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Nanotechnology commercialization and convergence with other technologies
Commercialization of Nanotechnology
Discoveries in nanotechnology have continued to increase as technologies have advanced
and commercialization strategies have become better implemented. In 2013, for example,
the number of patents issued under the nanotechnology classification, as defined by the
U.S. Patent and Trademark Office (USPTO), was 1,130. In fact, the last eight years (2006-
2013) have shown steady growth in the number of patents issued, with approximately 4x
as many issued in 2013 as in 2006.
A variety of industries manufacture products incorporating nanotechnology including
biomedical devices, home appliances, batteries, industrial lubricants, computers, cameras,
food and beverage, clothing, cosmetics, fashion and manufacturing. To appropriately
measure nanotechnology’s commercial successes, it is essential to first define what it is
exactly. The National Nanotechnology Institute defines nanotechnology as “the
understanding and control of matter at dimensions between approximately 1 and 100
nanometers, where unique phenomena enable novel applications.” 9 The United States
Patent and Trademark Office (USPTO) applies a similar definition of nanotechnology
(Patent Classification 977) and further specifies more than 250 subclassifications including
nanostructures with biological material component (subclass 702), carbon nanotubes
(subclass 742), atomic force probe (subclass 863) and specified use of nanostructures for
medical, immunological, body treatment, or diagnosis (subclass 904), gene therapy
(subclass 916), dental (subclass 919) and carrying or transporting (subclass 963).
Commercialization Strategies
There are two basic commercialization strategies for nanotechnology - product
innovation or process innovation.
Product Innovation
Changes and advances in nanotechnology have resulted in commercial
successes in a variety of different industries. In most instances,
nanotechnology is used to facilitate a product innovation, often in response
to anticipated and/or actual demand for specific product characteristics. For
example, “a tennis racket made from a composite material which includes
CNTs to improve its mechanical properties is an attempt to create a
differentiated and improved product to gain market share” or a nanofiber
Course Module
that, when used in conjunction with other materials, yields stronger and
lighter bicycle frames. In these example, much like real life, nanotechnology
is use to augment current technologies to enhance products and/or
processes which already exists. Indeed, considered in this light, it often is
easier to identify nanotechnology as a process rather than a product.
Nanotechnology provides the means by which a desired characteristic can be
achieved within a product market that already exists. In such cases, the use of
nanotechnology becomes almost an incremental decision – one that allows
for the achievement of a requisite characteristic already valued by the
market. The numerous other characteristics also included in the technology
also are valued and thus the potential for royalty stacking comes into play.
Process Innovation
By contrast, process innovations are more embedded, but potentially more
radical. These tend to be much broader, focusing on developing new
technologies and thus new markets. For example, consider a hypothetical
self-repairing nanomachine in which demand is driven by the entirety of the
product.
Funding
Research and development spending and commercialization costs represent
significant barriers to entry for firms wanting to enter the nanotechnology
market. Development and manufacturing of equipment can be cost
prohibitive for firms with limited access to capital. Further, it also is
necessary to develop and maintain sufficient levels of human capital. As with
most other industries, access to capital markets for funding is vital to success.
For nanotechnology, the single largest share of investment funds comes from
corporations. In 2010, worldwide corporate funding amounted to
approximately $9 billion while the second largest share of investment funds,
federal funding, was just over $1 billion.
Course Module
Cellular activities are manifestations of the intra- and intermolecular
transports and motions of cellular molecules. These activities result in a
comprehensive set of functionalities: to sense (monitor its biological
surroundings and responses), to decide (evaluate incoming signals and
trigger an optimal response through information analysis), and to actuate
(modify its nanometer-scale surrounding to make it more suitable for
survival). The cell's responses to the internal and external stimulations
through organized molecular activities, governed by a complex information
processing network, render it an ideal model for a bio, nano, and information
fusion system.