Institución Educativa Normal Superior Montes de

María

Estudiante: Camilo Andrés Luna

Grado: 10°3

Lic.: Anastasia Caffroni

Fecha:13/10/20

San Juan Nepomuceno bolívar

 Desarrollo
Actividad n° 1 Identify and write in Spanish and English the five most important
ideas about this type of text.

R/ 1) An advertisement is made with the intention that people can publicize

various products of ventures or events that have happened.

2) The banner ad conveys key facts or knowledge in a short period of time.

3)An advertisement must be coherent and cohesive.

4) The presentation of an advertisement must be eye-catching so that it

attracts people's attention.

5) There are 7 different types of banner ads.

Actividad N° 2
Inquire with your parents and relatives, through social networks and listening to
the local station, what are some of the new businesses or ventures and how are
the advertising texts used for their dissemination.

Choose four of these texts, analyze them according to the theory studied and
indicate
✔ The parts of the text
✔ The most important words
✔ The central idea or message (depending on the type of text)
✔ Narrative voices
✔ The intention of the author
✔ Indicate what type of banner ad it is
Write the four chosen advertising texts in English, using the studied grammar.
R/

advertisemen Logo Analysis

t
Antojitos San This ad is a
Juan banner
since it is
 exposing its
products in
a virtual way
on different
internet
pages such
as
Instagram
(from which
this image
was taken)
the products
that it
promotes
are
milkshakes,
strawberry
trays among
other things.
In the ad we
can see an
image of a
milkshake
with the
name of the
store. This
new
undertaking
was carried
out in order
to generate
new income
through the
pandemic.
Color store This ad is
also a
banner
since it is
exposing its
products in
a virtual way
on different
internet
pages such
as
 Facebook
and
Instagram
(from which
this ad
image was
taken) this
ad shows
the name of
the store
with a
colorful and
striking
background
and we It
implies that
this store
sells
products
such as
clothing,
accessories,
candy
boxes for
gifts, etc.
This new
undertaking
was carried
out in order
to generate
new income
through the
pandemic.
Santa fresa This ad is a
san juan banner
since it is
exposing its
products in
a virtual way
on different
internet
pages such
as
Facebook
and
 Instagram
(from which
this image
of the ad
was also
taken) by
the name
we can get
an idea of
what the
product is
selling,
which are
trays of
strawberries
, in the ad
we can see
a large
strawberry
with the
name of the
store
promoting
the product
that is
selling this
new venture
was carried
out in order
to generate
new income
through the
pandemic.
Golden Rose This ad is a
Makeup banner
since it is
promoting
the products
in a virtual
way on a
web page
which in this
case is
Instagram,
in this
 undertaking
the products
to be
promoted
are makeup
for women
and
instruments
to apply
them. This
text
provides us
with new
knowledge
for the
health and
beauty of
people
(mostly
ladies), this
new
undertaking
was carried
out in order
to generate
new income
through the
pandemic.

Actividad N° 3 Now we are going to produce our own text or advertisement, both
in Spanish and English.
Think of a venture or business that you would like to create with your family or
friends.
Design an advertising copy very creatively to promote your business. Do it in
Spanish and English, taking into account the learnings you have had in this
project.
Present your ad copy in one of the following formats
Poster
Video clip
Audio
TV commercial
Banner