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  • Case Facts: - : DU Pont Case Study

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    Reshma Nadaf
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    Du Pont, a $4 billion coating company, was facing issues with managing and distributing a large number of marketing documents to its distributors and car body shops. The sales representatives had to carry around 23kg of literature during visits. Du Pont implemented a web-based intranet/extranet portal developed by Bow Street to allow its 2500 distributors and repair shops across 4000 sites to access training materials, marketing tools, formulas, job postings, and service information online. The portal also provides distributors with order tracking and order accuracy capabilities.

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    Du Pont, a $4 billion coating company, was facing issues with managing and distributing a large number of marketing documents to its distributors and car body shops. The sales representatives had to carry around 23kg of literature during visits. Du Pont implemented a web-based intranet/extranet portal developed by Bow Street to allow its 2500 distributors and repair shops across 4000 sites to access training materials, marketing tools, formulas, job postings, and service information online. The portal also provides distributors with order tracking and order accuracy capabilities.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    14 views1 page

    Case Facts: - : DU Pont Case Study

    Uploaded by

    Reshma Nadaf
    Du Pont, a $4 billion coating company, was facing issues with managing and distributing a large number of marketing documents to its distributors and car body shops. The sales representatives had to carry around 23kg of literature during visits. Du Pont implemented a web-based intranet/extranet portal developed by Bow Street to allow its 2500 distributors and repair shops across 4000 sites to access training materials, marketing tools, formulas, job postings, and service information online. The portal also provides distributors with order tracking and order accuracy capabilities.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    DU Pont Case Study

    Case Facts: -
    1. Du Pont is a $4 Billion coating group.

    2. The issue was content management. They have very large number of documents for
    marketing such as: -

     Broacher
     Press release
     Warranty
     General support
     These have to reach their distributors and car body shops.

    3. The sales man have to carry 23kg of literature with them every time.
    4. They opted to deliver web-based intranet or extranet portal from Bow Street which is
    software and web development Company.
    5. They wanted to reach 2500 distributors and repair shops, from almost 4000 different
    sites.
    6. By developing this web sites, the shops can now get –
    1. Training
    2. Bench marketing tools
    3. Paint color formulas
    4. Job posting
    5. Resume a service
    7. For distributors the company is adding order tracking and order accuracy soon.

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