Jalan Gandaria 79, Jaksel

Mira Lestari
Marketing Assistant Manager
0817.2345.9890

Mira.lestari@gmail.com

Marketing specialist with over four years of experience. Proven success in EDUCATION
running digital marketing campaigns and implementing marketing
strategies that have pulled in a 20% increase in sales of key products. MAGISTER OF MANAGEMENT
Marketing Strategy
Proficient in social media and digital marketing strategies. Skillful, creative University of Indonesia
and innovative. 2008 - 2009

PROFESSIONAL EXPERIENCE
BACHELOR’S DEGREE
MARKETING ASSISTANT MANAGER Marketing
Unilever Indonesia 2012 - Now University of Parahyangan,
Bandung
2004 - 2008
 Develop and execute comprehensive annual marketing plan
(covering digital marketing strategy, brand activation and new
product penetration). PROFESSIONAL SKILLS
 Monitor the effectiveness of marketing strategies and programs.
Marketing Management
 Increase brand awareness index by 30% by using creative social
media marketing actions.
Social Media Marketing

Marketing Research
MARKETING RESEARCH SPECIALIST
Nestle Indonesia 2010 - Digital Marketing
2012
Retail Marketing
 Develop and conduct a variety of marketing and consumer research
such as : customer satisfactio survey, brand reputation survey and Marketing Strategy
product development reaearch.
 Always be able to conduct high quality marketing research report.
 Using marketing research report to develop new best seller
products.

COMPUTER SKILLS
SOCIAL MEDIA MARKETING STAFF
Nestle Indonesia 2009 -
Microsoft Office
2010
Marketing Analytics Software
 Develop and execute social media marketing plan. Design digital
contents for social media promotion and marketing education.
CRM Application
 Increase social media followers (for Instagram, Facebook and Twitter
channels) by 200% within one year, using creative contents and
strategis.