toolsreviewer.

com

Website Digital Marketing Analysis, Site Performance & Suggestions for toolsreviewer.com.

Digital Marketing Analysis & Performance Suggestions

The purpose of preparing this report is to determine whether toolsreviewer.com could achieve higher
rankings in natural search results and to determine how to drive targeted traffic to the website. This
report is prepared exclusively for toolsreviewer.com based on technical analysis of the website.

WEB P A G E P E R F O R M A N C E T E S T R E P O R T

Analysis: Website Speed and Performance always matters and key factor for each website, as per above chart
Images is biggest part which need to optimize along with other elements.

Recommendation: Need to improve overall content parts with help of developers which include html, css, images,
etc as mentioned in above chart. Because site take too much time to load.
CONTENT BREAKDOWN REPORT

Analysis: Website Speed and Performance always matters and key factor for websites, as per above
chart Images is biggest part which need to optimize along with other elements.

Recommendation: Need to improve overall content parts with help of developers which include
html, css, images, js etc as mentioned in above chart.

WEBSITE SEO ANALYSIS

No. of pages Index in Google are: 112

No. of Backlinks: 206

Moreover, website does have Backlinks but it’s very limited. So, it Need to improve as it'll increase the
search engine presence. The analysis detected unusual links from different language sites which create a
negative impact.

INTERNAL LINKING STRATEGY

Internal Linking is very important for navigation purpose and website doesn't have the internal linking
strategy.
Sitemap:
Sitemap should be optimized.

TITLE TAGS

It is noticeable; website title is added as per Search Engine Guideline but there are some issues in it.

Recommendation: Title should be Search Engine Friendly and it contains your Keywords in descriptive
manner with minimal space. We recommend you to write a rich descriptive Title for each Pages of
Website. This will help you for search engine ranking purpose as well as Customer can easily understand
your Products from Search Engine Results.

META DESCRIPTION TAG

Analysis: It is noticeable; website have short Meta Descriptions

Recommendation: Website should have rich description; which contain targeted keywords. Description
should be Search Engine Friendly and it contains your Keywords. We recommend you to write a rich
description for each Pages of Website. This will help you for search engine ranking purpose as well as
Customer can easily understand your Products from Search Engine Results.

Content Requirement:
Content is necessary for each website especially Amazon affiliated site to get the best result in Google.
As I have noticed that there is a need to add the content in Blog. In competitors, they have used content
and also optimized them according to keywords.

CSS AND HTML CODE VALIDATIONS

Analysis: Website has Errors and Warning in HTML Validation; and Errors and warnings in CSS Validation.

Recommendation: We recommend you to fix all these error for better user friendly experience and Search
Engine ranking.

Keyword Research:
I don’t know how much research you have performed on keywords but I would like to do it. As keyword
research is a main part of SEO and our future depends upon the good keywords.

H1 Tags.
Your page does not contain any H1 headings. H1 headings help indicate the important topics of your
page to search engines. While less important than good meta-titles and descriptions, H1 headings may
still help define the topic of your page to search engines.

Keyword friendly URLs

Google recommends that the URL structure of a website should be as simple as possible. Best
practices tell us to organize content using a method that constructs URLs logically according to
what humans would expect see. Furthermore, readable words should be included in URLs in
favor of long numbers or product ID’s whenever possible.