PERSONAL SWOT MATRIX NAME GOAL

STRENGTHS (1) WEAKNESSES (3)

Internal factors (that depend solely on you) that can help you achieve your goals: Internal factors (which depend only on you) that can help you achieve your goals:
- Which abilities, skills or resources can you really count on? - What should you improve to achieve your goals?
- What positive things do others say about you? Which underline your appearance? - What skills or resources do you have to acquire as soon as possible with regard to your goals?
- Do you already have a personal brand, reputation or fame you can count on? - Have you received any negative feedback on your skills or performance?
- What success stories, experiences or results achieved can boast about? - Which activities do you put off until the very last minute?
- What certifications or evidence do you have that prove what you can do? - Which experiences or relevant credentials do you lack?
- What do you think you can do well, if not better, than anyone else? What makes you unique? - Which of your characteristics negatively affect your ability to work (e.g. being late, untidiness,
- Why do others like to work with and/or have anything to do with you? poor stress management, etc.)?
- When you talk to others which episode or personal characteristic arouses the most interest or enthusiasm? - Which aspects of your personality tend to create problems for you or lead to criticism from others
- What are your passions and what are your interests? or embarrass you?
- Which dream, project or idea gets you jumping enthusiastically out of bed in the morning? - Where are you wasting the most resources?
- Is there some aspect of your character that embarrasses you or makes you uncomfortable?

CONVERT (5)
Check to see if you can reduce or eliminate some weaknesses or, rather,
transform them into Strengths and maybe even into productive opportunities:
- Is there people, training, expert advice or investments that can help you?
- Are there other situations or areas in which one of your weaknesses can be transformed
into a strength?
- Are there people considered interesting and / or useful that you see in a negative light?

MATCH (6)
Start from your Strengths and check whether, by combining
one or more of the opportunities you have identified,
you can create benefits.
Which scenario or opportunity is the easiest and fastest
for you to implement?

OPPORTUNITIES (2) THREATS (4)

External factors (dependant upon your environment) that can help External factors (from you surrounding environment) that can stop you
you achieve your goals: from achieving your goals:
- Do you see any unresolved shortcomings or problems in your industry / market? - Which negative/disruptive trends are in play today?
- Are you conscious of any special problems, desires, clear needs or lacks of awareness? - In your field, what does everyone complain about?
- Which recurring or new trends can you profit from and how? - Are are other people homing in on the same market/target/position/role as you? What are they doing?
- Is your industry is growing? If yes, how can you obtain benefits from the current market? - Are there any technological changes that might threaten your position or profession?
- Are there are any new technologies you can parry and you can support? - Are there are any factors that can make or break you because of your Weaknesses?
- Are there examples of other people, maybe in other countries, who are successful in your field? - Are there changes in legislation that affect your geographical area or business sector?
- Do you have know any influencers? Are you part of an important network in your industry? - Do you expect the sector in which you work to face an increase in costs in the short and medium term?
- What networking opportunities can you grasp to meet people important to your career?
- What is going on around you that you might find useful?
- Do you see others around you who are struggling and cannot understand where
they have been going wrong? Can you do better?
- Are there any events, courses or seminars that you might get something out of?
- Are there changes in laws/regulations that affect your geographical area or business sector?
- Which dream, activity, project or idea would get you jumping enthusiastically out of bed in the mornings?

MANAGE (7)
Check the threats and categorize them from low (that you can ignore) to high
(that you can manage with an action plan).
Check if you can eliminate or reduce any threats or even turn them into Opportunities
thanks to your Strengths.
Do you have a solution or an action you can use to manage some of the threats you listed?

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Designed by @LuigiCentenaro (Centenaro.it), founder of BigName (BigName.pro), the people and team innovation specialists for enterprise.
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Your People.
The Personal SWOT Matrix part of the Professional Innovation Toolkit (http://BigName.pro/toolkit/)

Instructions: First, identify the objective you want to evaluate, then complete all four blocks in the following order: Strengths, Opportunities, Weaknesses and Risks.
Next, fill in the three processes in the following order: CONVERT, MATCH and MANAGE.
This work is licensed under a Creative Commons Attribution “NoDerivatives 4.0 International License”.
Read the license here: http://creativecommons.org/licenses/by-nd/4.0/
Versione: Mar 2017 v 2.5