Kristine Joie A.

Cuario Grade 12 - HUMSS A

Entrepreneurship

Quarter 2 - Module 1

What's In

1. A brand is a name given to a product and/or service such that it takes on an identity by itself. More
than simply a name, term, design, or symbol, a brand is the recognizable feeling a product or business
evokes.

2. In developing an effective brand name you would consider first Check Availability, by putting blinders
on and ignoring your surroundings could end up being an expensive or embarassing mistake. Second is
Think about the Logo, the logo always comes second after selecting the name but it is a good idea to
keep designs in mind when brainstorming ideas. Third is Consider Future Growth, think about the future
growth of your company. While you may specialize in a certain product right now, you don’t want to
limit your company to only selling that product.

3. Branding is absolutely critical to a business because of the overall impact it makes on your company.
Branding can change how people perceive your brand, it can drive new business and increase brand
awareness. Also a brand represents the sum of people's perception of a company's customer service,
reputation, advertising and logo.

4. An effective brand strategy gives you a major edge in increasingly competitive markets. Simply put,
your brand is your promise to your customer. It tells them what they can expect from your products and
services, and it differentiates your offering from that of your competitors.

What's New

Activity 1: It's Show M!

1. M4 6. M3

2. M1 7. M1

3. M3 8. M4

4. M1 9. M1

5. M4 10. M3
Picture Analysis

1. The pictures is all about 4Ms of operation that attributed to manufacturing, those are man, machine,
material and method work together.

2. Every M is important in relation to business opportunity.

3. Each of the picture represent the 4Ms in relations to business opportunity. Exploring these 4Ms
provides us with a structured framework for root cause analysis by helping us to understand how each
one may have contributed to a particular issue. Safety the 4Ms play their part in identifying root causes
and improvement opportunities within the safety sub-committees.

What's More

Activity 2: Paint/Paste me a Picture!

Ideal Business Organization

What I Have Learned

Machine a, f, j

Materials c, h, l, n

Manpower e, i, k, m

Methods b, d, g, o
What I Can Do

Activity 3: Show M's what you've got!

Name of your Proposed Business Venture: Sassy Beauty Products

4 Ms of Operations Description (Write here what you think is needed for your business
operation)

Methods First is Know The FDA’s Regulations, you must become familiar with the FDA’s
regulations about the manufacturing and labeling of cosmetic products. Second
is Decide On The Location, getting a premise on lease is expensive for small
business owners. Third is Develop A Marketing Plan, a marketing plan gives you
a direction about how to move forward in a calculated way at the time of
selling your products to the people and last is Sell Your Products Online, selling
your product online implies that you will attract the customers with the lowest
possible prices.

Manpower A beauty consultant, brand assistant, and an employed individual who

expertise in cosmetic business.

Machine A computer and purchase some equipment that suit on my business.

Materials Some of materials used for manufacturing cosmetics are oily materials such
as oils, fats, wax esters, and ester oils, and surface-active agents are used
as emulsifiers, solubilizing agents, etc.

Additional Activities

Name of Business in the Community: Minute Burger

4 Ms of Operations Description (Write here what you think is needed for your business
operation)

Methods  Start with the Right Beef. The best burgers are made from freshly
ground, high-grade beef chuck in an 80/20 mix (meat to fat).
 Making the Patties. Grab 5 to 6 ounces of meat and lightly toss
from hand to hand, forming a ball.
 Pat It Into a Disk.
 Perfect-Burger Secret Tip.
 Get Grilling.
  Time to Flip.
 Doneness.
 Toppings.

Manpower  An employed individual who expertise in preparing and serving burgers.

Machine Burger Grill, commercial hamburger press, Refrigerated Prep Table,

Commercial fryer and accessories, etc.

Materials Grounded lean beef (about 80%), Mayonnaise, Cheddar cheese, Buns
for burgers, Ketchup, mayonnaise, minced onion, Fresh ground black
pepper, basil.