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Activity 6 Guyon
Activity 6 Guyon
The location that is best suited for the business is in Abatan, Buguias,
Benguet because it serves as a stopping or resting place for
travelers, farmers and citizens of Buguias. There are also various stalls
and buildings here where people buy and eat. It is an easy to find
place suitable for people who wants to rest, read and do their
homeworks and work.
3. What is the most appropriate price, and the pricing strategies will be used
for the target customers?
Menu
Menu Item Price Menu Item Price
Bundling, as shown in the menu in the espresso part that when you
buy 3 Grande Sizes, you will get it for Php 150, the flavors can vary.
Bundling is attractive to consumers who benefit from a single, value-
oriented purchase of complementary offerings. Bundling helps to
increase efficiencies, thus reducing marketing and distribution cost.
It allows the consumer to look at one single source that offers
several solutions.
Psychological Pricing, the prices of the food in the food section are
shown, these are 29, 39, 49, and 59. When people perceive they are
getting a bargain, are paying a reasonable price for a product or feel
what they are paying offers great value for money, the reaction is innate
and immediate. Psychological pricing is to give the illusion of that