QUIZ IN PROPAGANDA TECHNIQUES

Directions: Encircle the letter of the correct answer.

1. The speaker in a TV commercial criticizes another person or
product with little reason or evidence.
a. testimonial
b. bandwagon
c. name calling
d. plain folks

6. Magazine Advertisement: Four out of five doctors

recommend drinking three glasses of milk per day to stay
healthy and strong.
a. transfer technique
b. glittering generalities
c. name calling
d. testimonial

2. Radio Advertisement: Drink Super Sports Beverage, the

only drink of the NBA.
a. glittering generalities b. transfer technique
c. testimonial
d. name calling

7. Television Advertisement: Get all of your stains out by using

new and improved Ultra Suds and wash your blues away!
a. bandwagon
b. testimonial
c. glittering generalities d. name calling

3. A famous person (athlete/celebrity) endorses a new product.

a. testimonial
b. transfer technique
c. plain folks
d. glittering generalities

8. Radio Advertisement: Go out today and buy the new

Sprinters tennis shoe, the sneaker everyone is wearing.
a. glittering generalities b. transfer technique
c. plain folks talk
d. bandwagon

4. Television Advertisement: Rush to shop at Super-Mart this

weekend, everyone is doing it!
a. transfer technique
b. glittering generalities
c. testimonial
d. bandwagon
5. Newspaper Advertisement: A message that appeals to
ordinary people, like you and me.
a. bandwagon
b. glittering generalities
c. plain folks
d. name calling

9. A man in jeans and a t-shirt appearing in an ad for a pickup

truck.
a. transfer technique
b. glittering generalities
c. bandwagon
c. Plain folks
10. Michael Jordan wears Nike shoes and so should you! a.
transfer technique
b. glittering generalities
c. testimonial
d. bandwagon

QUIZ IN PROPAGANDA TECHNIQUES

Directions: Encircle the letter of the correct answer.
1. The speaker in a TV commercial criticizes another person or
product with little reason or evidence.
a. testimonial
b. bandwagon
c. name calling
d. plain folks
2. Radio Advertisement: Drink Super Sports Beverage, the
only drink of the NBA.
a. glittering generalities b. transfer technique
c. testimonial
d. name calling
3. A famous person (athlete/celebrity) endorses a new product.
a. testimonial
b. transfer technique
c. plain folks
d. glittering generalities
4. Television Advertisement: Rush to shop at Super-Mart this
weekend, everyone is doing it!
a. transfer technique
b. glittering generalities
c. testimonial
d. bandwagon
5. Newspaper Advertisement: A message that appeals to
ordinary people, like you and me.
a. bandwagon
b. glittering generalities
c. plain folks
d. name calling

6. Magazine Advertisement: Four out of five doctors

recommend drinking three glasses of milk per day to stay
healthy and strong.
a. transfer technique
b. glittering generalities
c. name calling
d. testimonial
7. Television Advertisement: Get all of your stains out by using
new and improved Ultra Suds and wash your blues away!
a. bandwagon
b. testimonial
c. glittering generalities d. name calling
8. Radio Advertisement: Go out today and buy the new
Sprinters tennis shoe, the sneaker everyone is wearing.
a. glittering generalities b. transfer technique
c. plain folks talk
d. bandwagon
9. A man in jeans and a t-shirt appearing in an ad for a pickup
truck.
a. transfer technique
b. glittering generalities
c. bandwagon
c. Plain folks
10. Michael Jordan wears Nike shoes and so should you! a.
transfer technique
b. glittering generalities
c. testimonial
d. bandwagon