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Events Management Portfolio Sample

Rafael's Events Management submitted a proposal to organize the Fun Run 2020 Event in Marikina City. The proposal outlines the management plan and timeline, scope of work, event details such as the proposed date of April 16, 2020 at the Marikina Sports Center. It provides a budget breakdown and terms of payment. An event team is presented along with regulations for participants. The proposal aims to deliver a superior event experience through professional management of all event details.
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We take content rights seriously. If you suspect this is your content, claim it here.
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50% found this document useful (6 votes)
17K views69 pages

Events Management Portfolio Sample

Rafael's Events Management submitted a proposal to organize the Fun Run 2020 Event in Marikina City. The proposal outlines the management plan and timeline, scope of work, event details such as the proposed date of April 16, 2020 at the Marikina Sports Center. It provides a budget breakdown and terms of payment. An event team is presented along with regulations for participants. The proposal aims to deliver a superior event experience through professional management of all event details.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPS, PDF, TXT or read online on Scribd
  • Event Portfolio: An introduction to the event management services offered by the organizer.
  • Formal Proposal: Covers the proposal letter and details for managing the Fun Run 2020 event, including objectives and contact information.
  • Event Team: Lists the coordination team and the roles each member plays for the event.
  • Regulations: Outlines the rules and terms under which the event will be conducted, including refund and cancellation policies.
  • About Us: Provides background information on Rafael's Events Management firm, its mission, and operational highlights.
  • Key Executives: Introduces the key executives and their contact details in Rafael's Events Management.
  • Services We Offer: Explains the various types of events and services provided by the company, targeting different sectors and occasions.
  • Our Advocacy: Describes charitable advocacies and outreach programs partnered with organizations like GMA Kapuso Foundation.
  • Marketing - SWOT Analysis: Conducts a SWOT analysis to assess the marketing strategies of the event management business.
  • Strategies and Promotions: Details promotional strategies including social media, print media, and public broadcasts.
  • Cost Estimate: Provides a detailed financial breakdown and budget for the upcoming events, including expected costs and revenues.
  • Technical Requirements: Lists the technical equipment and materials required for organizing the event.
  • Project Timeline: Outlines the timeline for event preparation, project milestones, and key dates.
  • Proposed Program: Describes the planned program of events for the Fun Run, including opening times and key activities.
  • Sample Sponsorship Letter: Includes sample letters for requesting sponsorship from potential partners and clients.
  • Sample Memorandum of Agreement: Example contract terms and conditions for agreements with suppliers.
  • Crisis Management: Addresses potential risks in organizing events and outlines mitigation strategies.
  • Legal Compliance - Permits: Provides copies and descriptions of necessary legal and compliance documents for an events firm.
  • Sample Contract of Agreement - Client: Drafts an example agreement for client engagements, detailing terms and commitments.
  • Professional Indemnity: Lists the insurances and indemnity coverages in place for events and their staff.
  • Thank You Letter: Contains a template letter for expressing gratitude to event clients and participants post-event.

EVENT PROPOSAL

October 22, 2019

Mayor Marcy Teodoro


Mayor, Marikina City
Marikina Municipal Hall,
Marikina City, 1807

Re: Proposal to Manage and Organize Fun Run 2020 Event


Rafael’s Events Management is a team of professional, creative event
management specialist whose goal is to produce high quality events of
every type and scale. Our passion is managing the behind-the-scenes details
to deliver a superior event experience for your audience.

We thrive on delighting our valued clients by helping out in hosting events


that meet or exceed their business goals. It is at this point that we would
like to propose the management and organization of the Run Your Own
Race Marikeños 2020 Event.

Attached with this cover letter, is our proposal that outlines the details and
management plan for the event. The proposal covers the project and
timeline, scope of work and responsibilities. It underlines, details of the
event title, date, time, venue, location, concept, theme an other related
matters will follow should we come to agreeable terms during the
preliminary discussion.
For further inquiries regarding the above mentioned matter, please do not
hesitate to contact the undersigned. You may also contact our Senior
Event Coordinator, Ms. Jenny Lynn Natividad at 0975.412.5990 for
further discussion.

Thank you and God Bless.

Krizel Marie Aquino


President / Events Consultant and Manager
EVENT PROPOSAL

September 22, 2019

Mayor Marcy Teodoro


Mayor, Marikina City
Marikina Municipal Hall,
Marikina City, 1807

Dear Sir:

This serves as a formal quotation for your up-coming Fun Run 2020 Event. The
total package costs of Php 360,400 net of all taxes.
Proposed Date: April 16, 2020
Proposed Venue: Marikina Sports Center
Proposed Theme: Run Your Own Race Marikeños 2020
Proposed Time: 6 AM – 9 AM
ITEMS ESTIMATED COST ACTUAL COST
Singlet 120,000.00 120,000.00
Race Bib 67,500.00 67,500.00
Police/Traffic 1,600.00 1,600.00
Entertainment 5,000.00 5,000.00
Signs and Race Marshall 4,000.00 4,000.00
Ribbons 300.00 300.00
Food/Hydration 25,000.00 25,000.00
First Aid/Medicine 10,000.00 10,000.00
Photographer/Videographer 5,000.00 5,000.00
Medals/Certificates 10,000.00 10,000.00
Insurance 10,000.00 10,000.00
Prize Money 30,000.00 30,000.00
Banners/Signage 5,000.00 5,000.00
Tent Rental 5,000.00 5,000.00
Promotion 10,000.00 10,000.00
Other Rental (Tables, Chairs, 20,000 20,000
etc.)
Professional Fee (15%) 47,000.00
TOTAL 360,400.00

Terms and Conditions:

PAYMENT: Payments made will reserve the services/décor. The Services may
not be reserved if the Client fails to make the payments. Clients may pay by cash,
check, or credit card. If paying by credit card, the client must fill out a Credit
Card Authorization Form.
DEPOSIT: A deposit of Fifty Percent (50%) (non-refundable) of the total proposal
is due upon acceptance of the contract by Client. No less than 90 days prior to the
event, the Client will make an additional payment of Thirty Percent (30%)
bringing the total deposits to Eight Percent (80%) of the Total Fee. The final
Twenty Percent (20%) payment must be paid on the day of the event.
Please send back the sign conforme.

______________________
Conforme

Prepared by:

Krizel Marie Aquino


President / Events Consultant and Manager
Rafael’s Events Management
Event Team

Event Manager Krizel Marie Aquino


Event Coordinator Jenny Lynn Natividad
Headed by:
Promotions Coordinator Michael Natividad
(Media Liaison, Publicity, Advertising,
Promotional Events, Media Kits)
Program Coordinator Kath Lee
(Entries, Ceremonies, Publishing,
Tabulation of Result)
Officials Coordinator Anilyn Mariano
(Marshalls, Protocol)
Venue Coordinator Geraldine Regondola
(Venue Bookings, Set-up Team,
Risk Management, Signage,
Environment Control)
Hospitality Coordinator Cherry Baui
(Sponsor Liaison, Catering,
Reception of Dignitaries)
Technical Coordinator Ian Rafael
(Sound Equipment,
Equipment Maintenance)
Merchandising Coordinator Kelly Francisco
(Sales Team, Giveaways,
Outfitting Volunteers)
Registration Cloud Divinagracia
Medical Coordinator Rod Villanueva
Regulations

1. Once registration has been duly processed, there will be no fee refund for
participants who do not eventually take part in the Event for whatever reason.
2. There will be no fee refund if the event is cancelled for reason of force
majeure, ie. Due to occurrence of incidents that are beyond the control of
organizers and which renders it impossible or unsafe to hold the event.
3. The Organizers reserves the right to limit and-or refuse entry without giving
any reason and notice.
4. The Organizers will not entertain nor be in any way responsible for any
disputes arising from incomplete or inaccurate entry details in the registration
form.
5. The Organizers reserves the right to use any photographs (including those of
participants), motion pictures, recordings, or any other media records of the
Event, for any legitimate purpose including commercial advertising and
distribution to the Sponsors.
President / Events Consultant and Manager Ms. Krizel Marie E. Aquino
0995 714 1564
Vice President for Operations Mr. Ian H. Rafael
0949 996 9266
Vice President for Finance Ms. Jenny A. Natividad
0975 412 5990
Vice President for Sales and Marketing Mr. Michael O. Natividad
0975 412 5991
Company Legal Council Atty. Kath T. Lee
0917 535 0212
Krizel Marie Aquino
Ian Rafael
Jenny Lynn Natividad
Michael Natividad
Kath Lee
Rod Villanueva
Cloud Divinagracia
Claire Ho-Chuan
Kelly Francisco
Anilyn Mariano
Unit 1, 5 H. Bautista St. Concepcion Uno,
Marikina City, Philippines
Landline: (02) 986 9744
Mobile: 0995 714 1564
rafaelseventsmanagement@gmail.com
Rafael’s Events Management is a full service special event management
firm established in 2009 and built on a legacy here in Marikina City.
Combining quality service with passion in business and events, we make any
celebration extravagantly memorable. Our certified highly intellectual and
versatile team simultaneously collected a lot of experiences and constantly
upgraded our strengths in all areas of event execution and management.
Our company has a wide range of reputable and reliable tie up partner
suppliers including hosts, catering services, photo and video coverage, band,
lights and sound system, bouquet and flower arranger, venues and etc.
Our mission is to do our best to satisfy our clients by understanding
their ideas and perspective in mind carefully and to exceed their
expectations through excellent service.

Our vision is to be top-of-mind event planner and management by


providing high quality service with innovative ideas and to meet the
objectives of our clients.
To always achieve our clientele desired result
To meet client’s need by going extra mile
To make the event hassle free for clients
To be a company that admired for our values
and standards to all of our clients.
To be valued business partners for our suppliers
Personal Wedding, Anniversary, Birthday, Debut, Bridal Shower,
Stag Party, Baby shower, Family Reunion, Christmas
Party, Alumni Homecoming
Corporate Product Launching, Trade Shows, Fashion Show, Beauty
Pageant, Corporate Christmas Party, Conventions,
Seminars, Charity Events, Fun Run
Leisure Music Fest, Singing Contest, Dance Contest, Sport Fest,
Concerts
Cultural Festivals, Parades
We believe that “No Man is an Island, but is part of the whole” and this
leads us to our advocacy to help other people through charitable works and
outreach programs. Our partners to this mission are:
 Conceptualization, execution,  High cost structure
planning, coordination with the use of  Brand Portfolio
latest technology  Future profitability
 Highly motivated staff
 Customer friendly
 Huge customer potential
 Accurate and cheap solution for the
customers
 Growing demand  A change in certain event
 New markets related laws
 New products and services  Poor insfrastructure
Support from local authorities  High cost structure
 Entrance of newer companies
every year with more variety,
strong concepts and superior
technology
 Seasonal Discounts
 Ber-Months Promo
Yearly Anniversary Packages
Title: “RUN YOUR OWN RACE MARIKEÑOS”
What? Fun Run
Date and Time: April 16, 2020
When? 6 AM-9AM
Venue: Marikina Sports Center
Where?
Expected Guest: 1,500 Participants
Who? (Angkan-Angkan representatives)
Goal and Objectives: To improve and promote mental and physical health
Why? To enjoy rather than to compete
To strengthen the family relationships in celebration of
angkan-angkan festival
Call Time: 5 AM

Color: Colorful

Dress Code: Sporty Attire ( Singlet, Shorts/jogging pants, Rubber Shoes)


Race Bib

Participants: Representatives of the 40 Clans


500 each category (3K, 5K, 10K)
Marikina Sports Center
CR
Speaker
Speaker

Start/Finish
Entrance
Revenue & Expenditures
ITEMS DESCRIPTION QUANTITY UNIT PARTIAL TOTAL
PRICE TOTAL AMOUNT
Water Sponsored 2,000 0.00
Food (Burger) Sponsored 2,000 - 0.00
Race Bib 1,500 45.00 67,500.00
Singlets 1,500 80.00 120,000.00
Signage and Advertisement 100 50.00 5,000.00
Tarpaulin 3ft x 6ft 5 180.00 900.00
@10/sqm
Venue Sponsored - - 0.00
Signs and Race Marshalls 10 400.00 4,000.00

Traffic Cones Redirect Traffic - - 0.00


Police Officers Crowd Control 10 500.00 5,000.00
Steel Barricades Crowd Control - - 0.00
Start/Finish Arc 4m x 3m Blue 1 10,000.00 10,000.00
Stage 4ft x 8ft 1 10,000 10,000.00
Lights and Sound System 1 2,000.00 2,000.00
Portalets 6 1,000.00 6,000.00
Ribbons Sponsored - - 0.00
Ambulance and Medicines Sponsored - - 0.00
Medals, Awards, Certificates and Sponsored - - 15,000.00
Cash Prize
SUBTOTAL Php 245,400.00
20% Contingency Fund Php 49,080.00
10% Service Charge Php 24,540.00
12% Vat Php 29,448.00
Php 348,468.00
15% Professional Fee Php 52,270.20
GRAND TOTAL Php 400,738.20

Noted by: Krizel Marie Aquino


President/Events Manager
Technical Requirements

Items
Quantity
Microphone 10 pcs
Wirings 100 meters
Amplifier 1 set
Speakers 6 units
Lights 3 sets
Video (Outdoor) 2 sets
Recordings 1 set
Computers 4 units
Audio Visual (Indoor) 2 sets
(Outdoor) 2 sets
Hang Screens 2 sets
Goal Post 6 units
DATE ACTIVITIES
Dec 2019 Preparation
Dec 17 Meetings with the client and project committee
Dec 18 Ocular visit on the venue
Dec 21 Submission of proposal letter to the Marikina Mayor’s Office
Dec 26 Submission of permit to Marikina City Local Government Offices
Dec 28 Client Meeting on the progress of the Program
January 2020 Event Preparation
Jan 8-22 Technical Support
Jan to March Sales & Promotion
Jan 8-22 Risk Management
Jan 8-22 Logistics/Procurement
Jan 8-22 Race Program
February 4-8 Catering Services – Sampling and Tasting
DATE ACTIVITIES
Jan 10, 17, 24 Scheduled Meetings with Committee
Feb 4,11,18,25
Mar 6,13,20
March 22, 2020 Polishing of program and set up
April 2, 2020 Ocular visit and finalization of registered applicants
April 16, 2020 Race Day
April 17, 2020 Post-race Meeting
Fun Run Opening Program
Marikina Sports Center

6:00 AM Registration
Welcoming of Guests and Acknowledgement of Sponsors
6:45 AM Opening Ceremony
Prayer Ian Hayrosa
National Anthem Mia Esperanza
Briefing prior to race Abegail Osal
6:50 AM Warm-up Exercises by a Professional Fitness Trainer (Aerobics)
7:00 AM Assembly of Runners
•10 minutes delay sequence per race category as follows:
-10K
-5K
-3K
7:10 AM Gun Start 10K
7:30 AM Gun Start 5K
7:45 AM Gun Start 3K
8:30 AM Raffle Draw (15 Winners of Major Prizes)
Acknowledgement of Special Guests and Sponsors
Awarding Ceremonies per distance category
9:00 AM Wrap up
SPONSORSHIP

October 22, 2019

Ms. Carmencita G. Altas


Sales and Promotions Manager
Nature’s Spring
425 De Guzman Street,
Concepcion Uno, Marikina City

Dear Ms. Altas:

Good Day!

Rafael’s Events Management is a firm duly registered with the Department of


Trade and Industry (DTI) for the purpose of planning, organizing and managing
events for our clients.
We will be organizing a fun run for the Annual Angkan-Angkan Festival and
Founding Anniversary of Marikina City which will held on April 16, 2020. The
theme is “Run Your Own Race Marikeños”, and were looking for a company
that will donate the needed water for the race. We can’t meet our goal
without the help of people/companies like you/yours. That’s why I’m
writing to you. Would you consider making a donation of 2,000 bottled
water to help sponsor our event? By giving to the said events, you’ll be able
to help us accomplish our goal.

In appreciation of your anticipated donation, we would like to offer you a


reference in all promotional materials and a sponsor recognition certificate
and plaque.

We look forward that we can count on your assistance to make this year’s
event one of our best!

Please include your donation in the self-addressed and stamped envelope


included in this letter or come by to our office located at Unit 1, 5 H.
Bautista St. Concepcion Uno Marikina City to make a contribution.
Thank you in advance for your sponsorship! We hope and we will be glad
to see you at the Fun Run Event in Marikina City.

Sincerely,

Krizel Marie E. Aquino


President/ Events Consultant and Manager
SPONSORSHIP

October 22, 2019

Ms. Gloria Eustaquio


Sales and Promotions Manager
Mc Donalds
Bayan-Bayanan St. cor. Paliparan St.
Concepcion Uno, Marikina City

Dear Ms. Eustaquio:

Good Day!

Rafael’s Events Management is a firm duly registered with the Department of


Trade and Industry (DTI) for the purpose of planning, organizing and managing
events for our clients.
We will be organizing a fun run for the Annual Angkan-Angkan Festival and
Founding Anniversary of Marikina City which will held on April 16, 2020. The
theme is “Run Your Own Race Marikeños”, and were looking for a company
that will donate the needed food for the race. We can’t meet our goal
without the help of people/companies like you/yours. That’s why I’m
writing to you. Would you consider making a donation of 2,000 pieces of
Hamburger to help sponsor our event? By giving to the said events, you’ll
be able to help us accomplish our goal.

In appreciation of your anticipated donation, we would like to offer you a


reference in all promotional materials and a sponsor recognition certificate
and plaque.

We look forward that we can count on your assistance to make this year’s
event one of our best!

Please include your donation in the self-addressed and stamped envelope


included in this letter or come by to our office located at Unit 1, 5 H.
Bautista St. Concepcion Uno Marikina City to make a contribution.
Thank you in advance for your sponsorship! We hope and we will be glad
to see you at the Fun Run Event in Marikina City.

Sincerely,

Krizel Marie E. Aquino


President/ Events Consultant and Manager
SPONSORSHIP

October 22, 2019

Mr. Manuel Coronado


Sales and Promotions Manager
National Bookstore
CNP Mall, Marikina Heights,
Marikina City

Dear Mr. Coronado:

Good Day!

Rafael’s Events Management is a firm duly registered with the Department of


Trade and Industry (DTI) for the purpose of planning, organizing and managing
events for our clients.
We will be organizing a fun run for the Annual Angkan-Angkan Festival and
Founding Anniversary of Marikina City which will held on April 16, 2020. The
theme is “Run Your Own Race Marikeños”, and were looking for a company
that will donate the needed ribbons for the race. We can’t meet our goal
without the help of people/companies like you/yours. That’s why I’m
writing to you. Would you consider making a donation of 200m x 20cm
ribbon to help sponsor our event? By giving to the said events, you’ll be
able to help us accomplish our goal.

In appreciation of your anticipated donation, we would like to offer you a


reference in all promotional materials and a sponsor recognition certificate
and plaque.

We look forward that we can count on your assistance to make this year’s
event one of our best!

Please include your donation in the self-addressed and stamped envelope


included in this letter or come by to our office located at Unit 1, 5 H.
Bautista St. Concepcion Uno Marikina City to make a contribution.
Thank you in advance for your sponsorship! We hope and we will be glad
to see you at the Fun Run Event in Marikina City.

Sincerely,

Krizel Marie E. Aquino


President/ Events Consultant and Manager
Supplier Agreement

This Supply Agreement is effective October 22, 2019

BETWEEN: Sensitivity Sounds and Lights, a company organized and


existing under the laws of Quezon City, with its head office located at:
Quezon City, Philippines
AND: Rafael’s Events Management, a firm organized and existing
under the laws of Marikina City, with its head office located at:
Unit 1, 5 H. Bautista St. Concepcion Uno Marikina City,
Philippines 1807
WITNESSETH:
WHEREAS Sensitivity Sounds and Lights currently operates in Sports
Olympics.
WHEREAS Sensitivity Sounds and Lights, for the price and subject to terms
and conditions contained herein, is prepared to operate, on an ongoing basis
and as its exclusive supplier, and the purchaser is prepared to hire on this
basis from Sensitivity Sounds and Lights all the purchaser’s requirements;

NOW, THEREFORE, IN CONSIDERATION OF THE MUTUAL


COVENANTS AND AGREEMENTS HERETO CONTAINED AND FOR
OTHER GOOD AND VALUABLE CONSIDERATION DULY RECEIVED,
THE PARTIES HERETO AGREE AS FOLLOWS:

1. DEFINITIONS AND INTERPRETATION


1.1 Whenever used in this Agreement, the schedules thereto, or any
ancillary document thereto, the following terms, unless the subject
matter or content otherwise requires, shall have the following meanings:
1.1.1 “Agreement” means or refers to this agreement as amended
from time to time and any indenture, agreement or instrument
supplemental or ancillary hereto or in implementation hereof;
1.1.2 “Business Day” means any day excluding Saturday, Sunday
and any other day which in Marikina City is a legal holiday or a day on
which financial institutions are authorized law or by local proclamation
to close;
1.1.3 “Person” means any individual, company, corporation,
partnership, firm, trust, sole proprietorship, government or entity
howsoever designated or constituted; and
1.1.4 “Product” means or refers to sounds and lights add pursuant to
this agreement.

IN WITNESS WHEREOF the parties have executed this agreement.

REY EUSTAQUIO KRIZEL MARIE AQUINO


Sensitivity Sounds and Lights Rafael’s Events Management
Vendor President/ Events Manager
The risk and factors that may hamper or hinder the successful implementation of
project activities and achievement of project outputs are the lack of coordination
of those who are in charge, the number of participants, the weather, and the venue.
The measures that would mitigate the adverse effects resulting from such risks are
making sure that tasks are done one week before the event, coordination and
presence of mind must be put into action, motivate teamwork, and advertise well.
Problem Cause Troubleshoot
Failure of public May be caused by people tripping -Back up Sound System
address and over wires, faulty equipment, -Include people with skills to fix
sound systems faulty electrical connections, such technical problems in event
missing components, team
Failure of VIP’s Visiting dignitaries often have -Make plans and instruct staff to
to arrive on time multiple responsibilities most of continue the event program rather
which are far more important than than delay it. (Show must go on)
their appearance at an event to -Identify and use other people in
make a speech or presentation. the event team or other guests
They may cancel at the last who can step into to make a
moment. presentation if necessary.
Inclement Particularly affects outdoor events. -In the event of a sudden
weather downpour, ensure there is
adequate shelter for all otherwise
people will start going home and
won’t come back even if the skies
clear.
Problem Cause Troubleshoot
-Make plans to relocate activities to
sheltered areas or to alter the
event program to salvage the day if
possible.
Event staff There is always likely to be occurrences -Have a person designated in the
who go of event staff that go missing event team as a “Troubleshooter”
missing temporarily from their station. Causes whose job is to continually move
might include a chance meeting with about the venue looking for such
an old friend, treatment of an injury, problems.
confusion over times an d places where -Roster more staff than are actually
they are supposed to be, and toilet and needed so that there are a few
refreshment breaks. “spares” that can be assigned to
positions anywhere.
Breakages This include competition equipment, -Keep spares and back-up systems
and other electrical equipment and lighting, -Roster on other surplus staff
losses trophies, event paperwork, keys, whose job is to contact supplies,
money and other items run out to stores.
Problem Cause Troubleshoot
Injuries and This may occur to participants, -Organize first aid and/or other
accidents spectators and/or event staff. It is a qualified medical personnel to be
legal duty for the event organizers to in attendance throughout the
plan for such eventualities. event.
-Roster on more staff than the
minimum required so that if one
person requires treatment it will
not impact on the running of the
event.
-Ensure driveways and entrances
are not blocked to emergency
personnel.
-Train all event staff what to do in
an emergency and when
unexpected events occur.
Event Planner Contract
Host: Mayor Marcy Teodoro
Title: Marikina City Mayor
Address: Office of the Mayor, Marikina Municipal Hall
Contact No.: (02) 682-9279
Email Address: officeofthemayor@marikina.gov

Planner: Krizel Marie Aquino


Company: Rafael’s Events Management
Address: Unit 1, 5 H. Bautista St. Concepcion Uno Marikina City
Contact No.: 0995 714 1564
Email Address: rafaelseventsmanagement.gmail.com

This document serves as a binding contract between Mayor Marcy Teodoro, hereafter known
as “Host”, and Krizel Marie Aquino, hereafter known as “Planner”, signed {date}. The Host
desires to engage the services of the Planner for the Run Your Own Race Marikeños 2020 on
April 16, 2020 at Marikina Sports Center. Both parties agree to abide by the following
conditions:
1. The Event will be as follows: Run Your Own Race Marikeños 2020
2. The Planner will be in charge of the following aspects of the event: {Attach addendum
detailing every aspect for which the Planner will be responsible.}
3. The Host will pay the Planner Php {amount} for all the services rendered or {number}
hours of work, with the option to negotiate further payment for more hours worked. The
Planner will be given an initial amount of {amount} for {fees, deposits, down payments,
etc.} The Planner will receive the additional {amount}% at the completion of the event.
4. In addition to event design, Planner’s duties will include but not limited to{drawing up
contracts for venue/vendor, putting down deposits, etc.}
5. Necessary lodging/travel costs incurred by the Planner {will/will not} be covered by the
Host.
6. The Planner agrees to use Host’s company logo and no other where desired.
7. The Host agrees to acknowledge the Planner’s services in {place, aspect}, including the
Planner’s logo.
8. The Host will not enter into any contracts on behalf of the Planner or without the
Planner’s knowledge and consent.
9. If the Host cancels within {days} of the event they will be refunded {amount}% of the
original fee. If the Host cancels within {days} of the event they will receive {amount}%,
and after {days} no refund will be given.
10. If the Planner cancels, {he/she} will either provide a substitute planner or refund the full
fee, minus the cost of nonrefundable deposits.

________________________
Mayor Marcy Teodoro
Date: ________________

________________________
Krizel Marie Aquino
Date: ________________
Emergency Crowd Control
First Aid Team
Coordinator Marikina City Police
Philippine Red Cross
Axa Philippines Lt. Freddie Cruz
Ms. Marilyn Andres
Contact Nos. Atty. Jeff Abergos Contact Nos.
(02) 681 7483 Contact Nos. (02) 514 5611
(02) 942 2721
Thank You Letter
April 16, 2020

Mayor Marcy Teodoro


City Mayor
Marikina City

Dear Sir:

Good Day!

In behalf of Rafael’s Events Management, We would like to express our deepest gratitude
for choosing us as your partner event organizer for the Run Your Own Race Marikeños
2020. It was an honor to be a part of your plan and it is our pleasure to serve you as well. It
was truly thankful to be a part of this magnificent event. More power and God Bless.

Respectfully yours,

Krizel Marie E. Aquino


Events Manager
Thank You Letter
April 16, 2020

Dear (Participant):

Good Day!

Thank you for joining us at Run Your Own Race Marikeños 2020 held at Marikina Sports
Center. It was an honor to have you in attendance. I understand that you have many
obligations, and we appreciate your time from your busy schedule to join us. We hope that
you found the event to be both interesting and fun. Once again, we sincerely thank you for
choosing to be a part of the said fun run event. We hope that you enjoyed the race. God
Bless you.

Sincerely,

Krizel Marie E. Aquino


Events Manager
Rafael’s Events Management

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The promotional strategy for the Fun Run 2020 involves engaging sponsors and incorporating their support into promotional materials, providing them visibility and incentivizing participation . While this approach helps in gathering resources, its success in engaging participants relies heavily on effective promotion of the event's personal and community benefits, such as improving health and strengthening family relationships during the Angkan-Angkan Festival . An improvement would be to enhance direct outreach campaigns, including social media engagement and targeted community programs, to attract a wider participant base beyond existing clan representatives .

Potential risks for the Fun Run 2020 include logistical issues, safety hazards, and potential weather disruptions. Management strategies include having a detailed preparation timeline, risk management procedures from January to March, and coordination with local authorities for permits and safety measures . The involvement of the Philippine Red Cross for first aid and Marikina City Police for crowd control are part of the risk mitigation strategies . Regular meetings with the committee and technical support from January 8-22 indicate efforts to preemptively address any potential challenges .

Rafael's Events Management ensures high client satisfaction by understanding client ideas and perspectives, exceeding expectations through excellent service, and making events hassle-free for clients . They thrive on executing events that meet or surpass business goals, as demonstrated in their detailed planning for the Fun Run 2020 . Their mission to be a valued business partner for suppliers and emphasis on charity work highlight their commitment to valued-based service, strengthening client trust and satisfaction .

Technology plays a significant role in Rafael's Events Management operations, enabling efficient planning, coordination, and execution of events . Specifically for the Fun Run 2020, technology is used for public address systems, video displays, and audio-visual setups, critical for smooth communication and engagement during the event . The company's use of the latest technology enhances client satisfaction by providing accurate and cost-effective solutions, thus supporting overall event success .

The proposal for the Fun Run 2020 aligns with Rafael's Events Management's mission and vision by aiming to exceed client expectations through high-quality service and innovative ideas . The event is designed to improve and promote mental and physical health, aligning with their objective to meet clients' needs by going the extra mile . Furthermore, their commitment to hassle-free client experiences and strong partnerships with suppliers is evident in their detailed proposal and coordination efforts for the event .

Rafael's Events Management utilizes its network of reputable and reliable partner suppliers to enhance event delivery for the Fun Run 2020 by collaborating with hosts, catering services, and technical suppliers like Sensitivity Sounds and Lights . These partnerships enable them to deliver a comprehensive service package, ensuring all facets of event management—from catering to audio-visual setup—are covered efficiently and professionally . This approach not only enhances event quality but also leverages their partners’ expertise, which supports the smooth execution of the event .

Sponsorships are critical for the Fun Run 2020 event as they provide necessary resources such as bottled water, food, and ribbons, reducing the financial burden on the organizers . Rafael's Events Management leverages these sponsorships by offering recognition in promotional materials and sponsor recognition certificates, which incentivizes companies to contribute . This strategy not only ensures resource availability but also builds long-term relationships with sponsors, fostering a network that can be advantageous for future events .

Rafael's Events Management faces several challenges in the event management industry, including high cost structure and entrance of new companies with more variety, strong concepts and superior technology . These factors could affect their operations by increasing competition and potentially reducing their market share due to newer offerings from competitors that might be more cost-effective or innovative. Additionally, the high cost structure may limit their ability to offer competitive pricing or invest in new technologies that could enhance their service delivery .

The financial structure for the Fun Run 2020 includes various costs such as singlets, race bibs, police and traffic management, and entertainment, summing to a package cost of Php 360,400, excluding taxes . Payment terms require a 50% non-refundable deposit upon acceptance, followed by an additional 30% payment 90 days prior, and the final 20% on the day of the event . This structure ensures that enough funds are secured upfront to cover initial expenses and commitments, facilitating smooth event execution and financial security for the organizers .

The timeline and preparation for the Fun Run 2020 are well-structured, with activities planned from December 2019 to April 2020, covering preparation meetings, venue visits, permits, and technical support . Scheduled client meetings and risk management activities indicate thorough planning . However, areas for improvement could include more frequent follow-ups on logistical and promotional activities to ensure all elements are on schedule. Incorporating contingency plans for unexpected delays or issues beyond the specified 20% fund could further strengthen readiness and adaptability .

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