Week 1 This week was spent on idea generation

What have you been asked to do? This week we were asked to generate ideas, I also sent out a
survey instead of doing a focus group as I was in isolation, this
helped me to decide which ideas I would to produce

Why have you chosen this target I have chosen to produce for 40-60-year olds as I will be talking
audience? about different topics such as mental health, and sporting
activities and a younger audience would understand as much as
an older person would.

What two productions have you decided I have chosen to shoot a music video and a stop motion as this
to make? How do they allow you to will allow me to push myself, as I have to have a strong narrative
improve your skills? the stop motion will be very time consuming and will be ever so
hard to fit everything together.

How did the focus groups help you to I did a survey instead of focus group as I was in isolation, I sent
select your idea? this out to 60-40-year olds, and It helped me a lot because I knew
which ideas they preferred and why.

Are you on track for the week? Yes

What work needs to be completed for

you to catch up?