Professional Documents
Culture Documents
COMPETITIVE ADVANTAGE
CORPORATE GOALS
Of growth
Capture 30% of the potential market identified for the first year, this means
have sales for $ 121,647,009 during the first year.
Grow 20% in revenue for years two and three (10% for each year). East
growth is projected based on the sustained growth of the sector, which
according to Proexport it is 10% per year.
RESOURCE AUDIT
At this point, the resources that the company can initially count on:
Provided that the premises have dimensions of 3.5 meters in front by 4.5 meters of
fund, initially it is expected to have the following infrastructure:
Showcases, shelves and black displays, more or less with the
following appearance:
A total of 4 luxury showcases, the bases have rhinestones for easy mobility.
It consists of 2 glass towers and each of them has three movable shelves, the
Towers are also removable leaving several options to combine your stand and
improve the sale of products demonstrating elegance and attraction to the public,
In addition to being very consistent with the type of products to be sold.
Each of the towers and showcases has internal light on their shelves to
Improve product visibility.
The price of the computer is between $ 1,200,000 and $ 1,500,000. The price of
each chair can be worth between $ 300,000 and $ 1,500. 000 on average. It is
suggested to acquire a Computer and two chairs.
STAFF PICK.
PROFESSIONAL PROFILE.
Care of work area and proper maintenance of the products of the local,
adapting its style to the tastes and needs of the client.
Advise the client looking for the style that best suits their image and
personality.
Provide the customer with the necessary product options until they are Find
satisfied with what is offered.
Use and advise correctly on techniques for hair care, skin, nails and others
that the client requires.
Maintain safety and hygiene standards, trying not to test the products with
the client but only giving the requested explanation.