Professional Documents
Culture Documents
1) Ci - Intro To Bus
1) Ci - Intro To Bus
8. Credit Value 3
9. Course Outcomes At the end of the course, students will be able to:
1) Explain fundamentals of business, ethical practice in
business, and global business environment (C2)
2) Describe different forms of business ownerships and starting
and financing small business. (C2)
3) Explain mechanism involves in producing quality goods and
service as well as managing personnel. (C2)
4) Demonstrate role of marketing and the strategies. (C3, A3,
P4)
5) Explaintheinformationsystemmanagementand
communication technology benefits. (C2)
Presentation 20%
Total 100%
1
6. Content outline of the course
Topic
2
TOPIC 7: MANAGING HUMAN RESOURCES
• Forecasting demand and supply and evaluating job
requirements
• Recruiting, hiring and training employees
• Appraising employee performance and linking
compensation and benefit
TOPIC8:DEVELOPINGPRODUCTANDPRICING
STRATEGIES
•Role of marketing and the strategies
•Product and pricing strategies
TOPIC10:MANAGINGINFORMATIONSYSTEM&
COMMUNICATION TECHNOLOGIES
•Understanding information technology and terms
• Benefits of technologies
17. Main references supporting the course Courtland L. Bove’e , John V. Thill ,(2008) “BUSINESS IN ACTION”
4th Edition, Pearson Prentice Hall.
Additional references supporting the course Manual Compilation (for internal circulation only)
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