Professional Documents
Culture Documents
Presented to:
In Partial fulfillment
Of the requirement of the course
FIN 15 (Entrepreneurship)
2nd Semester 2019
Submitted by:
Guannie O. Acosta
Sahara Joy C. Magalso
Christine D.Cabalan
March 2019
CONTENT
Objectives:
Vision
extraordinary restaurant experience while working toward the greater good for our
Mission
To delight and nourish our customers with healthy, quality and delicious food and
To understand our customer’s changing needs and constantly improve our customer
experience
responsibility program
EXECUTIVE SUMMARY
Pork Steak to One offer a good quality food and services that create
delicious tasting pork ala bistek. It’s also a new style of flavor and
exciting food to eat. Pork ala bistek came from the Filipino dish similar
style of what we called beef steak. Pork Steak to One aim to promote and
build a successful restaurant in the entire Agusan del sur. Our goals are
to stablish more branches in Agusan del Sur in less than three years.
the teaching and employees of San Francisco Agusan del Sur as we are
reasonable price, and delicious taste. This is the market with wide open
Pork Steak to One are manage by a group of people that unite with
the same mission and motives that is to gain profit and to serve our
customer’s product quality and services quality that will surely satisfy
them.
costumer may be able to reach us, contact us, and entertain their queries
and suggestion like web sites, Facebook page, and Advertisement. The
product itself can give the best food experience that costumers cannot
DESCRIPTION OF BUSINESS
Pork Steak to One comes with the name of our product Pork ala
very popular in the Filipino dishes. We propose this product because few
restaurants sell this kind of product here in the San Francisco Agusan del
Sur. Pork Steak to One is established because of our common goals that
we want to provide a delicious meal that comes with the affordable price
that will satisfy every customer with our product. Our primary purpose is
to give the customer a unique and delicious tasting food that mostly
people in our country haven’t taste this kind of product before and our
of our customers.
The possible target market is the travelers and consumers of San
Francisco Agusan del Sur which is the highest daily needs in the market.
consumers the San Francisco searching for a food that suits to their taste
food but they don’t have the special delicacy that the costumer want to
dine and also the location is too far to dine it takes time to go there
unlike to our restaurant is near from the market and easy to locate. We
offer the same food product to the market, but we are confident in terms
bistec wherein thin slices of beef are cooked with onions and spices.
However, the word bistek, which is the Filipino translation of beef steak,
has expanded in recent years to describe any type of meat or seafood
Ingredients:
cubes
¼ teaspoon pepper
3 tablespoons oil
1 cup water
salt to taste
PROCEDURE:
liquid.
In a pan over high heat, heat 2 tablespoons of the oil. Add
reduced. Season with salt to taste. Turn off heat and add
important for blood formation and brain function. Vitamin B12 deficiency
Iron: Pork contains less iron than lamb or beef. However, the absorption
of meat iron (heme-iron) from the digestive tract is very efficient and
Pork may contain useful amounts of many other vitamins and minerals.
MARKET STRATEGIES
Market Description
survey our target market will likely tend to buy our food product because
of their wants to have a delicious meal like the Pork Steak to One.
The Sample Size. By determining the sample size from the total
Sloven formula:
N
n=
1+¿ ¿
Where:
e= allowable error e= 5%
n = 397.865
n = 398
Note: the proponents get the percentage of each bracket by dividing the
one.
Food Budget
n=398
Price No. of respondents Percentage
80 15 5%
75 30 10%
60 30 10%
55 165 55%
45 60 20%
Total 300 100%
Table 2 shows the prices choice of the respondent willingness to buy the
product.
Demand
respondents there are 55% who made their choice as the margin of their
willingness to buy our viand with the price of Php. 55.00. the proponents
Positioning Strategy
competitors.
The strategy used to position the product is the result of analysis to our
Pricing Strategy
business. It has a direct effect on the whole operation and its positive
as:
Cost-plus pricing
Distribution Strategy
distribution channels.
The quality of your food has a major impact on whether customers will
channels typically start with the food supplier. This is where you
Direct sales
Manufacturers’ Representatives
Wholesale Distributors
Brokers
Retail Distributors
Direct Mail
Promotion Strategy
Forming the distribution strategy, promotion strategy follows.
it can seem like there are endless options. It can be difficult to figure out
where to get started and which methods of promotion will give you the
best results. The truth is that there are many ways to promote your
business, and what works may depend on your business. In order to
This includes:
Advertising
Packaging
Sales Promotion
Sales Potential
Personal Sales
Public Relations
ANALYSIS OF THE COMPETITION
Donald’s, Jollibee, and many more. They are the main competitors
because they are located 5 miles radius of our restaurant Pork Steak to
One.
Strengths
Our Strengths within the company is well qualified team with experience
in these serving guests, we offer to our guest’s good services just in their
hometown, also we control the quality of our products, our supplies are
municipality on a Hay street, which is also our big Strengths and there
are no other restaurants near us, and our opening hours is comfortable
children toys to play and many other features, which you can find
Weaknesses
As you can see our weaknesses within the company much less to our
already our target market. The first weakness is small space, we do not
have large restaurant, we have space maximum for 50 people and our
however we are going to be well known restaurant and make our name is
brand name and we will open our branches in other municipalities and
Opportunities
with our idea and open our restaurant, because the majority of Agusanon
are food lover people, for this reason the demand on this type of food is
huge. It means our customers will be not just food lover people, but also
people from other culture. We have delicious and tasty pork steak and we
are responding for our quality, because our product always fresh and the
price is suitable for everyone. We have low price food; however, it does
not impact on quality of serving. What will make people come to our
concerning not just about economic factor, but also environmental and
social too.
Threats
because there are lots of Small and Big restaurants in Agusan del Sur, no
trust from customer, because we are new in the market and our food for
those, who likes Pork Steak product, because we are focusing on one
Organizational Structure
GUANNIE O. ACOSTA
Supervisor / Account officer
CHRISTINE D. CABALAN
SAHARA JOY C. MAGALSO Cashier / Marketing in Charge
Budget Officer / Purchaser
JOB DESCRIPTION
who will oversee managing one of our working shifts. Duties primarily
include, but are not limited to, providing and demonstrating task
indicators.
information regarding the financial status of the cost center, advises the
ones.
FINANCIAL DATA ANALYSIS
Rent Expense
Monthly Yearly
Rental fee 7,000 84,000
PAYROLL
PRODUCT REVENUE
Per Finished
Raw Materials Per Month Per Year Price
Product
CAPITAL REQUIRMENTS
Partners Contribution
Acosta, Capital 150,000
Magalso, Capital 150,000
Cabalan, Capital 150,000
Total 450,000
GUANNIE O. ACOSTA
Purok 4-B Karaus, San Francisco
Agusan del Sur
09568751727
Guannie_acosta@yahoo.com
PERSONAL INFORMATION
Full Name: Guannie O. Acosta
Gender: Female
Date of Birth: March 12, 1984
Age: 35
Citizenship: Filipino
Religion: Roman Catholic
Height: 4’9
Weight: 58
Marital Status: Married
Occupation: Fresh Graduate
CAREER OBJECTIVE
Gender: Female
To focus financial growth, increase costumer satisfaction, establish
distribution of partnership and become more competitive on product.
EDUCATIONAL BACKGROUND
Gender: Female
Tertiary Saint Francis Xavier College
(SFXC)
Brgy. 5 San Francisco, Agusan
del Sur
OTHER QUALIFICATIONS:
Gender: Female
- Excellent written and verbal communication skills.
- Proficient in Microsoft Office (Word, PowerPoint and Excel)
- Attended various seminars and trainings for office management
WORK EXPERIENCE
Gender: Female
Clerk II – Job Order Department of Public Works and
Highways
Karaus, San Francisco Agusan
del Sur
June 16, 2008 to date
Bookkeeping
24 hours
REFERENCES
Catherine O. Saruro
Sangguniang panglungsud
Phone: +63103275000
Marcelino M. Operario
District Engineer, DPWH II
Tel. 343-8726
Atty. Leslie Mae F. Plaza
Asst. Regional Director
NCIP Butuan City
CHRISTINE D. CABALAN
Purok 3-B Brgy.1, San Francisco
Agusan del Sur
09568751727
ChristineCabalan@yahoo.com
PERSONAL INFORMATION
Full Name: Christine D. Cabalan
Gender: Female
Date of Birth: March 12, 1984
Age: 35
Citizenship: Filipino
Religion: Roman Catholic
Height: 5’0
Weight: 54
Marital Status: Married
Occupation: Fresh Graduate
CAREER OBJECTIVE
Gender: Female
To pursue a challenging career and be a part of progressive organization
that gives a scope to enhance my knowledge and utilizing my skills
towards the growth of the organization.
EDUCATIONAL BACKGROUND
Gender: Female
Tertiary Saint Francis Xavier College
(SFXC)
Brgy. 5 San Francisco, Agusan
del Sur
OTHER QUALIFICATIONS:
Gender: Female
- Excellent written and verbal communication skills.
- Proficient in Microsoft Office (Word, PowerPoint and Excel)
- Attended various seminars and trainings for office management
WORK EXPERIENCE
Gender: Female
Assistant secretary Department of Public
Works and Highways
Karaus, San Francisco Agusan
del Sur
June 16, 2008 to date
Bookkeeping
24 hours
REFERENCES
Catherine O. Saruro
Sangguniang panglungsud
Phone: +63103275000
Marcelino M. Operario
District Engineer, DPWH II
Tel. 343-8726
SAHARA D. MAGALSO
Purok 3-B Brgy.1, Prosperidad
Agusan del Sur
09568751727
ChristineCabalan@yahoo.com
PERSONAL INFORMATION
Full Name: Sahara D. Magalso
Gender: Female
Date of Birth: March 12, 1987
Age: 32
Citizenship: Filipino
Religion: Roman Catholic
Height: 5’0
Weight: 54
Marital Status: Married
Occupation: Fresh Graduate
CAREER OBJECTIVE
Gender: Female
To pursue a challenging career and be a part of progressive organization
that gives a scope to enhance my knowledge and utilizing my skills
towards the growth of the organization.
EDUCATIONAL BACKGROUND
Gender: Female
Tertiary Saint Francis Xavier College
(SFXC)
Brgy. 5 San Francisco, Agusan
del Sur
OTHER QUALIFICATIONS:
Gender: Female
- Excellent written and verbal communication skills.
- Proficient in Microsoft Office (Word, PowerPoint and Excel)
- Attended various seminars and trainings for office management
WORK EXPERIENCE
Gender: Female
Assistant secretary Department of Public
Works and Highways
Karaus, San Francisco Agusan
del Sur
June 16, 2008 to date
Bookkeeping
24 hours
REFERENCES
Catherine O. Saruro
Sangguniang panglungsud
Phone: +63103275000
Marcelino M. Operario
District Engineer, DPWH II
Tel. 343-8726