Professional Documents
Culture Documents
TOPIC 1
Financial Planning
Definition:
Financial Planning is the process of estimating the capital required and determining it’s competition. It is the
process of framing financial policies in relation to procurement, investment and administration of funds of an
enterprise.
Financial Planning is process of framing objectives, policies, procedures, programmes and budgets regarding
the financial activities of a concern. This ensures effective and adequate financial and investment policies. The
importance can be outlined as:
- Financial Planning helps in ensuring a reasonable balance between outflow and inflow of funds so that
stability is maintained.
- Financial Planning ensures that the suppliers of funds are easily investing in companies which exercise
financial planning.
- Financial Planning helps in making growth and expansion programmes which helps in long-run survival of the
company.
- Financial Planning reduces uncertainties with regards to changing market trends which can be faced easily
through enough funds.
- Financial Planning helps in reducing the uncertainties which can be a hindrance to growth of the company.
This helps in ensuring stability an d profitability in concern.
Financial planning helps you determine your short and long-term financial goals and create a balanced plan to
meet those goals.
Income: It's possible to manage income more effectively through planning. Managing income helps you
understand how much money you'll need for tax payments, other monthly expenditures and savings.
Cash Flow: Increase cash flows by carefully monitoring your spending patterns and expenses. Tax planning,
prudent spending and careful budgeting will help you keep more of your hard earned cash.
Capital: An increase in cash flow, can lead to an increase in capital. Allowing you to consider investments to
improve your overall financial well-being.
Family Security: Providing for your family's financial security is an important part of the financial planning
process. Having the proper insurance coverage and policies in place can provide peace of mind for you and your
loved ones.
Investment: A proper financial plan considers your personal circumstances, objectives and risk tolerance. It
acts as a guide in helping choose the right types of investments to fit your needs, personality, and goals.
Standard of Living: The savings created from good planning can prove beneficial in difficult times. For
example, you can make sure there is enough insurance coverage to replace any lost income should a family
bread winner become unable to work.
Financial Understanding: Better financial understanding can be achieved when measurable financial goals are
set, the effects of decisions understood, and results reviewed. Giving you a whole new approach to your budget
and improving control over your financial lifestyle.
Assets: A nice 'cushion' in the form of assets is desirable. But many assets come with liabilities attached. So, it
becomes important to determine the real value of an asset. The knowledge of settling or canceling the liabilities,
comes with the understanding of your finances. The overall process helps build assets that don't become a
burden in the future.
Savings: It used to be called saving for a rainy day. But sudden financial changes can still throw you off track.
It is good to have some investments with high liquidity. These investments can be utilized in times of
emergency or for educational purposes.
Ongoing Advice: Establishing a relationship with a financial advisor you can trust is critical to achieving your
goals. Your financial advisor will meet with you to assess your current financial circumstances and develop a
comprehensive plan customized for you.
Budgeting
Definition:
Budgeting in its general sense is the act of quantifying objectives in financial terms. Budgeting assists managers
in decision making process in an organization. It is the process of preparing detailed projections of future
amounts. Companies often engage in two types of budgeting:
• Operational budgeting
• Capital budgeting
Operational Budgeting
In a business, the budgeting for operations will include preparing the following projections for the next
accounting year:
Once prepared and approved, the budgeted amounts are used as a guide or road map in controlling the next
year's business activities.
Capital Budgeting
It involves future projects which overlap several or many future accounting periods. Capital budgeting usually
means listing each project along with its cash outlays and expected cash inflows for each year. The amounts
should be discounted to their present values and also ranked by priority and profitability.
Once prepared, the capital budget provides a guide for investing in future fixed assets as well as arranging for
the financing of the projects.
Planning. In the development of operational and project plans, proposed activities like acquisition of new
equipment or system, creation of a new product or product line, or increasing sales volume,etc., should involve
profit generation. The profit to be generated in the execution of the plan is found in the pro-forma or budgeted
income statements. The budgeted income statement helps management in planning the way to achieve the
desired profit found in the budgeted income statement.
Coordination. Budgeting tends to synchronize the firm’s operations, because the budget serves as a guide as to
what the company should achieve.
Control. As mentioned, budgeting provides the barometer or the yardstick against which the firm can measure
and compare their actual results of operations. The differences or variances between budget and actual results
are then assessed so that adjustments may be done if needed.
Functions of Budgeting:
Planning orientation. The process of creating a budget takes management away from its short-term, day-to-day
management of the business and forces it to think longer-term. This is the chief goal of budgeting, even if
management does not succeed in meeting its goals as outlined in the budget - at least it is thinking about the
company's competitive and financial position and how to improve it.
Profitability review. It is easy to lose sight of where a company is making most of its money, during the
scramble of day-to-day management. A properly structured budget points out what aspects of the business
produce money and which ones use it, which forces management to consider whether it should drop some parts
of the business or expand in others.
Assumptions review. The budgeting process forces management to think about why the company is in
business, as well as its key assumptions about its business environment. A periodic re-evaluation of these issues
may result in altered assumptions, which may in turn alter the way in which management decides to operate the
business.
Performance evaluations. You can work with employees to set up their goals for a budgeting period, and
possibly also tie bonuses or other incentives to how they perform. You can then create budget versus actual
reports to give employees feedback regarding how they are progressing toward their goals. This approach is
most common with financial goals, though operational goals (such as reducing the product rework rate) can also
be added to the budget for performance appraisal purposes. This system of evaluation is called responsibility
accounting.
Funding planning. A properly structured budget should derive the amount of cash that will be spun off or
which will be needed to support operations. This information is used by the treasurer to plan for the company's
funding needs. This information can also be used for investment planning, so that the treasurer can decide
whether to park excess cash in short-term or longer-term investment instruments.
Cash allocation. There is only a limited amount of cash available to invest in fixed assets and working capital,
and the budgeting process forces management to decide which assets are most worth investing in.
Budgetary Control
Definition:
Budgetary control refers to a method of management control and accounting, wherein the budgets are
established, by forecasting the activities beforehand to the maximum extent and a constant comparison is made
between the actual results and the budgeted figures, so as calculate the variances (if any) and take corrective
steps accordingly to ensure the achievement of targets.
Significance :
The budgetary control system help in fixing the goals for the organization as whole and concerted efforts are
made for its achievements. It enables ‘economies in the enterprise.
1. Maximization of Profits:
The budgetary control aims at the maximization of profits of the enterprise. To achieve this aim, a proper
planning and coordination of different functions is undertaken. There is a proper control over various capital
and revenue expenditures. The resources are put to the best possible use.
2. Co-ordination:
The working of different departments and sectors is properly coordinated. The budgets of different departments
have a bearing on one another. The co-ordination of various executives and subordinates is necessary for
achieving budgeted targets.
3. Specific Aims:
The plans, policies and goals are decided by the top management. All efforts are put together to reach the
common goal, of the organization. Every department is given a target to be achieved. The efforts are directed
towards achieving some specific aims. If there is no definite aim then the efforts will be wasted in pursuing
different aims.
By providing targets to various departments, budgetary control provides a tool for measuring managerial
performance. The budgeted targets are compared to actual results and deviations are determined. The
performance of each department is reported to the top management. This system enables the introduction of
management by exception.
5. Economy:
The planning of expenditure will be systematic and there will be economy in spending. The finances will be put
to optimum use. The benefits derived for the concern will ultimately extend to industry and then to national
economy. The national resources will be used economically and wastage will be eliminated.
6. Determining Weaknesses:
The deviations in budgeted and actual performance will enable the determination of weak spots. Efforts are
concentrated on those aspects where performance is less than the stipulated.
7. Corrective Action:
The management will be able to take corrective measures whenever there is a discrepancy in performance. The
deviations will be regularly reported so that necessary action is taken at the earliest. In the absence of a
budgetary control system the deviations can be determined only at the end of the financial period.
8. Consciousness:
It creates budget consciousness among the employees. By fixing targets for the employees, they are made
conscious of their responsibility. Everybody knows what he is expected to do and he continues with his work
uninterrupted.
9. Reduces Costs:
In the present day competitive world budgetary control has a significant role to play. Every businessman tries to
reduce the cost of production for increasing sales. He tries to have those combinations of products where
profitability is more.
Budgetary control system also enables the introduction of incentive schemes of remuneration. The comparison
of budgeted and actual performance will enable the use of such schemes.
Functions:
- Setting up of budgets
- Policymaking
- Comparing the actual and budgeted results.
- Taking corrective steps and remedial measures, (if possible) or Revising the budgets (if required).
Budgetary control implies a system that involves an ongoing comparison of the actual performance with the
budgets and taking remedial steps immediately, to ensure adherence to the plan.
Financial Leverage
Definition:
Financial leverage is the use of borrowed money (debt) to finance the purchase of assets with the expectation
that the income or capital gain from the new asset will exceed the cost of borrowing.
In most cases, the provider of the debt will put a limit on how much risk it is ready to take and indicate a limit
on the extent of the leverage it will allow. In the case of asset-backed lending, the financial provider uses the
assets as collateral until the borrower repays the loan. In the case of a cash flow loan, the general
creditworthiness of the company is used to back the loan.
Significance:
2. To provide a variety of financing sources by which the firm can achieve its target earnings.
Function:
The financial leverage formula is measured as the ratio of total debt to total assets. As the proportion of debt to
assets increases, so too does the amount of financial leverage. Financial leverage is favorable when the uses to
which debt can be put generate returns greater than the interest expense associated with the debt. Many
companies use financial leverage rather than acquiring more equity capital, which could reduce the earnings per
share of existing shareholders.
Operating Leverage
Definition:
Operating leverage is a cost-accounting formula that measures the degree to which a firm or project can
increase operating income by increasing revenue. A business that generates sales with a high gross margin and
low variable costs has high operating leverage.
Significance:
DOL is a very useful concept to understand how fixed costs need to be planned to keep the impact on leverage
on profits high.
Measurement of operating risks- Operating risk refers to the risk of the firm not being able to cover its fixed
operating costs. Since operating leverage depends on fixed operating costs, larger fixed operating costs indicates
higher degree of operating leverage and thus, higher operating risk of the firm. High operating leverage is good
when sales are rising but badly when they are falling.
Increase profitability- Leverage is an effort or attempt by which a firm tries to show high result or more benefit
by using fixed costs assets and fixed return sources of capital. It insures maximum utilization of capital and
fixed assets in order to increase the profitability of a firm, It helps to know the reasons not having more profit
by a company.
Function:
Operating leverage measures a company’s fixed costs as a percentage of its total costs. It is used to
evaluate the breakeven point of a business, as well as the likely profit levels on individual sales.
OPERATING LEVERAGE
Example:
A software company has substantial fixed costs in the form of developer salaries, but has almost no
variable costs associated with each incremental software sale; this firm has high operating leverage.
Conversely, a consulting firm bills its clients by the hour, and incurs variable costs in the form of
consultant wages. This firm has low operating leverage.
' margin∗¿
Operating leverage= entit y s contribution ¿
net operating income
Note: When using the operating leverage measurement, constant monitoring of operating leverage is more
important for a firm having high operating leverage, since a small percentage change in sales can result
in a dramatic increase (or decrease) in profits. A firm must be especially careful to forecast its sales in
these situations, since a small forecasting error translates into much larger errors in both net income and
cash flows.
Contribution Margin
Definition:
Contribution margin is a product’s price minus all associated variable costs, resulting in the incremental profit
earned for each unit sold. The total contribution margin generated by an entity represents the total earnings
available to pay for fixed expenses and to generate a profit. The contribution margin concept is useful for
deciding whether to allow a lower price in special pricing situations. If the contribution margin at a particular
price point is excessively low or negative, it would be unwise to continue selling a product at that price. It is
also useful for determining the profits that will arise from various sales levels (see the example). Further, the
concept can be used to decide which of several products to sell if they use a common bottleneck resource, so
that the product with the highest contribution margin is given preference.
he contribution margin concept can be applied throughout a business, for individual products, product lines,
profit centers, subsidiaries, distribution channels, sales by customer, and for an entire business.
To determine the contribution margin, subtract all variable costs of a product from its revenues, and divide by
its net revenue. Product variable costs typically include, at a minimum, the costs of direct materials and sales
commissions. The calculation is:
Significance:
The amount of contribution margin should be sufficient to cover all fixed costs as well as to contribute towards
profit. If the amount of contribution margin is not enough to cover all fixed costs, the business will suffer a loss.
Contribution margin figure is even more important for multi-product companies. Normally, all products sold by
a company are not equally profitable. High contribution margin products are more profitable because they
contribute more for covering fixed costs and providing for profit. A multi-product company can increase its net
operating profit by focusing its attention to increase the sales of high contribution margin products or finding
the ways to reduce variable cost of low contribution margin products.
Function:
The contribution margin is the sales price of a unit, minus the variable costs involved in the unit's production. It
is used to find an optimal price point for a product.
It also measures whether the product is generating enough revenue to pay for fixed costs and determine the
profit it is generating. The contribution margin can be calculated in dollars, units, or a percentage.
Additionally, the contribution margin is used to determine the break-even point, which is the number of units
produced or revenues generated to break even.
The time value of money (TVM) is the concept that money you have now is worth more than the identical sum
in the future due to its potential earning capacity. This core principle of finance holds that provided money can
earn interest, any amount of money is worth more the sooner it is received. TVM is also sometimes referred to
as present discounted value.
Significance:
The time value of money is the idea that money available at the present time is worth more than the same
amount in the future due to its potential earning capacity. Time value of money is a widely used concept in the
literature of finance. Financial decision models based on finance theories basically deal with the maximization
of the economic welfare of shareholders. A fundamental idea in finance that money that one has now is worth
more than money one will receive in the future.
The concept of time value of money contributes to this aspect to a greater extent. The significance of the
concept of time value of money could be stated as below:
• Investment Decision
The investment decision is concerned with the allocation of capital into long-term investment projects. The cash
flow from long-term investment occurs at a different point in time in the future. In other words, investment
decisions are concerned with the question of whether adding to capital assets today will increase the revenues of
tomorrow to cover costs. They are not comparable to each other and against the cost of the project spent at
present. To make them comparable, the future cash flows are discounted back to present value. As such
investment decisions are concerned with the choice of acquiring real assets over the time period in a productive
process.
The concept of time value of money is useful to securities investors. They use valuation models while making
an investment in securities such as stock and bonds. These security valuation models consider the time value of
cash flows from securities.
• Financing Decision
Financing decision is concerned with designing optimum capital structure and raising funds from the least cost
sources. The concept of time value of money is equally useful in financing decision, especially when we deal
with comparing the cost of different sources of financing. It is concerned with the borrowing and allocation of
funds required for the investment decisions. The effective rate of interest of each source of financing is
calculated based on the time value of money concept. Similarly, in leasing versus buying decision, we calculate
the present value of the cost of leasing and the cost of buying. The present value of costs of two alternatives is
compared against each other to decide on an appropriate source of financing. The objective of financial decision
is to maintain an optimum capital structure, i.e. a proper mix of debt and equity, to ensure the trade-off between
the risk and return to the shareholders.
Besides, the concept of time value of money is also used in evaluating proposed credit policies and the firm’s
efficiency in managing cash collection under current assets management.
Functions:
The time value of money draws from the idea that rational investors prefer to receive money today rather than
the same amount of money in the future because of money's potential to grow in value over a given period of
time. For example, money deposited into a savings account earns a certain interest rate and is therefore said to
be compounding in value
• Time value of money is based on the idea that people would rather have money today than in the future.
• Given that money can earn compound interest, it is more valuable in the present rather than the future.
• The formula for computing time value of money considers the payment now, the future value, the
interest rate, and the time frame.
• The number of compounding periods during each time frame is an important determinant in the time
value of money formula as well.
TOPIC 2
Automation can dramatically impact all phases of inventory management, including counting and monitoring of
inventory items; recording and retrieval of item storage location; recording changes to inventory; and
anticipating inventory needs, including inventory handling requirements. This is true even of stand-alone
systems that are not integrated with other areas of the business, but many analysts indicate that productivity—
and hence profitability—gains that are garnered through use of automated systems can be further increased
when a business integrates its inventory control systems with other systems such as accounting and sales to
better control inventory levels. As Dennis Eskow noted in PC Week, business executives are "increasingly
integrating financial data, such as accounts receivable, with sales information that includes customer histories.
The goal: to control inventory quarter to quarter, so it doesn't come back to bite the bottom line. Key
components of an integrated system '¦ are general ledger, electronic data interchange, database connectivity, and
connections to a range of vertical business applications."
New technologies have greatly improved the tools used to manage inventories. Powerful computer systems that
are linked into networks are now able to receive information from handheld devises. The wireless handheld
devices scan bar codes on inventory items and send data to a tracking database in real time. The increased
efficiency of inventory systems over the past 25 years made some things possible that would have been
impossible in earlier times, like the popular just-in-time manufacturing system.
The newest trend in the area of inventory control and management are vendor-managed inventory (VMI)
systems and agreements. In a VMI system distributors and/or manufacturers agree to take over the inventory
management for their customers. Based on daily reports sent automatically from the customer to the distributor,
the distributor replenishes the customers stocks as needed. The distributor or manufacturer sees what is selling
and makes all necessary arrangements to send the customer new products or parts automatically. No phone calls
or paperwork are necessary allowing the supply chain process to remain uninterrupted.
The benefits that can accrue to both parties in a VMI arrangement are noteworthy. Both parties should
experience a savings of time and labor. The customer is able to maintain fewer items in stock and can rely upon
a steady flow of products or parts. The vendor or distributor benefits in two ways. First, a supplier is able to
better anticipate production requirements. Second, the supplier benefits from a strong relationship with the
customer, one that is more difficult to alter than would be a vendor-customer relationship in which such
automated systems did not exist.
As with all outsourcing arrangements, there are potential negatives to a VMI system. The first is the partial loss
of control experienced by the customer in managing his or her own inventories. Second is the problem this type
of system poses on a vendor in the case of volatile sales periods. It is very difficult for a distributor or
manufacturer to hold large inventories for one customer on a VMI system who is experiencing a slowdown in
sales while having to ramp up for another customer who is experiencing rising demand. Both parties to a VMI
agreement must weigh the pros and cons of such a system thoroughly and be sure to include in any VMI
agreement prearranged methods for dealing with periods of volatile sales patterns. The popularity of VMI
suggests that there are many applications in which these systems produce net benefits for both parties.
The trend toward automation in inventory management naturally has moved into the warehouse as well. Citing
various warehousing experts, Sarah Bergin contended in Transportation and Distribution magazine that "the key
to getting productivity gains from inventory management '¦ is placing real-time intelligent information
processing in the warehouse. This empowers employees to take actions that achieve immediate results. Real-
time processing in the warehouse uses combinations of hardware including material handling and data
collection technologies. But according to these executives, the intelligent part of the system is sophisticated
software which automates and controls all aspects of warehouse operations."
Another important component of good inventory management is creation and maintenance of a sensible,
effective warehousing design. A well-organized, user-friendly warehouse layout can be of enormous benefit to
small business owners, especially if they are involved in processing large volumes of goods and materials.
Conversely, an inefficient warehouse system can cost businesses dearly in terms of efficiency, customer service,
and, ultimately, profitability.
Transportation and Distribution magazine cited several steps that businesses utilizing warehouse storage
systems can take to help ensure that they get the most out of their facilities. It recommended that companies
utilize the following tools:
Stock locator database—"The stock locator database required for proactive decision making will be an adjunct
of the inventory file in a state-of-the-art space management system. A running record will be maintained of the
stock number, lot number, and number of pallet loads in each storage location. Grid coordinates of the reserve
area, including individual rack tier positions, must therefore be established, and the pallet load capacity of all
storage locations must be incorporated into the database."
Grid coordinate numbering system—Warehouse numbering system should be developed in conjunction with the
storage layout, and should be user-friendly so that workers can quickly locate currently stocked items and open
storage spaces alike.
Communication systems—Again, this can be a valuable investment if the business's warehouse requirements
are significant. Such facilities often utilize fork lift machinery that can be used more effectively if their
operators are not required to periodically return to a central assignment area. Current technology, makes it
possible for the warehouse computer system to interact with terminal displays or other communications devices
on the fork lifts themselves. "Task assignment can then be made by visual display or printout, and task
completion can be confirmed by scanning, keyboard entry, or voice recognition," observed Transportation and
Distribution.
Maximization of storage capacity—Warehouses that adhere to rigid "storage by incoming lot size" storage
arrangements do not always make the best use of their space. Instead, businesses should settle on a strategy that
eases traffic congestion and best eases problems associated with ongoing turnover in inventory.
Some companies choose to outsource their warehouse functions. "This allows a company that isn't as confident
in running their own warehousing operations to concentrate on their core business and let the experts worry
about keeping track of their inventory," wrote Bergin. Third-party inventory control operations can provide
companies with an array of valuable information, including analysis of products and spare parts, evaluations of
their time sensitivity, and information on vendors. Of course, businesses weighing whether to outsource such a
key component of their operation need to consider the expense of such a course of action, as well as their
feelings about relinquishing that level of control.
TOPIC 3
TERMINOLOGY DEFINITION
A merger is an agreement that unites two existing companies into one new company.
There are several types of mergers and also several reasons why companies complete
mergers. Mergers and acquisitions are commonly done to expand a company’s reach,
Merger
expand into new segments, or gain market share. All of these are done to increase
shareholder value. Often, during a merger, companies have a no-shop clause to prevent
purchases or mergers by additional companies.
To consolidate (consolidation) is to combine assets, liabilities, and other financial items
of two or more entities into one. In the context of financial accounting, the term
consolidate often refers to the consolidation of financial statements wherein all
Consolidation subsidiaries report under the umbrella of a parent company.
Consolidation also refers to the union of smaller companies into larger companies
through mergers and acquisitions.
Goodwill is an intangible asset that is associated with the purchase of one company by
another. Specifically, goodwill is the portion of the purchase price that is higher than
the sum of the net fair value of all of the assets purchased in the acquisition and the
Goodwill
liabilities assumed in the process. The value of a company’s brand name, solid
customer base, good customer relations, good employee relations, and proprietary
technology represent some reasons why goodwill exists.
A hostile takeover is the acquisition of one company (called the target company) by
another (called the acquirer) that is accomplished by going directly to the company's
Hostile take - over shareholders or fighting to replace management to get the acquisition approved. A
hostile takeover can be accomplished through either a tender offer or a proxy fight.
Leverage Leverage refers to the use of debt (borrowed funds) to amplify returns from an
investment or project.
Investors use leverage to multiply their buying power in the market.
Companies use leverage to finance their assets: instead of issuing stock to raise capital,
companies can use debt to invest in business operations in an attempt to increase
shareholder value.
A buyout is the acquisition of a controlling interest in a company and is used
synonymously with the term acquisition.
Buy - out If the stake is bought by the firm’s management, it is known as a management buyout,
while if high levels of debt are used to fund the buyout, it is called a leveraged buyout.
Minority interests generally range between 20% and 30%, and stakeholders have very
Minority Interest little say or influence in the enterprise.
Companies with a majority interest will list the minority interest on their balance sheet
as a noncurrent liability.
Combinations may take several forms such as horizontal, vertical, lateral, and diagonal, circular or
maybe a mixture of two or more of these types.
Horizontal Combination
A horizontal combination comes into being when units carrying on the same trade or pursuing the same
productive activity join together with a common end in view.
The intensity of competition is naturally reduced when several units competing in the same line of
business join together. The combining units can well take advantage of the various economics associated with
large scale production by making common purchases, pooling resources for research, common advertising, etc.
Vertical Combinations
Vertical integration is the combination of firms in successive stages of the same industry. It implies the
integration of various processes of an industry.
Vertical combinations are brought into existence with the following objects in view:
1. To eliminate the wasteful and unnecessary expenses involved in carrying on the connected processes
separately.
4. To maintain control over the quality of raw materials and finished products.
Lateral Combination
Lateral integration refers to the combination of those firms which manufacture different kinds of
products though they are ‘allied in some way’. It can be of two kinds;
The convergent lateral combination comes into existence when different forms join together to supply
goods and services to help the functioning of major undertakings.
Divergent lateral combination represents combination of one supplier of a common raw material with
different users. The example of divergent lateral integration is provided by a flour mill supplying flour to a
number of units like bakery, confectionary, and hotel.
Diagonal Combination
It is also called ‘Service’ integration Diagonal integration comes into existence when a unit providing
auxiliary goods and services to industry is combined with a unit engaged in the mainline of production, within
the organization.
Circular Combination
When firms belonging to different industries and producing altogether, different products and combine
together under the banner of a central agency, it is called a mixed or circular combination.
This is affected to ensure smooth conduct of business operations by making timely availability of
auxiliary services within the organization.
TYPE PROS CONS
1. Avoidance of wasteful competition. 1. It may lead to monopoly
2. It ensures better control over markets. situations.
3. It helps realize economies of scale. 2. It may result in restriction of
4. It aids standardization of products. output, increase in prices and
Horizontal Combination
5. Overall costs of operation will be exploitation of consumers.
cheaper. This translates to lower costs of 3. When the business grows beyond
operation and thus a higher profit margin a particular size, control becomes
for the merged companies. difficult.
1.Reduce transportation costs if common 1. Limited Utility. Vertical
ownership results in closer geographic integration of firms can only be
proximity possible where finished products on
2. Improve supply chain coordination. one unit become the raw material
3. Provide more opportunities to of another unit and different
differentiate by means of increased control processes are complementary and
over inputs. where control over the supply of
4.Capture upstream or downstream profit raw material is required to maintain
margins certain standard of quality.
5. Increase entry barriers to potential 2. Economies of Large Scale
competitors, for example, if the firm can Production not Possible. Because
gain sole access to a scarce resource. the constituent firms perform
6. Gain access to downstream distribution different activities, production on
channels that otherwise would be large scale cannot be possible.
Vertical Combination inaccessible. 3. Mutual Dependence. In vertical
7. Facilitate investment in highly integration the firms become
specialized assets in which upstream or mutually dependent and they are
downstream players may be reluctant to not free to produce the goods in
invest. quantity. The units become
8. Lead to expansion of core competencies. inelastic and they may find it
almost difficult to change to new
lines and models.
4. Less Co – ordination. It is not
easy to bring co – ordination in the
activities of integrated enterprises
consisting of dissimilar units. The
cost of co – ordination may
outflank the gains expected from
integration.
1. Economies in management take place 1. Such combinations become
since the units can employ common monopolies and therefore are anti –
managerial experts. social.
2. Marketing costs are considerably 2. The output of constituent units is
Lateral Combination reduced. purposely restricted and they do not
3. Uninterrupted and regular supply of raw use full capacity because they
material is ensured. produce only that quantity which
gets consumed with the
combination.
1. It helps in achieving self-sufficiency in 1. Demand Cutback: In difficult
operations. economic times, consumers usually
Diagonal Combination
2. It ensures regular and uninterrupted cut back on services. They focus on
service to the manufacturing industry. products they need to survive and
3. Wastage of time due to breakdowns is prosper, and services are often
reduced to a great extent. looked upon as extras. For
4. It ensures services of the required example, a person who has been
quality and standards. paying for oil changes might decide
5. Costs of services are maintained at a to do his own oil changes to save
stable rate without undue increase. money. A person who has been
6. The main organization need not depend hiring a dog walker may decide that
on outside suppliers. she can to the job herself and save
money. You should evaluate your
service to see how you can make it
more valuable to your customers so
they see your service as a necessity.
1. Efficient management: When firms from 1. Problems in co-ordination:
different industries come together, they can Expansion beyond a particular level
share their knowledge of best practices in would lead to problems in
different areas. For e.g. if one firm has coordination and control.
implemented Total Quality Management Inefficiencies might creep in
successful while another has implemented resulting in dis-economies and
Total Productive Maintenance, they can would affect all the businesses.
share their knowledge. Managerial talent 2. Concentration of economic
can be better utilized which would lead to power: It might result in
efficiency in managing the organization. concentration of economic power
2. Economies in operations: The firms can in a few hands and inequalities in
integrate their transportation, income distribution in the
administration and marketing costs. This economy.
Circular Combination
leads to economies and reduction in costs. 3. Loss of employment: Integration
3. Evils of monopoly voided: Unlike a of operations might results in
horizontal combination, a circular downsizing and employees in
combination does not result in monopolies combining organizations might lose
and consumers are spared from the evils of their jobs.
monopolies.
4. Spread of benefits: If a firm which was
successful and efficient in one line of
business engages in other businesses it
would run them also in a successful
manner. Therefore more customers are
benefited.
Horizontal Combination
Example
Vertical Combinations
Example
- An example of a company that is vertically integrated is Target, which has its own store brands and
manufacturing plants. They create, distribute, and sell their products eliminating the need for outside entities
such as manufacturers, transportation, or other logistical necessities.
- Nirma has set up a plant for manufacturing LAB, a basic raw material required for producing detergents.
- A car manufacturer acquiring outlets to markets his cars an FMCG company acquiring an advertising agency
to market its products.
Lateral Combination
Example
- For instance a book publishing may join with other units producing paper, doing printing work and providing
bookbinding services.
Diagonal Combination
Example
- For example, if an industrial enterprise combines with a transport company, a power station or a repairs and
maintenance workshop, and makes these facilities available within the organization, it will be said to have
effected diagonal integration.
- An electronic goods manufacturer combining with a retailers showroom or with a firm providing repairs and
maintenance service.
- Automobile company combining with a transport company which transports its automobiles In such cases, the
services required for the main process of production is provided within the organization itself. It is also known
as services combination.
Circular Combination
Example
- For example, Godrej is engaged in the manufacturing of cosmetics, electrical goods, office equipment locks,
etc. The object is to secure the benefits of large-scale operations arising out of co-operation.
- A cell phone manufacturer combining with a car manufacturer or a company manufacturing consumer durable
combining with an automobile manufacturing company.