The adelphi college

Lingayen Pangasinan

Name: _______________________ Date: _______________

Course: _______________________ Time: _______________

I. Identification

1) ______________Is the process of company increasing production of goods or services

at the same part of the supply chain.
2) ______________backwards occurs when a firm merges with its suppliers.
3) ______________It is the combination of firms in different industries or firms operating
in different geographic areas.
4) ______________This occurs when all the decisions and assets of a firm are completely
assumed by another firm.
5) _______________This involves an agreement between two firms on certain decisions, while
each firm retains its separate identity.
6) _______________Occurs when prices among different locations or related goods follow similar
patterns over a long period of time.
7) The____________or
8) _______________of the extent to market integration is helpful in the formation of
appropriate policies for increasing the efficiency of marketing process.
9) ________________Market integration provides opportunity to expand market coverage by
selling local products in the global market.
10) __________________PROVIDE BETTER SIGNALS FOR OPTIMAL GENERATION AND CONSUPTION
DECISIONS.

II. Enumeration
11.14 (4) DISADVANTAGE OF CONGLOMERATE INTEGRATION
15.20 (6) ADVANTAGE OF HORIZONTAL INTEGRATION

“I am the way, the truth, and the life. No one comes to the Father except through Me. ( john 14-6)

Therefore I tell you, whatever you ask in prayer, believe that you have received it, and it will be yours. (Mark 11-
24)