Questionnaire of: Advertising and online marketing strategies of

Aptech Learning centre, Motera, Ahmedabad city with respect

to their competitors’ brand.
We are students of MBA and we are doing this survey as a part of study.
Objective: To analysis the online marketing strategies of Teaching Institute in Ahmedabad
 Institute/Training Centre Name:
 Area/Location:
 Contact Person:
 Designation:

1. What type of advertising Do you prefer most? -traditional, Modern

2. Which platform do you prefer most for advertising? -online, Offline
3. Are you Satisfied form your Current marketing strategies? -Yes, No
4. Do you think Online Marketing has more effective in compare to Offline
Marketing? -Yes, No
5. If yes, which offline Marketing tool more effective for you?
6. Are you doing online advertising? -Yes, No
7. Are you using WhatsApp for Marketing? -Yes, No
8. Are you Aware about Facebook Add? -Yes, No
9. Are you doing video marketing on YouTube or elsewhere? -Yes, No
10. Are you using Google Adds For spread Awareness among new potential
Students? -Yes, No
11. Have you often used Offline advertising tools? -Yes, No
12. Is your brand identity being properly used in all media? -Yes, No
1. What do you think which marketing tactics are generating the best results –
leads, conversions, or sales – at the lowest cost? -Social media marketing, Email
Marketing, SEO, Affiliate marketing
13. Are you integrating social media into traditional marketing tactics like direct mail
and advertising?
14. Could you ever create a Website to promote your product or connect with your
audience? -Yes, No
15. If yes, is your site fully optimized for search engines? -Yes, No
16. Do you need new online Marketing tools to educate prospects about your
industry or product? -Yes, No
17. Do you think your competitor’s spending more on Advertising? -Yes, No
18.