Billionaire magazine would be distributed by Cambridge Publishers Ltd, which has experience publishing a similar hip hop magazine called Hip Hop Connection. Billionaire would also be distributed through common retailers like WHSmith and JD Sports to gain exposure to potential student customers who visit those stores. The decision to distribute in clothing shops was influenced by the success of another hip hop magazine, RWD, that uses this distribution method through high street retail stores.
Billionaire magazine would be distributed by Cambridge Publishers Ltd, which has experience publishing a similar hip hop magazine called Hip Hop Connection. Billionaire would also be distributed through common retailers like WHSmith and JD Sports to gain exposure to potential student customers who visit those stores. The decision to distribute in clothing shops was influenced by the success of another hip hop magazine, RWD, that uses this distribution method through high street retail stores.
Copyright:
Attribution Non-Commercial (BY-NC)
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Billionaire magazine would be distributed by Cambridge Publishers Ltd, which has experience publishing a similar hip hop magazine called Hip Hop Connection. Billionaire would also be distributed through common retailers like WHSmith and JD Sports to gain exposure to potential student customers who visit those stores. The decision to distribute in clothing shops was influenced by the success of another hip hop magazine, RWD, that uses this distribution method through high street retail stores.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd
Q3: What kind of media institution might distribute your media product and
why?
Billionaire will be distributed to Cambridge
Publishers Ltd as they already cover a Hip Hop magazine called Hip Hop Connection. The company was founded in 1996 by former executives from Fleet Street, who had worked at senior management level in broadsheet newspapers such as The Independent, The Observer, and The Independent on Sunday.
Billionaire will also be distributed by common methods; this includes
distributing in WHSmith. I will do this as a large segment of my potential customers will be students therefore will they will be constantly visiting WHSmith throughout the year for stationary and text books for school. This would mean that my magazine will gain exposure. I will also distribute my magazine in JD Sports which is a common high street shop used by my target audience.
I came to the decision of distrusting in clothing shops after conducting
research about another hip hop magazine called ‘ RWD’, they also distribute their magazines through high streets retail stores.