence of a central motif.

UNITY - hierarchy, harmony

In architectural composition the


elements must be arranged in such
a way as to ensure the domination
of the less important parts by the
major masses of the building.
All the units should together form a
compact and coherent ensemble.

UNITY - hierarchy, harmony

Competition is one of the worst foes of unity.


In studying an architectural problem, the plan
receives first consideration, and here it is too
easily possible, but not desirable, to have the
elements competing with each other for the
place of importance.
However, the elements of an elevation are more
quickly seen and understood than those of the
plan.

UNITY - hierarchy, harmony

Confusion exists because of the lack of


similarity between the various elements
employed to create a building. It is a case
of unorganized competition and contrast.
Dissimilarity is too pronounced.

UNITY - hierarchy, harmony

Character grows out of the function of the building and


the consideration of all the creative principles of
composition.
It is something, which should be kept in mind during the
entire process of design.
Throughout the development of a project the designers
must ever strive to express the purpose of the building,
both in general composition and the use of details.
Manifested character is the external expression of
internal qualities.
In any architecture, which is worthy of the name, the
exterior of a building expresses the internal function.

CHARACTER- expressiveness

Character in architecture may be divided


into three (3) types, depending upon the
source of its inception and upon whether
this source deals with the abstract or the
concrete. The classes are CHARACTER
from:
Function or use of the building.
Association or influence of traditional types
Personality or the human quality or emotional
appeal.

CHARACTER- expressiveness

The most important kind


of character in
architecture is that, which
results from the purpose
of the building or the
reason for its erection.
The use of a structure
naturally calls for a certain
disposition of parts, and
this arrangement affects
the appearance of the
exterior by which we
largely judge character

FUNCTION

CHARACTER- expressiveness

A school building
must containmany
windows to admit
the necessary
side light and to
offer an
interesting
contrast with the
possible
monotony of the
class-room walls.

CHARACTER- expressiveness

A museum must have galleries with ample wall space and top light,
which eliminates windows and necessitates the use of skylights

CHARACTER- expressiveness

A structure with large show windows is


usually a shop for the display and sale of
merchandise.
A factory expresses the efficient operation of
the manufacturing within
A house reflects the informal intimacy of
home life.

CHARACTER- expressiveness

A structure with large show windows is


usually a shop for the display and sale of
merchandise.
A factory expresses the efficient operation of
the manufacturing within
A house reflects the informal intimacy of
home life.

CHARACTER- expressiveness

This comes from the influence of ideas


and impressions related to or growing out
of the past experiences.
We have come to recognize buildings by
features, which had long been associated
with that particular structure.

CHARACTER- expressiveness

This comes from the influence of ideas


and impressions related to or growing out
of the past experiences.
We have come to recognize buildings by
features, which had long been associated
with that particular structure.

CHARACTER- expressiveness

ASSOCIATED CHARACTER

A spire atop a building with stained glass windows


has always told us that it was a church
Classic Orders often indicates the presence of a
bank/government building.
Collegiate Gothic frequently discloses the identity of
an educational institution.
The contemporary movement in architecture has,
however, caused many revisions in our association of
ideas. There are so many influences responsible for
changing the character of our Materials, our attitudes
toward
physical
comfort
made
possible
the
disassociation from the past.

CHARACTER- expressiveness

PERSONAL CHARACTER
Buildings have qualities which are directly
related to their functions, but in addition,
they may possess characteristics which
have to do rather with the emotional
reaction set up in the mind of the observer.

CHARACTER- expressiveness

PERSONAL CHARACTER
Buildings may be stern and forbidding, light
and playful or sedate and dignified with
reference to the impressions, which they are
capable of giving.
It is to these qualities of vitality, repose, grace,
restraint, festivity, dignity, etc. that we give the
name of personal character.

PERSONAL CHARACTER
If the building is designed in the proper spirit,
this type of character will grow naturally from
the structure itself.
It is quite essential that this intangible quality
agree with the function of the building.
Nothing could be more disastrous than to
have a power plant looks like an
entertainment pavilion a substitute of
festivity for efficiency

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