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The Best of Indonesian

Natural
Goodness
The Best of Indonesian

Natural
Goodness
ALL NATURAL PREMIUM INDONESIAN PRODUCTS

Contents

Our Story 2

World of Singabera 3

Why Singabera 5

Products 7

| Premium Ginger Beverages

| Organic Coconut Sugar 9

Locally & Sustainably Farmed 11

Manufacturing & Farming 12

Global Partnership 15

Contact 17
ALL NATURAL PREMIUM INDONESIAN PRODUCTS

Our Story

The Singabera story begins over 30


years ago as a labor of love.

Working with fresh ginger in the hills around Solo,


Indonesia, our parents created the original natural
ginger health drink. Over time, it gained a loyal
following as far away as Europe and America.

Years later, we determined to take Singabera’s


commitment to creating best quality Indonesian
natural products and take it global. Our hope is to build
a sustainable business that benefits thousands of local
farmers while bringing delicious natural goodness
to people’s lives all over the world - a goal we can
accomplish with your support.

Yours Truly,

Michael Na Steven Na

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02

World of Singabera
Delivering all natural goodness
to delight you always.

Singabera is a family-owned brand that


brings best quality, all natural products
from the rich earth of Indonesia to global
consumers, with guaranteed traceability
and manufacturing standards.

Headquartered in Surakarta, Indonesia, we are


committed to creating the highest standard products
derived from natural plants, while minimizing our
environmental footprint and contributing to the local
community for maximum positive impact.

Our vision is to be a global leader in our product


categories, and our mission is to achieve this vision by:

• Consistently producing high quality, all natural


products that delight our customers.

• A commitment to work hand in hand with our partners


and distributors.

• Supporting local farmers and communities.

• Minimizing our footprint on the environment through


eco-friendly practices.

• Fully controlling our supply chain for guaranteed


quality, with no outsourcing or repackaged /
rebranded products.

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Why Singabera

In a crowded consumer landscape, we nonetheless


believe that Singabera products have excellent potential
for growth due to their healthy, artisanal, high quality
brand positioning.

• Consistently High Product Quality


No outsourcing; we guarantee product quality as
we manufacture and package in-house to international
standards. ISO 9001:2008 and HAACP certified.

• Always All Natural Ingredients


We are committed to using all natural ingredients
with no preservatives or additives.

• Authentic Brand & Strong Promotional Support


Health conscious consumers are
Singabera will promote its products consistently and
increasingly looking for products with
clearly through appropriate online & offline strategy
natural origins like Singabera.
to boost awareness in the target market.

• Experienced & Committed Management


Established in 2011, Singabera is a private, family-
owned brand by the makers of Indonesia’s first
premium instant ginger beverage, Intra Jahe Wangi,
created in 1984. Today Intra Jahe Wangi commands
a large domestic following with overseas exports.

• Eco-Friendly & Community Ties


We are committed to sustainable farming practices
and supporting local farmers and suppliers in
producing our goods.

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Products

Premium Ginger Beverages

Singabera has a line of premium beverages in Original Ginger,


Lemongrass Ginger, and Cinnamon Ginger. These beverages exclusively
use hand-harvested ginger grown in the cool hills surrounding Solo,
Indonesia. The only other ingredients are an aromatic blend of fresh spices,
sea salt, and natural golden coconut sugar blended according to our secret
recipe to produce a blissful moment of pure pleasure. No artificial additives,
flavoring or preservatives of any sort are used in any of our products.
Caffeine and gluten free.

Premium Ginger Drink Box

A box of 12 single serve sachets with


3 different flavors comprising Original Ginger,
Lemongrass Ginger, and Cinnamon Ginger.

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Organic Coconut Sugar

Our all natural organic coconut sugar is made from the fresh, hand-
tapped golden nectar of coconut palm blossoms grown by local farmers,
which is then delivered to our factory. There it is slow kettle-boiled at
controlled temperatures under hygienic modern conditions to distill its
essential goodness. With its delicious caramel flavor and low glycemic
index, Singabera’s minimally processed golden coconut sugar is an ideal
substitute for white cane sugar in coffee, tea, baking and cooking.
Caffeine and gluten free.

Organic Coconut Sugar Box

A box of 40 Organic Coconut Sugar sticks


made from the golden nectar of coconut
tree blossoms.

New Products

Singabera is constantly innovating and exploring to come up with new


products. Each product goes through extensive testing including consumer
flavor tests, laboratory testing of the ingredients, and supplier visits to ensure
the best quality products. We also welcome feedback from distributors and
partners in creating our products.

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Locally & Manufacturing


Sustainably Farmed & Packaging

All Singabera products are grown, Singabera products are manufactured


harvested and processed in Indonesia. and packaged using hygienic modern
manufacturing techniques.
Apart from the ideal growing conditions that
the archipelago offers, by placing our operations in The quality and purity of our products have been
proximity, we can control and monitor the quality, confirmed by independent outside laboratory analysis
and ensure that our products are processed within a short in the United States to be among the highest in
time for optimal freshness. This also cuts down on fuel the market. Additional independent certification
and emissions created by long transportation chains. and analysis is also available upon request including
external laboratory analysis.

Despite advances in modern technology, In parallel, Singabera is committed to good labor


we have elected to continue the age-old practice of practices including equal opportunity hiring,
hand-harvesting for most of our products. hiring from local communities, and providing a safe
This ensures best quality harvest and high production, and healthy workplace that supports employee welfare
as well as providing local communities with and high productivity.
gainful employment.

We champion sustainable farming practices, as reflected


by our organic coconut sugar products which are
produced from the nectar of long-lived coconut palms.
Unlike sugar cane, which must be chopped down to
produce cane sugar, the coconut palm is merely tapped
for its nectar and can continue producing for decades.

Hygienic modern manufacturing with good labor practices

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Visit our Factories


Manufacturing Process for Premium Ginger Beverages
Our ISO 9001:2008 and halal certified factory
incorporates eco-friendly practices such as a naturally
cooling “green” roof, solar lighting, and water recycling.
It is our hope that this factory can also serve as
inspiration for others in Indonesia, and encourage “green”
architecture in the industrial sector. To schedule a visit,
please contact us directly at info@singabera.co.id.

Local Organic Washing & Controlled Drying


Ginger Farm Pressing Cooking

Distribution Aseptic Quality Control


Packaging

Manufacturing Process for Organic Coconut Sugar

Local Organic Hand-Tapped Nectar Filtered for Slow Kettle-Boiled to


Coconut Farm Delivered to Factory Purity Evaporate Water

SINGABERA Factory

Distribution Packaging Quality Control Drying

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Global Partnership The following distributors carry Singabera products.


If you cannot find our products in your area,
or if interested in partnership opportunities,
please contact us directly.

Singabera is committed to work hand in CHINA JAPAN


hand with our partner distributors for
Qingdao ZiYa Import Export Ltd. New Asian Co., Ltd.
mutual benefit all over the globe.
RM 6018 Donghai Da Sha Mistumata-Machi,
17 Huiquan Lu, Shinan District 3-33-1 Maebashi,
We work together closely with every distributor partner to Qingdao, China 266071 Gunma Prefecture
grow Singabera in their particular market, and collaborate 371 0018
T. +86 532 8383 0619
to develop customized marketing and promotional
F. +86 532 8389 2277 T. +81 27 235 3088
support suitable for each region. As such, we look for long F. +81 27 235 3089
www.qdziya.com
term relationships and commitment from both sides.
liza@qdziya.com www.ecnac.jp
info@ecnac.jp

NORTH AMERICA HONG KONG

Empire International Sixfifteen Imports-Exports Ltd.


1351 East Chief Privado Unit 12 1/F, Kai Fuk Industrial Center
Ontario, CA 91761 1 Wang Tung Street, Kowloon Bay
T. +1 909 923 8588 Hongkong
F. +1 909 947 6888 T. +852 2795 2369
www.empire-international.com F. +852 2795 1862 AUSTRALIA
sales@empire-international.com eugenia@sinaginger.com Eastern Cross Trading
11 Birmingham Street
Alexandria – NSW 2015
T. +61 2 9667 3000
F. +61 2 9669 2888
www.easterncross.com.au
easterncross@bigpond.com.au

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ALL NATURAL PREMIUM INDONESIAN PRODUCTS

Contact

Thank you for your interest in Singabera.


We welcome your feedback and hope you will continue
to follow our journey.

Jl. Ir. Juanda 235 Surakarta


57125 Indonesia

T. +62 271 64 1277


F. +62 271 65 2919
E. info@singabera.co.id

www.singabera.co.id
facebook.com/singaberaindonesia

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www.singabera.co.id

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