CHANGING THE CULTURE TO

ACHIEVE INCIDENT AND INJURY-

FREE™
Steve Knisely
JMJ Associates
 JMJ ASSOCIATES
‹ A company based in Austin, Texas, USA with 140
staff world-wide.

‹ Organized on a geographic basis:

– Austin, Tx, USA: Americas
– London, England: Europe
– Durban, South Africa: Africa
– Perth, Australia: Australasia
– Doha, Qatar: Middle East
– Singapore: Asia
 INCIDENT AND INJURY-FREE
Incident and injury-free is about creating a workplace
committed to eliminating worker injury. It is not about
statistics or numbers. It is about each worker going home
healthy every day and working in an environment where
they are safe and treated with dignity and respect.

There are currently over 60 active projects and 40+

operating facilities in the oil and gas sector using IIF.
Evolution of Safety Management

™ No industry consistency
™ Minimal efforts
No
Formal ™ No formal compensation
Interest ™ Production is paramount
™ Individual purely instrumental
WHAT DO WE ACCEPT TODAY
THAT WE WILL NOT ACCEPT
TOMORROW?
Evolution of Safety Management

™ Worker’s Compensation Act

™ Industry reacts
No Reactive
Formal & ™ Improvement: big step
Interest Responsive change
™ Minimum necessary
compliance
Evolution of Safety Management
No Formal Interest

Reactive Era (Incident Based)

Number & Severity of Injuries

1940 1950 1960 1970 1980 1990 2000

Evolution of Safety Management

™ Precedes and is
then influenced
No Reactive by quality
Formal & Preventative ™ Legitimate field
Interest Responsive of study
™ Next big step
change
Evolution of Safety Management
Effe
ctive
No Formal Interest
ly a d
unsa dr e s
f e co sed
Reactive Era (Incident Based) nditi
Number & Severity of Injuries

on s
Preventive Era (Process Based)

1940 1950 1960 1970 1980 1990 2000

Evolution of Safety Management
Effe
No Formal Interest ctive
ly a d
unsa dr e s
f e co sed
Reactive Era (Incident Based)
nditi
Number & Severity of Injuries

on s
d a y
st o Preventive Era (Process Based)
j urie
n in
f te in S
o
t ccu ITI r O N
e o u O ND
N i n O
E C Human Side of Safety
1940
A F
S 1950 1960 1970 1980 1990 2000
Evolution of Safety Management

No Reactive
Formal & Preventative CREATIVE
Interest Responsive

Causing something to happen;

no longer just preventing something from happening
Evolution of Safety Management
Effe
No Formal Interest ctive
ly a d
unsa dr e s
f e co sed
Reactive Era (Incident Based)
nditi
Number & Severity of Injuries

on s
d a y
s to Preventive Era (Process Based)

i n urie
j
te n
o f r in ONS Creative Era
o ut ccu ITI (Commitment Based)
i n e O ND
N C O Human Side of Safety
A F E
1940 S 1950 1960 1970 1980 1990 2000
 An Individual Journey
No Interest

Have to
Number & Severity of Injuries

Should Do (value for safety)

Want to or Normally do
(safety as a value)

Human Side of Safety

 Putting People in the Picture
SUBJECTIVE OBJECTIVE
OBJECTIVE
I
N INTENTION BEHAVIOUR
D
VALUES PLANS
I
V ATTITUDE ACTIONS
I COMMITMENT DECISIONS
D RESPONSIBILITY
U PERFORMANCE
A
EXPERIENCE ACCURACY
L

CULTURE SYSTEMS
G SHARED VALUES ORGANISATIONAL STRUCTURES
R ETHICS WORK PROCESSES
O MORALE POLICY AND PROCEDURES
U MYTHS AND LEGENDS SHARED METRICS
P
JUSTICE CONTRACTS
FAIRNESS
COVENANTS

(Adapted from a model created by Ken Wilber) The Integral Model of Safety
LEADING FOR SAFETY

The Safety Behavior Spectrum

 3 TAKEAWAYS

• Where are you in your journey,

individually and collectively?
• Are you developing integral solutions?
• Leading for safety by identifying and
acknowledging “more safe”
Thank You