Group Number: 3

Section: Grade 12 ABM – 1

Planet Smoothie

Parts of the logo:

1. Pink smoothie – it represents a strawberry flavor where adults and especially kids
will
love it.
2. Happy expression – it represents that every customer will surely love to drink the
smoothie and they will feel refreshing because it is made of fresh fruit.
3. Hands – it symbolizes as a power and ability to run a business.
4. Feet – it symbolizes as a courage to step forward and take the risks without
hesitation.
5. Circle – our logo is circle because it can roll freely representing the infinite and
unity and it is also representing as a defense.
6. The Planet Earth – because the smoothie is a well-known beverage around the
world. Especially those people who are health conscious.
Group Number: 3
Section: Grade 12 ABM – 1

VISION

To introduce a great tasting, convenient and healthy smoothies that is beneficial for the
customers. In Pasay City within the next five years.

MISSION

To make every customer’s day better by serving a healthy, tasty and refreshing natural
fruit juice smoothies. Also, to get the customers satisfaction through delivering services
and products that exceed customer expectation. So that we can make sure that our
trademark will be popular.
Group Number: 3
Section: Grade 12 ABM – 1

VISION

Planet Smoothies vision is to be the best and have a quick service experience. Being the
best means providing outstanding quality, services, cleanliness and convenient healthy
smoothies, so that we make every customer smile. We will continue to make a quality
fruit based beverage to our customers within the next five years.

MISSION

To make every customer’s day better by serving a healthy, tasty and refreshing natural
fruit juice smoothies. Also, to get the customers satisfaction through delivering services
and products that exceed customer expectation. So that we can make sure that our
trademark will be popular.
Group: 3
Section: Grade 12 ABM -1
OBJECTIVES
1. To establish a strong market
presence in Metro Manila.
2. To earn good financial returns
for the owners.
3. To delight customers with high
quality beverages and improve
service scores.
4. To make Planet Smoothie a
happy and rewarding place to
work in.
5. To open 3 stores by December
KEY RESULTS AREAS
1a. Number of beverage outlets major in Metro Manila.
1b. Sales volume attained.
1c. Market share in Metro Manila.
2a. Amount of net profits realized for the next five years.
2b. Return of Equity (ROE)
2c. Return of Assets (ROA)
2d. Return of Sales (ROS)
3a. Growth in sales per outlets.
3b. The repeated customers percentage.
3c. Track customers compliment and complaint letters.
3d. Award or recognition that is given by the community
or the government for the outstanding service.
3e. Customers survey rating to discover customers
degree of delight.
4a. Remuneration and benefits of managers and workers
are above industry standards.
4b. Management and employee turnover.
4c. Number of job applicants compared to other similar
establishments.
5a. Assist the 2 franchisees to choose business points by
September.
5b. Buy materials and start renovations by October.
5c. Open at least 3 stores by December (before
Christmas).
5d. Employee training to ensure the best
beverage/smoothie preparation technique.